Groundwork

Fitness and classes · County · Nebraska

Gyms and studios in Dakota County, NE

The gyms and studios in Dakota County, NE, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
2 chain locations (50%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$5.8M
On memberships, classes and admissions · $775 a household
Spending per listing
$1.4M
2.2 times the U.S.
Listings per 10k households
5.4
64% below the U.S.
Population, 2025
21,687
+0.7% since 2020

See the gyms and studios around any address in Dakota County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dakota County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Dakota County spend about $5.8M a year on memberships, classes and admissions, or $775 per household, 21% below the U.S. average. Spread across 4 gyms and studios, that is $1.4M per location, 2.2 times the U.S. figure of $662K.

Dakota County has 4 gyms and studios on map listings as of September 2026. Per 10,000 households, that is 5.4, 64% below the U.S. rate of 14.9.

Official counts show 3 businesses with payroll classed as fitness centers and recreation instruction in Dakota County in 2023. That is one for every 2,486 households, against one for every 1,641 across the U.S.

Population estimates show Dakota County grew 0.7% from 2020 to 2025, slower than the U.S. (+3.1%). With 4 gyms and studios on map listings, Dakota County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Dakota County compares

The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Dakota County, NE compared with Nebraska and the U.S.
MeasureDakota CountyNebraskaU.S.
Listings per 10k households5.413.914.9
Spending per listing$1.4M$661K$662K
Households per official establishment2,4861,4321,641
Official establishment growth, 2019–2023n/a+6.5%+8.2%
Population growth, 2020–2025+0.7%+2.8%+3.1%
Spending per household on memberships, classes and admissions$775$920$983
Median household income$70,329$76,475$80,734
Groundwork market scoreNot scored45

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
121
Annual payroll, 2023
$2.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
42 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Dakota County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Dakota County

Population, 2025 estimate
21,687+0.7% since 2020
Households
7,459
Median age
34.1
Homes lived in by their owners
64%
Vehicles per household
2.1
Land area
264 sq. mi.
People per square mile
81
Median household income
$70,329+18.7% vs. 2015–2019, before inflation
Average household income
$91,843
Median home value
$185,700
Jobs located here
15,030
Daytime population
25,103Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Dakota County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Dakota County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Nebraska

Every Nebraska market ranked →

The highest-scoring counties in Nebraska for gyms and studios, numbered among those based in Nebraska, with Dakota County marked.

Top counties in Nebraska

Counties in Nebraska ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Cass County, NE8965.5$1.9M+3.9%#13 of 2,088
2Saunders County, NE841011.2$906K+6.0%#36 of 2,088
3Washington County, NE741011.9$927K+1.8%#160 of 2,088
4Gage County, NE6955.4$1.4M+0.2%#265 of 2,088
5Otoe County, NE69812.5$719K+3.9%#291 of 2,088
6Dawson County, NE6866.6$1.2M+1.5%#295 of 2,088
7Sarpy County, NE6411916.1$737K+9.0%#460 of 2,088
8York County, NE64712.3$695K+3.3%#466 of 2,088
9Platte County, NE621511.0$727K+3.9%#528 of 2,088
10Madison County, NE621611.1$708K+1.6%#533 of 2,088
Dakota County, NENot scored45.4$1.4M+0.7%

Other business types in Dakota County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Dakota County, NE?

Map listings as of September 2026 show 4 gyms and studios in Dakota County. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 3 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Dakota County, NE spend on memberships, classes and admissions?

About $5.8M a year, or $775 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 4 gyms and studios on map listings, it comes to $1.4M per location. It is estimated from the incomes of the 7,459 households in Dakota County and national spending patterns by income.

How does Dakota County, NE compare with the U.S. for gyms and studios?

Dakota County has 5.4 gyms and studios per 10,000 households, 64% below the U.S. rate of 14.9. Spending per location is $1.4M, 2.2 times the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Dakota County would have about 9, against 4 on map listings. There is one business with payroll in the industry for every 2,486 households, against one for every 1,641 across the U.S.

How fast is Dakota County, NE growing?

Population estimates put Dakota County at 21,687 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 7,459 households. The median household income in Dakota County is $70,329 a year, 13% below the U.S. median of $80,734. That rose 18.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dakota County has no market score for gyms and studios: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Dakota County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Dakota County

Screening a site or an acquisition in Dakota County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Dakota County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.