Groundwork

Groceries and convenience · Small-town market · California

Grocery and convenience stores in the Clearlake, CA area

Competitor counts, household spending and official business counts for grocery and convenience stores in the Clearlake, CA area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 39 out of 100: Lower middle

Ranked #389 of 538 scored small-town markets
#6 of 9 scored small-town markets based in California

Listings
57
23 chain locations (40%)
Official establishments
31
0.0% since 2019
Household spending a year
$151.9M
On groceries · $5,638 a household
Spending per listing
$2.7M
21% below the U.S.
Listings per 10k households
21.2
13% above the U.S.
Population, 2025
67,772
−0.6% since 2020

See the grocery and convenience stores around any address in the Clearlake area

The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Clearlake area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 57 grocery and convenience stores in the Clearlake area. 23 of them (40%) are chain locations, against 42% across the U.S. Per 10,000 households, that is 21.2, 13% above the U.S. rate of 18.7.

At $5,638 per household (11% below the U.S. average), households in the Clearlake area spend about $151.9M a year on groceries. That is about $2.7M of household spending for each store on map listings, 21% below the U.S. figure of $3.4M.

In 2023, official counts showed 31 businesses with payroll in the Clearlake area classed as grocery and convenience stores, unchanged from 2019. That is one for every 869 households, against one for every 1,293 across the U.S. Official counts list 5 one-person businesses without payroll. Since fiscal 2022, 4 SBA-backed loans worth $2.6M have gone to businesses classed as grocery and convenience stores in the Clearlake area.

Population estimates put the population change in the Clearlake area from 2020 to 2025 at −0.6%, against +3.1% for the U.S. For grocery and convenience stores, the Clearlake area has a Groundwork market score of 39 (lower middle): #389 of 538 scored small-town markets and #6 of 9 scored small-town markets based in California.

How the Clearlake area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery and convenience stores in Clearlake, CA area compared with California and the U.S.
MeasureClearlake areaCaliforniaU.S.
Listings per 10k households21.218.118.7
Spending per listing$2.7M$3.6M$3.4M
Households per official establishment8691,2141,293
Official establishment growth, 2019–20230.0%+5.3%+7.2%
Population growth, 2020–2025−0.6%−0.4%+3.1%
Spending per household on groceries$5,638$6,548$6,319
Median household income$60,621$99,122$80,734
Groundwork market score3949

Official counts and lending

Businesses

Official establishments, 2019 to 2023
310.0% over the period
Employees, 2023
889
Annual payroll, 2023
$31.2M
One-person businesses, 2023
5Businesses with no payroll
Map listings, September 2026
5723 chain locations
Listings at the U.S. rate for this spending
45The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$2.6M

SBA-backed loans to businesses classed as grocery and convenience stores in the Clearlake area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Clearlake area

Population, 2025 estimate
67,772−0.6% since 2020
Households
26,940
Median age
44.9
Homes lived in by their owners
72%
Vehicles per household
2.1
Land area
1,255 sq. mi.
People per square mile
54
Median household income
$60,621+28.9% vs. 2015–2019, before inflation
Average household income
$86,306
Median home value
$324,300
Jobs located here
15,936
Daytime population
61,990Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Clearlake area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.

Or open the report at the center of the Clearlake area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Grocery and convenience stores across California

Every California market ranked →

The highest-scoring small-town markets in California for grocery and convenience stores, numbered among those based in California (a market based in another state is listed without a number), with the Clearlake area marked.

Top small-town markets in California

Small-town markets in California ranked for grocery and convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Gardnerville Ranchos, NV-CA742511.5$5.5M+0.9%#44 of 538
1Truckee-Grass Valley, CA637116.6$3.8M−0.4%#139 of 538
2Crescent City, CA571414.7$3.9M−4.4%#210 of 538
3Sonora, CA504620.3$3M−4.0%#282 of 538
4Bishop, CA472126.1$2.3M−4.4%#314 of 538
5Susanville, CA451415.1$3.7M−13.1%#328 of 538
6Clearlake, CA395721.2$2.7M−0.6%#389 of 538
7Eureka-Arcata, CA3611320.6$2.7M−3.4%#409 of 538
8Red Bluff, CA355923.8$2.4M−1.7%#416 of 538
9Ukiah, CA269427.0$2.1M−3.5%#471 of 538

Other business types in the Clearlake area

Each with its Groundwork market score here, out of 100, where it has one.

Groceries and convenience

Funeral services

Questions

How many grocery and convenience stores are in the Clearlake, CA area?

There are 57 grocery and convenience stores on map listings in the Clearlake area as of September 2026. 23 of them (40%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 31 businesses with payroll classed as grocery and convenience stores in 2023, unchanged from 2019. Official counts also show 5 one-person businesses without payroll.

How much do households in the Clearlake, CA area spend on groceries?

About $151.9M a year, or $5,638 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 57 grocery and convenience stores on map listings, it comes to $2.7M per store. It is estimated from the incomes of the 26,940 households in the Clearlake area and national spending patterns by income.

How does the Clearlake, CA area compare with the U.S. for grocery and convenience stores?

The Clearlake area has 21.2 grocery and convenience stores per 10,000 households, 13% above the U.S. rate of 18.7. Spending per store is $2.7M, 21% below the U.S. figure of $3.4M. At the national ratio of grocery and convenience stores to household spending, the Clearlake area would have about 45, against 57 on map listings. There is one business with payroll in the industry for every 869 households, against one for every 1,293 across the U.S. The official count held level from 2019 to 2023, against +7.2% for the U.S.

How fast is the Clearlake, CA area growing?

Population estimates put the Clearlake area at 67,772 people in 2025, down 0.6% since 2020, against +3.1% for the U.S. It has 26,940 households. Median household income in the Clearlake area is $60,621, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Clearlake area scores 39 for grocery and convenience stores (lower middle), #389 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Clearlake area. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery and convenience stores · All 56 business types in the Clearlake area

Screening a site or an acquisition in the Clearlake area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Clearlake area. Signed out, you see a blurred preview; on an account, each report is one action.

Run a site report See plans
Free10 actions over 3 days, no card

Screening many markets at once? Talk to us

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.