Groundwork

Fitness and classes · County · Mississippi

Gyms and studios in Simpson County, MS

The gyms and studios in Simpson County, MS, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 22 out of 100: Low

Ranked #1,942 of 2,088 scored counties
#38 of 50 scored counties in Mississippi

Listings
10
2 chain locations (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5.3M
On memberships, classes and admissions · $557 a household
Spending per listing
$532K
20% below the U.S.
Listings per 10k households
10.5
30% below the U.S.
Population, 2025
25,498
−1.5% since 2020

See the gyms and studios around any address in Simpson County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Simpson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For gyms and studios, Simpson County has a Groundwork market score of 22 (low): #1,942 of 2,088 scored counties and #38 of 50 scored counties in Mississippi. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 10 gyms and studios in Simpson County. Chain locations make up 20% of them, against 20% across the U.S. Per 10,000 households, that is 10.5, 30% below the U.S. rate of 14.9.

Household spending on memberships, classes and admissions in Simpson County comes to about $5.3M a year: $557 per household, 43% below the U.S. average. That works out to $532K per location, 20% below the U.S. figure of $662K.

There is no official count of businesses with payroll classed as fitness centers and recreation instruction in Simpson County: counts under 3 aren’t published. Population estimates put the population change in Simpson County from 2020 to 2025 at −1.5%, against +3.1% for the U.S.

How Simpson County compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Simpson County, MS compared with Mississippi and the U.S.
MeasureSimpson CountyMississippiU.S.
Listings per 10k households10.511.314.9
Spending per listing$532K$516K$662K
Households per official establishmentn/a3,0381,641
Official establishment growth, 2019–2023n/a+3.6%+8.2%
Population growth, 2020–2025−1.5%−0.1%+3.1%
Spending per household on memberships, classes and admissions$557$581$983
Median household income$56,381$56,447$80,734
Groundwork market score2230

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
102 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Simpson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Simpson County

Population, 2025 estimate
25,498−1.5% since 2020
Households
9,543
Median age
41.1
Homes lived in by their owners
81%
Vehicles per household
2.1
Land area
589 sq. mi.
People per square mile
44
Median household income
$56,381+28.6% vs. 2015–2019, before inflation
Average household income
$74,917
Median home value
$122,200
Jobs located here
7,443
Daytime population
22,197Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Simpson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Simpson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Gyms, studios and classes across Mississippi

Every Mississippi market ranked →

The highest-scoring counties in Mississippi for gyms and studios, numbered among those based in Mississippi, with Simpson County marked.

Top counties in Mississippi

Counties in Mississippi ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1DeSoto County, MS667310.3$757K+6.3%#383 of 2,088
2Marshall County, MS6553.8$1.4M+2.6%#392 of 2,088
3Itawamba County, MS5766.2$911K+1.3%#708 of 2,088
4Tate County, MS5787.3$828K+2.1%#710 of 2,088
5Pontotoc County, MS5486.8$778K+2.9%#843 of 2,088
6Marion County, MS4955.5$851K−1.5%#1,080 of 2,088
7Panola County, MS4675.7$887K−1.4%#1,238 of 2,088
8Leake County, MS4556.7$712K+1.9%#1,288 of 2,088
9Jackson County, MS457513.0$502K+3.0%#1,324 of 2,088
10Hancock County, MS452713.3$493K+1.6%#1,326 of 2,088
38Simpson County, MS221010.5$532K−1.5%#1,942 of 2,088

Other business types in Simpson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Simpson County, MS?

Simpson County has 10 gyms and studios on map listings as of September 2026. 2 of them (20%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. No official count is published for fitness centers and recreation instruction in Simpson County: counts under 3 are left out.

How much do households in Simpson County, MS spend on memberships, classes and admissions?

About $5.3M a year, or $557 per household. That is 43% below the U.S. average (an index of 57, where 100 is the U.S. average). Spread across the 10 gyms and studios on map listings, it comes to $532K per location. It is estimated from the incomes of the 9,543 households in Simpson County and national spending patterns by income.

How does Simpson County, MS compare with the U.S. for gyms and studios?

Simpson County has 10.5 gyms and studios per 10,000 households, 30% below the U.S. rate of 14.9. Spending per location is $532K, 20% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Simpson County would have about 8, against 10 on map listings.

How fast is Simpson County, MS growing?

Population estimates put Simpson County at 25,498 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 9,543 households. Median household income in Simpson County is $56,381, 30% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Simpson County scores 22 for gyms and studios (low), #1,942 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Simpson County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Simpson County

Screening a site or an acquisition in Simpson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Simpson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.