Groundwork

Fitness and classes · County · Oklahoma

Gyms and studios in Sequoyah County, OK

The gyms and studios in Sequoyah County, OK, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,296 of 2,088 scored counties
#15 of 47 scored counties in Oklahoma

Listings
12
1 chain location (8%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7.7M
On memberships, classes and admissions · $500 a household
Spending per listing
$644K
3% below the U.S.
Listings per 10k households
7.8
48% below the U.S.
Population, 2025
40,842
+4.1% since 2020

See the gyms and studios around any address in Sequoyah County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Sequoyah County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Sequoyah County spend about $7.7M a year on memberships, classes and admissions, or $500 per household, 49% below the U.S. average. That works out to $644K per location, 3% below the U.S. figure of $662K.

There are 12 gyms and studios on map listings in Sequoyah County as of September 2026. One of them (8%) is a chain location, against 20% across the U.S. That comes to 7.8 for every 10,000 households, 48% below the U.S. rate of 14.9.

Official counts don’t publish a figure for fitness centers and recreation instruction in Sequoyah County, since they leave out counts under 3.

Between 2020 and 2025, the population of Sequoyah County grew 4.1%, faster than the U.S. (+3.1%). For gyms and studios, Sequoyah County has a Groundwork market score of 45 (lower middle): #1,296 of 2,088 scored counties and #15 of 47 scored counties in Oklahoma.

How Sequoyah County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Sequoyah County, OK compared with Oklahoma and the U.S.
MeasureSequoyah CountyOklahomaU.S.
Listings per 10k households7.814.114.9
Spending per listing$644K$462K$662K
Households per official establishmentn/a2,2041,641
Official establishment growth, 2019–2023n/a+16.2%+8.2%
Population growth, 2020–2025+4.1%+4.0%+3.1%
Spending per household on memberships, classes and admissions$500$649$983
Median household income$51,093$65,039$80,734
Groundwork market score4538

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
121 chain location
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Sequoyah County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Sequoyah County

Population, 2025 estimate
40,842+4.1% since 2020
Households
15,454
Median age
40.8
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
674 sq. mi.
People per square mile
59
Median household income
$51,093+26.6% vs. 2015–2019, before inflation
Average household income
$68,898
Median home value
$139,400
Jobs located here
9,384
Daytime population
33,924Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Sequoyah County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Sequoyah County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for gyms and studios, numbered among those based in Oklahoma, with Sequoyah County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Logan County, OK89137.3$1.1M+11.5%#15 of 2,088
2Wagoner County, OK82206.4$1.1M+14.6%#48 of 2,088
3Rogers County, OK77308.2$919K+7.1%#108 of 2,088
4Grady County, OK71209.7$725K+7.7%#238 of 2,088
5McClain County, OK612615.8$495K+18.4%#571 of 2,088
6Osage County, OK60137.5$853K+2.2%#579 of 2,088
7Creek County, OK59248.5$716K+4.4%#642 of 2,088
8Canadian County, OK587512.9$617K+20.4%#698 of 2,088
9Bryan County, OK55179.2$595K+10.9%#826 of 2,088
10Delaware County, OK53179.9$572K+3.8%#920 of 2,088
15Sequoyah County, OK45127.8$644K+4.1%#1,296 of 2,088

Other business types in Sequoyah County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Sequoyah County, OK?

As of September 2026, map listings count 12 gyms and studios in Sequoyah County. One of them (8%) is a chain location. The listings count gyms, fitness studios, martial arts and dance studios. No official count is published for fitness centers and recreation instruction in Sequoyah County: counts under 3 are left out.

How much do households in Sequoyah County, OK spend on memberships, classes and admissions?

About $7.7M a year, or $500 per household. That is 49% below the U.S. average (an index of 51, where 100 is the U.S. average). Spread across the 12 gyms and studios on map listings, it comes to $644K per location. It is estimated from the incomes of the 15,454 households in Sequoyah County and national spending patterns by income.

How does Sequoyah County, OK compare with the U.S. for gyms and studios?

Sequoyah County has 7.8 gyms and studios per 10,000 households, 48% below the U.S. rate of 14.9. Spending per location is $644K, 3% below the U.S. figure of $662K. The count on map listings matches the U.S. ratio of gyms and studios to household spending.

How fast is Sequoyah County, OK growing?

Population estimates put Sequoyah County at 40,842 people in 2025, up 4.1% since 2020, faster than the U.S. (+3.1%). It has 15,454 households. The median household income in Sequoyah County is $51,093 a year, 37% below the U.S. median of $80,734. That rose 26.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Sequoyah County scores 45 for gyms and studios (lower middle), #1,296 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Sequoyah County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Sequoyah County

Screening a site or an acquisition in Sequoyah County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Sequoyah County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.