Groundwork

Fitness and classes · County · Georgia

Gyms and studios in White County, GA

How White County, GA compares with other counties and the U.S. for gyms and studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #1,563 of 2,088 scored counties
#64 of 98 scored counties in Georgia

Listings
14
2 chain locations (14%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.8M
On memberships, classes and admissions · $638 a household
Spending per listing
$489K
26% below the U.S.
Listings per 10k households
13.0
13% below the U.S.
Population, 2025
29,802
+6.0% since 2020

See the gyms and studios around any address in White County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of White County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on memberships, classes and admissions in White County comes to about $6.8M a year: $638 per household, 35% below the U.S. average. Spread across 14 gyms and studios, that is $489K per location, 26% below the U.S. figure of $662K.

There are 14 gyms and studios on map listings in White County as of September 2026. Of those, 2 are chain locations, or 14%, against 20% across the U.S. That comes to 13.0 for every 10,000 households, 13% below the U.S. rate of 14.9.

Official counts don’t publish a figure for fitness centers and recreation instruction in White County, since they leave out counts under 3.

Between 2020 and 2025, the population of White County grew 6.0%, faster than the U.S. (+3.1%). For gyms and studios, White County has a Groundwork market score of 38 (lower middle): #1,563 of 2,088 scored counties and #64 of 98 scored counties in Georgia.

How White County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in White County, GA compared with Georgia and the U.S.
MeasureWhite CountyGeorgiaU.S.
Listings per 10k households13.014.314.9
Spending per listing$489K$554K$662K
Households per official establishmentn/a1,8251,641
Official establishment growth, 2019–2023n/a+5.2%+8.2%
Population growth, 2020–2025+6.0%+5.3%+3.1%
Spending per household on memberships, classes and admissions$638$792$983
Median household income$70,666$77,353$80,734
Groundwork market score3845

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
142 chain locations
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in White County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in White County

Population, 2025 estimate
29,802+6.0% since 2020
Households
10,729
Median age
44.4
Homes lived in by their owners
79%
Vehicles per household
2.2
Land area
241 sq. mi.
People per square mile
120
Median household income
$70,666+34.6% vs. 2015–2019, before inflation
Average household income
$92,243
Median home value
$278,900
Jobs located here
9,604
Daytime population
25,781Residents who don’t work, plus everyone whose job is here

Looking at a specific site in White County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of White County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for gyms and studios, numbered among those based in Georgia, with White County marked.

Top counties in Georgia

Counties in Georgia ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Newton County, GA82286.8$999K+11.2%#52 of 2,088
2Pickens County, GA81118.2$944K+11.4%#59 of 2,088
3Monroe County, GA81109.5$873K+14.1%#61 of 2,088
4Walton County, GA80318.7$889K+16.0%#73 of 2,088
5Effingham County, GA79249.9$825K+14.1%#83 of 2,088
6Paulding County, GA75589.7$905K+12.7%#137 of 2,088
7Lee County, GA7397.3$1M+2.9%#176 of 2,088
8Haralson County, GA7397.7$883K+10.0%#184 of 2,088
9Coweta County, GA736110.8$845K+9.2%#185 of 2,088
10Morgan County, GA7289.9$777K+9.4%#213 of 2,088
64White County, GA381413.0$489K+6.0%#1,563 of 2,088

Other business types in White County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in White County, GA?

As of September 2026, map listings count 14 gyms and studios in White County. 2 of them (14%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. No official count is published for fitness centers and recreation instruction in White County: counts under 3 are left out.

How much do households in White County, GA spend on memberships, classes and admissions?

About $6.8M a year, or $638 per household. That is 35% below the U.S. average (an index of 65, where 100 is the U.S. average). Spread across the 14 gyms and studios on map listings, it comes to $489K per location. It is estimated from the incomes of the 10,729 households in White County and national spending patterns by income.

How does White County, GA compare with the U.S. for gyms and studios?

White County has 13.0 gyms and studios per 10,000 households, 13% below the U.S. rate of 14.9. Spending per location is $489K, 26% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, White County would have about 10, against 14 on map listings.

How fast is White County, GA growing?

Population estimates put White County at 29,802 people in 2025, up 6.0% since 2020, faster than the U.S. (+3.1%). It has 10,729 households. The median household income in White County is $70,666 a year, 12% below the U.S. median of $80,734. That rose 34.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. White County scores 38 for gyms and studios (lower middle), #1,563 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in White County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in White County

Screening a site or an acquisition in White County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of White County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.