Beauty and personal care · County · Nebraska
Hair salons in Dakota County, NE
How Dakota County, NE compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 40 out of 100: Lower middle
Ranked #1,656 of 2,339 scored counties
#19 of 26 scored counties in Nebraska
- Listings
- 19
- 2 chain locations (11%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $7M
- On personal care products and services · $945 a household
- Spending per listing
- $371K
- 14% below the U.S.
- Listings per 10k households
- 25.5
- 9% above the U.S.
- Population, 2025
- 21,687
- +0.7% since 2020
See the hair salons around any address in Dakota County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dakota County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 19 hair salons in Dakota County. Of those, 2 are chain locations, or 11%, against 14% across the U.S. That is 25.5 per 10,000 households, 9% above the U.S. rate of 23.4.
Household spending on personal care products and services in Dakota County comes to about $7M a year: $945 per household, 6% below the U.S. average. That works out to $371K per salon, 14% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
There is no official count of businesses with payroll classed as beauty salons in Dakota County: counts under 3 aren’t published. Official counts also show 51 one-person businesses without payroll.
Population estimates show Dakota County grew 0.7% from 2020 to 2025, slower than the U.S. (+3.1%). Dakota County scores 40 (lower middle) on the Groundwork market score for hair salons, ranking #1,656 of 2,339 scored counties and #19 of 26 scored counties in Nebraska.
How Dakota County compares
The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Dakota County | Nebraska | U.S. |
|---|---|---|---|
| Listings per 10k households | 25.5 | 21.8 | 23.4 |
| Spending per listing | $371K | $460K | $430K |
| Households per official establishment | n/a | 1,339 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | −3.1% | +6.0% |
| Population growth, 2020–2025 | +0.7% | +2.8% | +3.1% |
| Spending per household on personal care products and services | $945 | $1,004 | $1,005 |
| Median household income | $70,329 | $76,475 | $80,734 |
| Groundwork market score | 40 | 46 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 51Businesses with no payroll
- Map listings, September 2026
- 192 chain locations
- Listings at the U.S. rate for this spending
- 16The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as beauty salons in Dakota County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Dakota County
- Population, 2025 estimate
- 21,687+0.7% since 2020
- Households
- 7,459
- Median age
- 34.1
- Homes lived in by their owners
- 64%
- Vehicles per household
- 2.1
- Land area
- 264 sq. mi.
- People per square mile
- 81
- Median household income
- $70,329+18.7% vs. 2015–2019, before inflation
- Average household income
- $91,843
- Median home value
- $185,700
- Jobs located here
- 15,030
- Daytime population
- 25,103Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Dakota County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Dakota County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Nebraska
Every Nebraska market ranked →The highest-scoring counties in Nebraska for hair salons, numbered among those based in Nebraska, with Dakota County marked.
Top counties in Nebraska
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Saunders County, NE | 86 | 15 | 16.9 | $641K | +6.0% | #34 of 2,339 |
| 2Sarpy County, NE | 78 | 118 | 15.9 | $727K | +9.0% | #99 of 2,339 |
| 3Seward County, NE | 73 | 11 | 16.2 | $629K | +2.3% | #205 of 2,339 |
| 4Cass County, NE | 70 | 13 | 12.0 | $915K | +3.9% | #273 of 2,339 |
| 5Colfax County, NE | 66 | 8 | 21.6 | $467K | +3.6% | #429 of 2,339 |
| 6Platte County, NE | 62 | 28 | 20.5 | $465K | +3.9% | #604 of 2,339 |
| 7Washington County, NE | 61 | 13 | 15.4 | $715K | +1.8% | #619 of 2,339 |
| 8Dodge County, NE | 55 | 29 | 19.1 | $499K | +2.6% | #910 of 2,339 |
| 9Gage County, NE | 54 | 18 | 19.3 | $476K | +0.2% | #965 of 2,339 |
| 10Saline County, NE | 54 | 12 | 23.3 | $423K | +1.9% | #977 of 2,339 |
| 19Dakota County, NE | 40 | 19 | 25.5 | $371K | +0.7% | #1,656 of 2,339 |
Other business types in Dakota County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas49
- Hair salons40
- Barbershops
- Nail salons32
- Spas and skin care61
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Dakota County, NE?
There are 19 hair salons on map listings in Dakota County as of September 2026. 2 of them (11%) are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in Dakota County: counts under 3 are left out. Official counts list 51 one-person businesses without payroll.
How much do households in Dakota County, NE spend on personal care products and services?
About $7M a year, or $945 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 19 hair salons on map listings, it comes to $371K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 7,459 households in Dakota County and national spending patterns by income.
How does Dakota County, NE compare with the U.S. for hair salons?
Dakota County has 25.5 hair salons per 10,000 households, 9% above the U.S. rate of 23.4. Spending per salon is $371K, 14% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Dakota County would have about 16, against 19 on map listings.
How fast is Dakota County, NE growing?
Population estimates put Dakota County at 21,687 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 7,459 households. The median household income in Dakota County is $70,329 a year, 13% below the U.S. median of $80,734. That rose 18.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dakota County scores 40 for hair salons (lower middle), #1,656 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Dakota County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Dakota County
Screening a site or an acquisition in Dakota County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Dakota County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.