Fitness and classes · County · Maine
Gyms and studios in Oxford County, ME
How Oxford County, ME compares with other counties and the U.S. for gyms and studios: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 48 out of 100: Lower middle
Ranked #1,191 of 2,088 scored counties
#9 of 16 scored counties in Maine
- Listings
- 34
- 0 chain locations (0%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $16.9M
- On memberships, classes and admissions · $698 a household
- Spending per listing
- $496K
- 25% below the U.S.
- Listings per 10k households
- 14.1
- 5% below the U.S.
- Population, 2025
- 60,346
- +4.2% since 2020
See the gyms and studios around any address in Oxford County
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Oxford County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on memberships, classes and admissions in Oxford County comes to about $16.9M a year: $698 per household, 29% below the U.S. average. That works out to $496K per location, 25% below the U.S. figure of $662K.
Oxford County has 34 gyms and studios on map listings as of September 2026. None of them are chain locations, against 20% across the U.S. That is 14.1 per 10,000 households, 5% below the U.S. rate of 14.9.
The official count of businesses with payroll classed as fitness centers and recreation instruction in Oxford County was 7 in 2023. That is one for every 3,449 households, against one for every 1,641 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $117K has gone to businesses classed as fitness centers and recreation instruction in Oxford County.
Population estimates show Oxford County grew 4.2% from 2020 to 2025, faster than the U.S. (+3.1%). For gyms and studios, Oxford County has a Groundwork market score of 48 (lower middle): #1,191 of 2,088 scored counties and #9 of 16 scored counties in Maine.
How Oxford County compares
The same measures for Maine and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Oxford County | Maine | U.S. |
|---|---|---|---|
| Listings per 10k households | 14.1 | 16.4 | 14.9 |
| Spending per listing | $496K | $524K | $662K |
| Households per official establishment | 3,449 | 1,687 | 1,641 |
| Official establishment growth, 2019–2023 | n/a | +12.0% | +8.2% |
| Population growth, 2020–2025 | +4.2% | +3.7% | +3.1% |
| Spending per household on memberships, classes and admissions | $698 | $858 | $983 |
| Median household income | $60,173 | $74,733 | $80,734 |
| Groundwork market score | 48 | 37 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3 → 7
- Employees, 2023
- 31
- Annual payroll, 2023
- $1.5M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 340 chain locations
- Listings at the U.S. rate for this spending
- 26The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $117K
SBA-backed loans to businesses classed as fitness centers and recreation instruction in Oxford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Oxford County
- Population, 2025 estimate
- 60,346+4.2% since 2020
- Households
- 24,140
- Median age
- 46.9
- Homes lived in by their owners
- 81%
- Vehicles per household
- 1.9
- Land area
- 2,077 sq. mi.
- People per square mile
- 29
- Median household income
- $60,173+22.3% vs. 2015–2019, before inflation
- Average household income
- $81,916
- Median home value
- $217,300
- Jobs located here
- 17,529
- Daytime population
- 49,370Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Oxford County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of Oxford County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across Maine
Every Maine market ranked →The highest-scoring counties in Maine for gyms and studios, numbered among those based in Maine, with Oxford County marked.
Top counties in Maine
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Waldo County, ME | 72 | 17 | 9.7 | $785K | +2.6% | #212 of 2,088 |
| 2Lincoln County, ME | 71 | 15 | 9.0 | $932K | +3.8% | #226 of 2,088 |
| 3Somerset County, ME | 64 | 20 | 8.6 | $738K | +2.3% | #459 of 2,088 |
| 4York County, ME | 62 | 143 | 15.6 | $614K | +4.8% | #542 of 2,088 |
| 5Sagadahoc County, ME | 58 | 27 | 16.4 | $560K | +3.4% | #704 of 2,088 |
| 6Washington County, ME | 53 | 14 | 9.9 | $648K | +0.8% | #904 of 2,088 |
| 7Androscoggin County, ME | 52 | 57 | 12.1 | $611K | +4.8% | #967 of 2,088 |
| 8Piscataquis County, ME | 48 | 9 | 10.7 | $615K | +3.5% | #1,171 of 2,088 |
| 9Oxford County, ME | 48 | 34 | 14.1 | $496K | +4.2% | #1,191 of 2,088 |
| 10Penobscot County, ME | 46 | 92 | 14.1 | $545K | +3.8% | #1,272 of 2,088 |
Other business types in Oxford County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes48
- Gyms53
- Yoga, Pilates and fitness studios27
- Martial arts and dance studios43
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in Oxford County, ME?
Map listings as of September 2026 show 34 gyms and studios in Oxford County. None of them are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 7 businesses with payroll classed as fitness centers and recreation instruction in 2023.
How much do households in Oxford County, ME spend on memberships, classes and admissions?
About $16.9M a year, or $698 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 34 gyms and studios on map listings, it comes to $496K per location. It is estimated from the incomes of the 24,140 households in Oxford County and national spending patterns by income.
How does Oxford County, ME compare with the U.S. for gyms and studios?
Oxford County has 14.1 gyms and studios per 10,000 households, 5% below the U.S. rate of 14.9. Spending per location is $496K, 25% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Oxford County would have about 26, against 34 on map listings. There is one business with payroll in the industry for every 3,449 households, against one for every 1,641 across the U.S.
How fast is Oxford County, ME growing?
Population estimates put Oxford County at 60,346 people in 2025, up 4.2% since 2020, faster than the U.S. (+3.1%). It has 24,140 households. The median household income in Oxford County is $60,173 a year, 25% below the U.S. median of $80,734. That rose 22.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oxford County scores 48 for gyms and studios (lower middle), #1,191 of 2,088 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Oxford County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in Oxford County
Screening a site or an acquisition in Oxford County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Oxford County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.