Groundwork

Fitness and classes · County · Michigan

Gyms in Clare County, MI

How Clare County, MI compares with other counties and the U.S. for gyms: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
2 chain locations (67%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7.3M
On memberships, classes and admissions · $585 a household
Spending per listing
$2.4M
88% above the U.S.
Listings per 10k households
2.4
68% below the U.S.
Population, 2025
31,543
+2.3% since 2020

See the gyms around any address in Clare County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Clare County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Clare County spend about $7.3M a year on memberships, classes and admissions, or $585 per household, 41% below the U.S. average. That is about $2.4M of household spending for each gym on map listings, 88% above the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.

There are 3 gyms on map listings in Clare County as of September 2026. That is 2.4 per 10,000 households, 68% below the U.S. rate of 7.6.

Official counts don’t publish a figure for fitness and recreational sports centers in Clare County, since they leave out counts under 3.

Population estimates show Clare County grew 2.3% from 2020 to 2025, slower than the U.S. (+3.1%). With 3 gyms on map listings, Clare County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Clare County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Clare County, MI compared with Michigan and the U.S.
MeasureClare CountyMichiganU.S.
Listings per 10k households2.46.57.6
Spending per listing$2.4M$1.4M$1.3M
Households per official establishment (all fitness and recreational sports centers)n/a4,3833,109
Official establishment growth, 2019–2023n/a+8.1%+5.8%
Population growth, 2020–2025+2.3%+0.6%+3.1%
Spending per household on memberships, classes and admissions$585$902$983
Median household income$49,384$72,875$80,734
Groundwork market scoreNot scored60

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll fitness and recreational sports centers
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
32 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Clare County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Clare County

Population, 2025 estimate
31,543+2.3% since 2020
Households
12,521
Median age
47.5
Homes lived in by their owners
87%
Vehicles per household
1.7
Land area
564 sq. mi.
People per square mile
55
Median household income
$49,384+24.8% vs. 2015–2019, before inflation
Average household income
$68,316
Median home value
$133,800
Jobs located here
6,145
Daytime population
27,541Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Clare County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Clare County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

The highest-scoring counties in Michigan for gyms, numbered among those based in Michigan, with Clare County marked.

Top counties in Michigan

Counties in Michigan ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Antrim County, MI8054.5$1.8M+5.3%#66 of 1,792
2Monroe County, MI79284.4$2M+0.7%#76 of 1,792
3Lapeer County, MI79174.9$1.8M+1.0%#78 of 1,792
4Allegan County, MI79296.4$1.5M+2.1%#83 of 1,792
5Montcalm County, MI7883.3$2.2M+4.1%#85 of 1,792
6Barry County, MI78104.1$2.2M+2.2%#86 of 1,792
7Clinton County, MI77237.3$1.4M+1.6%#110 of 1,792
8Livingston County, MI74526.8$1.8M+1.7%#143 of 1,792
9Cass County, MI74115.2$1.7M+0.2%#146 of 1,792
10Newaygo County, MI7363.1$2.4M+3.1%#156 of 1,792
Clare County, MINot scored32.4$2.4M+2.3%

Other business types in Clare County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Clare County, MI?

As of September 2026, map listings count 3 gyms in Clare County. The listings count gyms and fitness centers. No official count is published for fitness and recreational sports centers in Clare County: counts under 3 are left out.

How much do households in Clare County, MI spend on memberships, classes and admissions?

About $7.3M a year, or $585 per household. That is 41% below the U.S. average (an index of 59, where 100 is the U.S. average). Spread across the 3 gyms on map listings, it comes to $2.4M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 12,521 households in Clare County and national spending patterns by income.

How does Clare County, MI compare with the U.S. for gyms?

Clare County has 2.4 gyms per 10,000 households, 68% below the U.S. rate of 7.6. Spending per gym is $2.4M, 88% above the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Clare County would have about 6, against 3 on map listings.

How fast is Clare County, MI growing?

Population estimates put Clare County at 31,543 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 12,521 households. Median household income in Clare County is $49,384, 39% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Clare County has no market score for gyms: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Clare County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Clare County

Screening a site or an acquisition in Clare County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Clare County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.