Fitness and classes · County · Indiana
Gyms in Vigo County, IN
Competitor counts, household spending and official business counts for gyms in Vigo County, IN, set against other counties and the U.S.
Groundwork market score · out of 100
Score 33 out of 100: Lower middle
Ranked #1,421 of 1,792 scored counties
#59 of 63 scored counties in Indiana
- Listings
- 30
- 8 chain locations (27%)
- Official establishments
- 14
- All fitness and recreational sports centers
- Household spending a year
- $28.2M
- On memberships, classes and admissions · $666 a household
- Spending per listing
- $941K
- 28% below the U.S.
- Listings per 10k households
- 7.1
- 7% below the U.S.
- Population, 2025
- 106,512
- +0.4% since 2020
See the gyms around any address in Vigo County
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Vigo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Vigo County scores 33 (lower middle) on the Groundwork market score for gyms, ranking #1,421 of 1,792 scored counties and #59 of 63 scored counties in Indiana. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 30 gyms in Vigo County. Chain locations make up 27% of them, against 28% across the U.S. That is 7.1 per 10,000 households, 7% below the U.S. rate of 7.6.
Household spending on memberships, classes and admissions in Vigo County comes to about $28.2M a year: $666 per household, 32% below the U.S. average. That is about $941K of household spending for each gym on map listings, 28% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.
In 2023, official counts showed 14 businesses with payroll in Vigo County classed as fitness and recreational sports centers. That is one for every 3,029 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Between 2020 and 2025, the population of Vigo County grew 0.4%, slower than the U.S. (+3.1%).
How Vigo County compares
The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Vigo County | Indiana | U.S. |
|---|---|---|---|
| Listings per 10k households | 7.1 | 6.3 | 7.6 |
| Spending per listing | $941K | $1.4M | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | 3,029 | 3,675 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +7.3% | +5.8% |
| Population growth, 2020–2025 | +0.4% | +2.7% | +3.1% |
| Spending per household on memberships, classes and admissions | $666 | $864 | $983 |
| Median household income | $52,976 | $71,957 | $80,734 |
| Groundwork market score | 33 | 60 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 12 → 14All fitness and recreational sports centers
- Employees, 2023
- 67
- Annual payroll, 2023
- $1.4M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 308 chain locations
- Listings at the U.S. rate for this spending
- 22The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as fitness and recreational sports centers in Vigo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Vigo County
- Population, 2025 estimate
- 106,512+0.4% since 2020
- Households
- 42,399
- Median age
- 37.5
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.7
- Land area
- 404 sq. mi.
- People per square mile
- 263
- Median household income
- $52,976+17.1% vs. 2015–2019, before inflation
- Average household income
- $73,677
- Median home value
- $148,500
- Jobs located here
- 44,404
- Daytime population
- 108,518Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Vigo County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Vigo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across Indiana
Every Indiana market ranked →The highest-scoring counties in Indiana for gyms, numbered among those based in Indiana, with Vigo County marked.
Top counties in Indiana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hancock County, IN | 92 | 19 | 5.7 | $1.9M | +13.5% | #6 of 1,792 |
| 2Dearborn County, IN | 81 | 7 | 3.5 | $2.6M | +1.7% | #52 of 1,792 |
| 3Putnam County, IN | 79 | 5 | 3.5 | $2.4M | +3.2% | #75 of 1,792 |
| 4Boone County, IN | 76 | 19 | 6.6 | $2.1M | +13.5% | #117 of 1,792 |
| 5Franklin County, IN | 76 | 5 | 5.4 | $1.7M | +2.2% | #121 of 1,792 |
| 6Johnson County, IN | 76 | 48 | 7.7 | $1.4M | +7.4% | #128 of 1,792 |
| 7Warrick County, IN | 73 | 12 | 4.8 | $2.2M | +4.4% | #157 of 1,792 |
| 8Morgan County, IN | 72 | 17 | 6.0 | $1.6M | +4.4% | #185 of 1,792 |
| 9Hendricks County, IN | 71 | 49 | 7.3 | $1.6M | +10.2% | #206 of 1,792 |
| 10Madison County, IN | 71 | 25 | 4.7 | $1.5M | +3.8% | #207 of 1,792 |
| 59Vigo County, IN | 33 | 30 | 7.1 | $941K | +0.4% | #1,421 of 1,792 |
Other business types in Vigo County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Vigo County, IN?
There are 30 gyms on map listings in Vigo County as of September 2026. 8 of them (27%) are chain locations. The listings count gyms and fitness centers. Official counts show 14 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.
How much do households in Vigo County, IN spend on memberships, classes and admissions?
About $28.2M a year, or $666 per household. That is 32% below the U.S. average (an index of 68, where 100 is the U.S. average). Spread across the 30 gyms on map listings, it comes to $941K per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 42,399 households in Vigo County and national spending patterns by income.
How does Vigo County, IN compare with the U.S. for gyms?
Vigo County has 7.1 gyms per 10,000 households, 7% below the U.S. rate of 7.6. Spending per gym is $941K, 28% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Vigo County would have about 22, against 30 on map listings. There is one business with payroll in the industry for every 3,029 households, against one for every 3,109 across the U.S.
How fast is Vigo County, IN growing?
Population estimates put Vigo County at 106,512 people in 2025, up 0.4% since 2020, slower than the U.S. (+3.1%). It has 42,399 households. The median household income in Vigo County is $52,976 a year, 34% below the U.S. median of $80,734. That rose 17.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Vigo County scores 33 for gyms (lower middle), #1,421 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Vigo County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Vigo County
Screening a site or an acquisition in Vigo County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Vigo County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.