County profile · Georgia
Polk County, GA market data
How Polk County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 45,514
- +6.0% since 2020
- Households
- 15,901
- Median household income
- $58,515
- +30.4% vs. 2015–2019, before inflation
- Median home value
- $187,600
- Jobs located here
- 11,410
- Highest market score
- 75
- Lawn, cleaning and pest control, #129 of 1,771 scored counties
A site report maps the competitors on map listings around any address in Polk County by name and distance, and the households and spending within reach. Or open the report at the center of Polk County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Polk County has an estimated 45,514 people and 15,901 households. Population estimates put the population change in Polk County from 2020 to 2025 at +6.0%, faster than the U.S. (+3.1%). Median household income in Polk County is $58,515, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.4%, before inflation.
Relative to the U.S., household spending in Polk County runs highest on vehicle insurance (an index of 136, where 100 is the U.S. average) and lowest on memberships, classes and admissions (58).
Of the business types scored in Polk County, lawn care, cleaning and pest control companies (75); real estate agents and brokers (73); and dentists and orthodontists (69) have the highest Groundwork market scores. For lawn care, cleaning and pest control companies, that ranks #129 of 1,771 scored counties.
Polk County is part of the Cedartown area. Against the U.S., map listings per household run highest for pizza places (2.2 times the U.S. rate) and lowest for real estate agents and brokers (59% below the U.S. rate).
All 56 business types in Polk County
Highest Groundwork market score first. Each score compares Polk County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Lawn, cleaning and pest control | 75 | #129 of 1,771 | 9 | 5.7 | $2.3M | 139 | 17 |
| Real estate agents and brokers | 73 | #135 of 2,176 | 20 | 12.6 | Index only | 200 | 4 |
| Dentists and orthodontists | 69 | #290 of 1,886 | 9 | 5.7 | $1.7M | 176 | 7 |
| Pet businesses | 69 | #330 of 2,200 | 16 | 10.1 | $766K | 87 | 4 |
| Real estate | 68 | #279 of 2,229 | 25 | 15.7 | Index only | 201 | 11 |
| Bakeries and dessert shops | 67 | #332 of 1,889 | 9 | 5.7 | $5.8M | 140 | 6 |
| Insurance agencies | 67 | #569 of 2,272 | 25 | 15.7 | $1.7M | 135 | 15 |
| Coffee shops and cafes | 64 | #466 of 2,063 | 11 | 6.9 | $4.7M | 128 | 6 |
| Doctors, dentists and clinics | 63 | #617 of 2,394 | 57 | 35.8 | $274K | 180 | 27 |
| Spas and skin care | 60 | #518 of 1,769 | 9 | 5.7 | $1.4M | 159 | Under 3 |
| Clothing and shoe stores | 59 | #730 of 2,087 | 20 | 12.6 | $1.3M | 104 | 4 |
| Barbershops | 58 | #484 of 1,356 | 5 | 3.1 | $2.5M | 133 | Under 3 |
| Clothing, shoes and laundry | 58 | #792 of 2,210 | 28 | 17.6 | $948K | 108 | 4 |
| Home repair trades | 57 | #700 of 2,057 | 16 | 10.1 | $2.5M | 104 | 26 |
| HVAC and plumbing | 56 | #646 of 1,707 | 9 | 5.7 | $4.5M | 95 | 13 |
| Primary care and pediatrics | 55 | #682 of 1,656 | 8 | 5.0 | $2M | 110 | 17 |
| Auto repair shops | 55 | #986 of 2,378 | 42 | 26.4 | $359K | 81 | 9 |
| Roofing and gutters | 54 | #502 of 1,177 | 5 | 3.1 | $8.1M | 96 | Under 3 |
| Salons, barbers and spas | 54 | #958 of 2,385 | 61 | 38.4 | $206K | 97 | 4 |
| Auto repair and car care | 54 | #1,058 of 2,401 | 66 | 41.5 | $228K | 85 | 18 |
| Collision repair and body shops | 53 | #604 of 1,327 | 7 | 4.4 | $2.2M | 70 | 3 |
| Gas stations | 52 | #1,095 of 2,358 | 28 | 17.6 | $1.8M | 74 | 26 |
| Child care and preschools | 51 | #808 of 1,611 | 9 | 5.7 | $628K | 63 | 6 |
| Physical therapy | 49 | #753 of 1,422 | 9 | 5.7 | $1.7M | 72 | 3 |
| Car washes and detailing | 49 | #753 of 1,451 | 7 | 4.4 | $2.2M | 85 | 3 |
| Gyms, studios and classes | 46 | #1,254 of 2,088 | 15 | 9.4 | $605K | 91 | Under 3 |
| Martial arts and dance studios | 45 | #819 of 1,334 | 5 | 3.1 | $1.8M | 90 | Under 3 |
| Grocery stores | 43 | #1,279 of 2,070 | 18 | 11.3 | $4.9M | 53 | 6 |
| Restaurants and cafes | 43 | #1,497 of 2,405 | 147 | 92.4 | $354K | 96 | 69 |
| Sit-down restaurants | 42 | #1,557 of 2,405 | 87 | 54.7 | $599K | 90 | 27 |
| Gyms | 39 | #1,268 of 1,792 | 10 | 6.3 | $908K | 70 | Under 3 |
| Nail salons | 38 | #989 of 1,328 | 9 | 5.7 | $1.4M | 84 | Under 3 |
| Funeral homes | 37 | #1,055 of 1,472 | 6 | 3.8 | $350K | 52 | 5 |
| Tire shops | 35 | #1,155 of 1,530 | 12 | 7.5 | $1.3M | 50 | 4 |
| Hair salons | 35 | #1,881 of 2,339 | 38 | 23.9 | $331K | 77 | Under 3 |
