Groundwork

Fitness and classes · County · Michigan

Gyms in Allegan County, MI

Competitor counts, household spending and official business counts for gyms in Allegan County, MI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 79 out of 100: High

Ranked #83 of 1,792 scored counties
#4 of 60 scored counties in Michigan

Listings
29
7 chain locations (24%)
Official establishments
3
All fitness and recreational sports centers
Household spending a year
$42.7M
On memberships, classes and admissions · $939 a household
Spending per listing
$1.5M
13% above the U.S.
Listings per 10k households
6.4
16% below the U.S.
Population, 2025
123,188
+2.1% since 2020

See the gyms around any address in Allegan County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Allegan County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for gyms in Allegan County is 79 (high), #83 of 1,792 scored counties and #4 of 60 scored counties in Michigan. That puts it in the top 10% of counties for gyms.

Map listings as of September 2026 show 29 gyms in Allegan County. 7 of them (24%) are chain locations, against 28% across the U.S. Per 10,000 households, that is 6.4, 16% below the U.S. rate of 7.6.

Household spending on memberships, classes and admissions in Allegan County comes to about $42.7M a year: $939 per household, 5% below the U.S. average. Spread across 29 gyms, that is $1.5M per gym, 13% above the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

In 2023, official counts showed 3 businesses with payroll in Allegan County classed as fitness and recreational sports centers. That is one for every 15,174 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 3 SBA-backed loans worth $215K have gone to businesses classed as fitness and recreational sports centers in Allegan County. Population estimates show Allegan County grew 2.1% from 2020 to 2025, slower than the U.S. (+3.1%).

How Allegan County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Allegan County, MI compared with Michigan and the U.S.
MeasureAllegan CountyMichiganU.S.
Listings per 10k households6.46.57.6
Spending per listing$1.5M$1.4M$1.3M
Households per official establishment (all fitness and recreational sports centers)15,1744,3833,109
Official establishment growth, 2019–2023n/a+8.1%+5.8%
Population growth, 2020–2025+2.1%+0.6%+3.1%
Spending per household on memberships, classes and admissions$939$902$983
Median household income$83,283$72,875$80,734
Groundwork market score7960

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3All fitness and recreational sports centers
Employees, 2023
14
Annual payroll, 2023
$188K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
297 chain locations
Listings at the U.S. rate for this spending
33The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$215K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Allegan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Allegan County

Population, 2025 estimate
123,188+2.1% since 2020
Households
45,522
Median age
41.4
Homes lived in by their owners
87%
Vehicles per household
2.0
Land area
825 sq. mi.
People per square mile
147
Median household income
$83,283+32.3% vs. 2015–2019, before inflation
Average household income
$103,889
Median home value
$267,100
Jobs located here
42,851
Daytime population
107,584Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Allegan County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Allegan County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Michigan for gyms, numbered among those based in Michigan, with Allegan County marked.

Top counties in Michigan

Counties in Michigan ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Antrim County, MI8054.5$1.8M+5.3%#66 of 1,792
2Monroe County, MI79284.4$2M+0.7%#76 of 1,792
3Lapeer County, MI79174.9$1.8M+1.0%#78 of 1,792
4Allegan County, MI79296.4$1.5M+2.1%#83 of 1,792
5Montcalm County, MI7883.3$2.2M+4.1%#85 of 1,792
6Barry County, MI78104.1$2.2M+2.2%#86 of 1,792
7Clinton County, MI77237.3$1.4M+1.6%#110 of 1,792
8Livingston County, MI74526.8$1.8M+1.7%#143 of 1,792
9Cass County, MI74115.2$1.7M+0.2%#146 of 1,792
10Newaygo County, MI7363.1$2.4M+3.1%#156 of 1,792

Other business types in Allegan County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Allegan County, MI?

There are 29 gyms on map listings in Allegan County as of September 2026. 7 of them (24%) are chain locations. The listings count gyms and fitness centers. Official counts show 3 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Allegan County, MI spend on memberships, classes and admissions?

About $42.7M a year, or $939 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 29 gyms on map listings, it comes to $1.5M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 45,522 households in Allegan County and national spending patterns by income.

How does Allegan County, MI compare with the U.S. for gyms?

Allegan County has 6.4 gyms per 10,000 households, 16% below the U.S. rate of 7.6. Spending per gym is $1.5M, 13% above the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Allegan County would have about 33, against 29 on map listings. There is one business with payroll in the industry for every 15,174 households, against one for every 3,109 across the U.S.

How fast is Allegan County, MI growing?

Population estimates put Allegan County at 123,188 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 45,522 households. The median household income in Allegan County is $83,283 a year, 3% above the U.S. median of $80,734. That rose 32.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Allegan County scores 79 for gyms (high), #83 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Allegan County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Allegan County

Screening a site or an acquisition in Allegan County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Allegan County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.