Groundwork

Groceries and convenience · County · California

Grocery and convenience stores in Plumas County, CA

The grocery and convenience stores in Plumas County, CA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 22 out of 100: Low

Ranked #2,168 of 2,402 scored counties
#52 of 55 scored counties in California

Listings
21
12 chain locations (57%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$46.7M
On groceries · $5,802 a household
Spending per listing
$2.2M
34% below the U.S.
Listings per 10k households
26.1
40% above the U.S.
Population, 2025
18,583
−5.9% since 2020

See the grocery and convenience stores around any address in Plumas County

The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Plumas County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For grocery and convenience stores, Plumas County has a Groundwork market score of 22 (low): #2,168 of 2,402 scored counties and #52 of 55 scored counties in California. That puts it in the bottom quarter of counties.

At $5,802 per household (8% below the U.S. average), households in Plumas County spend about $46.7M a year on groceries. That is about $2.2M of household spending for each store on map listings, 34% below the U.S. figure of $3.4M.

There are 21 grocery and convenience stores on map listings in Plumas County as of September 2026. 12 of them (57%) are chain locations, against 42% across the U.S. That is 26.1 per 10,000 households, 40% above the U.S. rate of 18.7.

The official count of businesses with payroll classed as grocery and convenience stores in Plumas County was 13 in 2023. That is one for every 620 households, against one for every 1,293 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $3.6M have gone to businesses classed as grocery and convenience stores in Plumas County. Between 2020 and 2025, the population of Plumas County declined 5.9%, against +3.1% for the U.S.

How Plumas County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery and convenience stores in Plumas County, CA compared with California and the U.S.
MeasurePlumas CountyCaliforniaU.S.
Listings per 10k households26.118.118.7
Spending per listing$2.2M$3.6M$3.4M
Households per official establishment6201,2141,293
Official establishment growth, 2019–2023n/a+5.3%+7.2%
Population growth, 2020–2025−5.9%−0.4%+3.1%
Spending per household on groceries$5,802$6,548$6,319
Median household income$66,031$99,122$80,734
Groundwork market score2249

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12 → 13
Employees, 2023
245
Annual payroll, 2023
$8.4M
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
2112 chain locations
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$3.6M

SBA-backed loans to businesses classed as grocery and convenience stores in Plumas County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Plumas County

Population, 2025 estimate
18,583−5.9% since 2020
Households
8,054
Median age
50.3
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
2,553 sq. mi.
People per square mile
8
Median household income
$66,031+19.3% vs. 2015–2019, before inflation
Average household income
$96,802
Median home value
$360,200
Jobs located here
5,669
Daytime population
17,759Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Plumas County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.

Or open the report at the center of Plumas County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Grocery and convenience stores across California

Every California market ranked →

The highest-scoring counties in California for grocery and convenience stores, numbered among those based in California, with Plumas County marked.

Top counties in California

Counties in California ranked for grocery and convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Placer County, CA8522013.9$4.9M+8.9%#99 of 2,402
2San Benito County, CA803818.5$3.7M+8.6%#188 of 2,402
3El Dorado County, CA7410714.0$4.8M+0.6%#311 of 2,402
4Riverside County, CA731,24816.1$4M+5.0%#354 of 2,402
5Contra Costa County, CA7155213.3$5.3M+0.3%#402 of 2,402
6Santa Clara County, CA7092414.0$5.4M−0.9%#427 of 2,402
7Orange County, CA661,68015.5$4.4M−1.1%#550 of 2,402
8Solano County, CA6625516.2$4M+0.6%#555 of 2,402
9Amador County, CA662817.4$3.5M+3.2%#560 of 2,402
10San Diego County, CA651,80415.4$4.3M−0.6%#581 of 2,402
52Plumas County, CA222126.1$2.2M−5.9%#2,168 of 2,402

Other business types in Plumas County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery and convenience stores are in Plumas County, CA?

As of September 2026, map listings count 21 grocery and convenience stores in Plumas County. 12 of them (57%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 13 businesses with payroll classed as grocery and convenience stores in 2023.

How much do households in Plumas County, CA spend on groceries?

About $46.7M a year, or $5,802 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 21 grocery and convenience stores on map listings, it comes to $2.2M per store. It is estimated from the incomes of the 8,054 households in Plumas County and national spending patterns by income.

How does Plumas County, CA compare with the U.S. for grocery and convenience stores?

Plumas County has 26.1 grocery and convenience stores per 10,000 households, 40% above the U.S. rate of 18.7. Spending per store is $2.2M, 34% below the U.S. figure of $3.4M. At the U.S. ratio of grocery and convenience stores to household spending, Plumas County would have about 14, against 21 on map listings. There is one business with payroll in the industry for every 620 households, against one for every 1,293 across the U.S.

How fast is Plumas County, CA growing?

Population estimates put Plumas County at 18,583 people in 2025, down 5.9% since 2020, against +3.1% for the U.S. It has 8,054 households. The median household income in Plumas County is $66,031 a year, 18% below the U.S. median of $80,734. That rose 19.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Plumas County scores 22 for grocery and convenience stores (low), #2,168 of 2,402 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Plumas County. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery and convenience stores · All 56 business types in Plumas County

Screening a site or an acquisition in Plumas County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Plumas County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.