Beauty and personal care · County · Michigan
Hair salons in Clare County, MI
The hair salons in Clare County, MI, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 49 out of 100: Lower middle
Ranked #1,253 of 2,339 scored counties
#53 of 73 scored counties in Michigan
- Listings
- 26
- 3 chain locations (12%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $10M
- On personal care products and services · $799 a household
- Spending per listing
- $385K
- 11% below the U.S.
- Listings per 10k households
- 20.8
- 11% below the U.S.
- Population, 2025
- 31,543
- +2.3% since 2020
See the hair salons around any address in Clare County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Clare County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $799 per household (20% below the U.S. average), households in Clare County spend about $10M a year on personal care products and services. That is about $385K of household spending for each salon on map listings, 11% below the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.
Clare County has 26 hair salons on map listings as of September 2026. 3 of them (12%) are chain locations, against 14% across the U.S. That is 20.8 per 10,000 households, 11% below the U.S. rate of 23.4.
In 2023, official counts showed 3 businesses with payroll in Clare County classed as beauty salons. That is one for every 4,174 households, against one for every 1,535 across the U.S. Another 54 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $22K has gone to businesses classed as beauty salons in Clare County.
Population estimates put the population change in Clare County from 2020 to 2025 at +2.3%, slower than the U.S. (+3.1%). For hair salons, Clare County has a Groundwork market score of 49 (lower middle): #1,253 of 2,339 scored counties and #53 of 73 scored counties in Michigan.
How Clare County compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Clare County | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 20.8 | 21.2 | 23.4 |
| Spending per listing | $385K | $464K | $430K |
| Households per official establishment | 4,174 | 1,879 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | +3.0% | +6.0% |
| Population growth, 2020–2025 | +2.3% | +0.6% | +3.1% |
| Spending per household on personal care products and services | $799 | $986 | $1,005 |
| Median household income | $49,384 | $72,875 | $80,734 |
| Groundwork market score | 49 | 49 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3 → 3
- Employees, 2023
- 7
- Annual payroll, 2023
- $198K
- One-person businesses, 2023
- 54Businesses with no payroll
- Map listings, September 2026
- 263 chain locations
- Listings at the U.S. rate for this spending
- 23The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $22K
SBA-backed loans to businesses classed as beauty salons in Clare County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Clare County
- Population, 2025 estimate
- 31,543+2.3% since 2020
- Households
- 12,521
- Median age
- 47.5
- Homes lived in by their owners
- 87%
- Vehicles per household
- 1.7
- Land area
- 564 sq. mi.
- People per square mile
- 55
- Median household income
- $49,384+24.8% vs. 2015–2019, before inflation
- Average household income
- $68,316
- Median home value
- $133,800
- Jobs located here
- 6,145
- Daytime population
- 27,541Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Clare County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Clare County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Michigan
Every Michigan market ranked →The highest-scoring counties in Michigan for hair salons, numbered among those based in Michigan, with Clare County marked.
Top counties in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Leelanau County, MI | 86 | 10 | 10.4 | $1.1M | +3.0% | #29 of 2,339 |
| 2Monroe County, MI | 81 | 75 | 11.9 | $845K | +0.7% | #66 of 2,339 |
| 3Barry County, MI | 81 | 34 | 13.9 | $718K | +2.2% | #69 of 2,339 |
| 4Cass County, MI | 79 | 20 | 9.4 | $1M | +0.2% | #86 of 2,339 |
| 5Allegan County, MI | 79 | 58 | 12.7 | $807K | +2.1% | #89 of 2,339 |
| 6Antrim County, MI | 75 | 19 | 17.1 | $561K | +5.3% | #159 of 2,339 |
| 7Kalkaska County, MI | 74 | 11 | 14.1 | $635K | +4.3% | #179 of 2,339 |
| 8Ottawa County, MI | 74 | 203 | 18.2 | $596K | +3.9% | #181 of 2,339 |
| 9Houghton County, MI | 73 | 21 | 14.7 | $610K | +1.6% | #208 of 2,339 |
| 10Clinton County, MI | 73 | 58 | 18.3 | $586K | +1.6% | #209 of 2,339 |
| 53Clare County, MI | 49 | 26 | 20.8 | $385K | +2.3% | #1,253 of 2,339 |
Other business types in Clare County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas60
- Hair salons49
- Barbershops
- Nail salons
- Spas and skin care55
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Clare County, MI?
Map listings as of September 2026 show 26 hair salons in Clare County. 3 of them (12%) are chain locations. The listings count hair and beauty salons. Official counts show 3 businesses with payroll classed as beauty salons in 2023. Official counts list 54 one-person businesses without payroll.
How much do households in Clare County, MI spend on personal care products and services?
About $10M a year, or $799 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 26 hair salons on map listings, it comes to $385K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 12,521 households in Clare County and national spending patterns by income.
How does Clare County, MI compare with the U.S. for hair salons?
Clare County has 20.8 hair salons per 10,000 households, 11% below the U.S. rate of 23.4. Spending per salon is $385K, 11% below the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Clare County would have about 23, against 26 on map listings. There is one business with payroll in the industry for every 4,174 households, against one for every 1,535 across the U.S.
How fast is Clare County, MI growing?
Population estimates put Clare County at 31,543 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 12,521 households. Median household income in Clare County is $49,384, 39% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Clare County scores 49 for hair salons (lower middle), #1,253 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Clare County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Clare County
Screening a site or an acquisition in Clare County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Clare County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.