Groundwork

Fitness and classes · County · Oklahoma

Gyms and studios in Okmulgee County, OK

The gyms and studios in Okmulgee County, OK, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #1,634 of 2,088 scored counties
#20 of 47 scored counties in Oklahoma

Listings
18
2 chain locations (11%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$7.5M
On memberships, classes and admissions · $526 a household
Spending per listing
$417K
37% below the U.S.
Listings per 10k households
12.6
15% below the U.S.
Population, 2025
37,241
+1.5% since 2020

See the gyms and studios around any address in Okmulgee County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Okmulgee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for gyms and studios in Okmulgee County is 36 (lower middle), #1,634 of 2,088 scored counties and #20 of 47 scored counties in Oklahoma. That puts it in the bottom quarter of counties.

At $526 per household (46% below the U.S. average), households in Okmulgee County spend about $7.5M a year on memberships, classes and admissions. That is about $417K of household spending for each location on map listings, 37% below the U.S. figure of $662K.

Okmulgee County has 18 gyms and studios on map listings as of September 2026. Chain locations make up 11% of them, against 20% across the U.S. That is 12.6 per 10,000 households, 15% below the U.S. rate of 14.9.

The official count of businesses with payroll classed as fitness centers and recreation instruction in Okmulgee County was 3 in 2023. That is one for every 4,749 households, against one for every 1,641 across the U.S. Between 2020 and 2025, the population of Okmulgee County grew 1.5%, slower than the U.S. (+3.1%).

How Okmulgee County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Okmulgee County, OK compared with Oklahoma and the U.S.
MeasureOkmulgee CountyOklahomaU.S.
Listings per 10k households12.614.114.9
Spending per listing$417K$462K$662K
Households per official establishment4,7492,2041,641
Official establishment growth, 2019–2023n/a+16.2%+8.2%
Population growth, 2020–2025+1.5%+4.0%+3.1%
Spending per household on memberships, classes and admissions$526$649$983
Median household income$54,029$65,039$80,734
Groundwork market score3638

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
55
Annual payroll, 2023
$747K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
182 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Okmulgee County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Okmulgee County

Population, 2025 estimate
37,241+1.5% since 2020
Households
14,246
Median age
39.2
Homes lived in by their owners
70%
Vehicles per household
1.9
Land area
697 sq. mi.
People per square mile
53
Median household income
$54,029+25.7% vs. 2015–2019, before inflation
Average household income
$73,547
Median home value
$121,200
Jobs located here
9,712
Daytime population
31,593Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Okmulgee County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Okmulgee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for gyms and studios, numbered among those based in Oklahoma, with Okmulgee County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Logan County, OK89137.3$1.1M+11.5%#15 of 2,088
2Wagoner County, OK82206.4$1.1M+14.6%#48 of 2,088
3Rogers County, OK77308.2$919K+7.1%#108 of 2,088
4Grady County, OK71209.7$725K+7.7%#238 of 2,088
5McClain County, OK612615.8$495K+18.4%#571 of 2,088
6Osage County, OK60137.5$853K+2.2%#579 of 2,088
7Creek County, OK59248.5$716K+4.4%#642 of 2,088
8Canadian County, OK587512.9$617K+20.4%#698 of 2,088
9Bryan County, OK55179.2$595K+10.9%#826 of 2,088
10Delaware County, OK53179.9$572K+3.8%#920 of 2,088
20Okmulgee County, OK361812.6$417K+1.5%#1,634 of 2,088

Other business types in Okmulgee County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Okmulgee County, OK?

Map listings as of September 2026 show 18 gyms and studios in Okmulgee County. 2 of them (11%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 3 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Okmulgee County, OK spend on memberships, classes and admissions?

About $7.5M a year, or $526 per household. That is 46% below the U.S. average (an index of 54, where 100 is the U.S. average). Spread across the 18 gyms and studios on map listings, it comes to $417K per location. It is estimated from the incomes of the 14,246 households in Okmulgee County and national spending patterns by income.

How does Okmulgee County, OK compare with the U.S. for gyms and studios?

Okmulgee County has 12.6 gyms and studios per 10,000 households, 15% below the U.S. rate of 14.9. Spending per location is $417K, 37% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Okmulgee County would have about 11, against 18 on map listings. There is one business with payroll in the industry for every 4,749 households, against one for every 1,641 across the U.S.

How fast is Okmulgee County, OK growing?

Population estimates put Okmulgee County at 37,241 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 14,246 households. The median household income in Okmulgee County is $54,029 a year, 33% below the U.S. median of $80,734. That rose 25.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Okmulgee County scores 36 for gyms and studios (lower middle), #1,634 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Okmulgee County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Okmulgee County

Screening a site or an acquisition in Okmulgee County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Okmulgee County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.