Groundwork

Fitness and classes · County · Virginia

Gyms and studios in Louisa County, VA

Competitor counts, household spending and official business counts for gyms and studios in Louisa County, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 86 out of 100: High

Ranked #21 of 2,088 scored counties
#2 of 95 scored counties in Virginia

Listings
6
2 chain locations (33%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$12.7M
On memberships, classes and admissions · $818 a household
Spending per listing
$2.1M
3.2 times the U.S.
Listings per 10k households
3.9
74% below the U.S.
Population, 2025
42,924
+13.6% since 2020

See the gyms and studios around any address in Louisa County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Louisa County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Louisa County scores 86 (high) on the Groundwork market score for gyms and studios, ranking #21 of 2,088 scored counties and #2 of 95 scored counties in Virginia. That puts it in the top 10% of counties for gyms and studios.

As of September 2026, map listings count 6 gyms and studios in Louisa County. 2 of them (33%) are chain locations, against 20% across the U.S. Per 10,000 households, that is 3.9, 74% below the U.S. rate of 14.9.

Households in Louisa County spend about $12.7M a year on memberships, classes and admissions, or $818 per household, 17% below the U.S. average. That works out to $2.1M per location, 3.2 times the U.S. figure of $662K.

In 2023, official counts showed 4 businesses with payroll in Louisa County classed as fitness centers and recreation instruction. That is one for every 3,890 households, against one for every 1,641 across the U.S. Between 2020 and 2025, the population of Louisa County grew 13.6%, faster than the U.S. (+3.1%).

How Louisa County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Louisa County, VA compared with Virginia and the U.S.
MeasureLouisa CountyVirginiaU.S.
Listings per 10k households3.914.214.9
Spending per listing$2.1M$674K$662K
Households per official establishment3,8901,4781,641
Official establishment growth, 2019–2023n/a+6.7%+8.2%
Population growth, 2020–2025+13.6%+2.8%+3.1%
Spending per household on memberships, classes and admissions$818$960$983
Median household income$86,689$93,170$80,734
Groundwork market score8650

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
28
Annual payroll, 2023
$1.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
62 chain locations
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Louisa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Louisa County

Population, 2025 estimate
42,924+13.6% since 2020
Households
15,561
Median age
45.0
Homes lived in by their owners
82%
Vehicles per household
2.4
Land area
495 sq. mi.
People per square mile
81
Median household income
$86,689+42.2% vs. 2015–2019, before inflation
Average household income
$111,574
Median home value
$315,300
Jobs located here
10,414
Daytime population
35,038Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Louisa County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Louisa County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for gyms and studios, numbered among those based in Virginia, with Louisa County marked.

Top counties in Virginia

Counties in Virginia ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Greene County, VA8756.2$1.4M+6.6%#20 of 2,088
2Louisa County, VA8663.9$2.1M+13.6%#21 of 2,088
3Poquoson city, VA84612.7$847K+6.6%#37 of 2,088
4Frederick County, VA83287.9$1.2M+8.8%#39 of 2,088
5Caroline County, VA83108.3$972K+11.3%#40 of 2,088
6New Kent County, VA831314.0$756K+21.2%#43 of 2,088
7Spotsylvania County, VA817113.5$770K+10.5%#62 of 2,088
8Rockingham County, VA80268.0$953K+6.6%#69 of 2,088
9Suffolk city, VA78338.7$999K+10.4%#91 of 2,088
10King George County, VA781514.8$715K+10.5%#99 of 2,088

Other business types in Louisa County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Louisa County, VA?

Louisa County has 6 gyms and studios on map listings as of September 2026. 2 of them (33%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 4 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Louisa County, VA spend on memberships, classes and admissions?

About $12.7M a year, or $818 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 6 gyms and studios on map listings, it comes to $2.1M per location. It is estimated from the incomes of the 15,561 households in Louisa County and national spending patterns by income.

How does Louisa County, VA compare with the U.S. for gyms and studios?

Louisa County has 3.9 gyms and studios per 10,000 households, 74% below the U.S. rate of 14.9. Spending per location is $2.1M, 3.2 times the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Louisa County would have about 19, against 6 on map listings. There is one business with payroll in the industry for every 3,890 households, against one for every 1,641 across the U.S.

How fast is Louisa County, VA growing?

Population estimates put Louisa County at 42,924 people in 2025, up 13.6% since 2020, faster than the U.S. (+3.1%). It has 15,561 households. Median household income in Louisa County is $86,689, 7% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 42.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Louisa County scores 86 for gyms and studios (high), #21 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Louisa County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Louisa County

Screening a site or an acquisition in Louisa County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Louisa County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.