| Grocery and convenience stores | 31 | #1,926 of 2,402 | 45 | 28.3 | $2M | 58 | 26 |
| Convenience stores | 29 | #1,836 of 2,261 | 25 | 15.7 | $3.5M | 45 | 20 |
| Fast food and sandwich shops | 29 | #1,882 of 2,222 | 32 | 20.1 | $1.6M | 53 | 35 |
| Pizza | 27 | #1,882 of 2,090 | 28 | 17.6 | $1.9M | 37 | 35 |
| Landscaping and lawn care | Not scored | Not scored | 4 | 2.5 | $5.2M | 179 | 10 |
| Property management | Not scored | Not scored | 4 | 2.5 | Index only | 98 | 5 |
| Chiropractors | Not scored | Not scored | 3 | 1.9 | $5.2M | 218 | Under 3 |
| Dry cleaners | Not scored | Not scored | 3 | 1.9 | $8.8M | 56 | Under 3 |
| Laundromats | Not scored | Not scored | 3 | 1.9 | $8.8M | 71 | Under 3 |
| Pest control | Not scored | Not scored | 3 | 1.9 | $7M | 68 | 4 |
| Pet grooming and boarding | Not scored | Not scored | 3 | 1.9 | $4.1M | 161 | Under 3 |
| Pet stores | Not scored | Not scored | 3 | 1.9 | $4.1M | 90 | Under 3 |
| Veterinarians | Not scored | Not scored | 3 | 1.9 | $4.1M | 150 | 4 |
| Electricians | Not scored | Not scored | 2 | 1.3 | $20.2M | Too few | 13 |
| House cleaning | Not scored | Not scored | 2 | 1.3 | $10.5M | Too few | 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.6 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.6 | $15.1M | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 0.6 | $15.6M | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.6 | $15.6M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Polk County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $15.1M | $948 | 99 |
| Gasoline and other fuels | $49.3M | $3,102 | 120 |
| Food away from home | $52.1M | $3,276 | 80 |
| Groceries | $88.6M | $5,575 | 88 |
| Personal care products and services | $12.6M | $790 | 79 |
| Child care and other personal services | $5.6M | $355 | 61 |
| Memberships, classes and admissions | $9.1M | $571 | 58 |
| Medical and dental services | $15.6M | $982 | 76 |
| Pets | $12.3M | $771 | 85 |
| Clothing, shoes and related services | $26.5M | $1,669 | 81 |
| Vehicle insurance | $42.3M | $2,662 | 136 |
| Home repairs, maintenance and insurance | $40.5M | $2,545 | 84 |
| Lawn care, cleaning and other household services | $21M | $1,318 | 93 |
| Rent and homeowner costs | $218.1M | $13,719 | 82 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Polk County
- Population, 2025 estimate
- 45,514+6.0% since 2020
- Households
- 15,901
- Median age
- 38.4
- Homes lived in by their owners
- 66%
- Vehicles per household
- 2.0
- Land area
- 310 sq. mi.
- People per square mile
- 141
- Median household income
- $58,515+30.4% vs. 2015–2019, before inflation
- Average household income
- $76,122
- Median home value
- $187,600
- Jobs located here
- 11,410
- Daytime population
- 36,371Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Polk County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Polk County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Georgia 8
- Floyd County, GA99,693 people
- Haralson County, GA31,285 people
- Paulding County, GA178,909 people
- Bartow County, GA113,113 people
- Carroll County, GA124,569 people
- Douglas County, GA147,888 people
- Chattooga County, GA25,036 people
- Cobb County, GA775,208 people
Questions
How fast is Polk County, GA growing?
Population estimates put Polk County at 45,514 people in 2025, up 6.0% since 2020, faster than the U.S. (+3.1%). It has 15,901 households. Median household income rose 30.4% from the 2015–2019 survey, before inflation.
How much do households in Polk County, GA spend?
Households in Polk County spend about $218.1M a year on rent and homeowner costs, $88.6M on groceries and $52.1M on food away from home. Set against the U.S., households in Polk County spend the most on vehicle insurance (an index of 136, where 100 is the U.S. average) and the least on memberships, classes and admissions (58).
Which business types have the highest market scores in Polk County, GA?
The highest Groundwork market scores in Polk County are for lawn care, cleaning and pest control companies (75); real estate agents and brokers (73); and dentists and orthodontists (69). Polk County ranks #129 of 1,771 scored counties for lawn care, cleaning and pest control companies.
How does Polk County, GA compare with the U.S.?
The median household income in Polk County is $58,515 a year, 28% below the U.S. median of $80,734. The population rose 6.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $187,600, against $332,700 for the U.S. For its number of households, Polk County has the most map listings, relative to the U.S., for pizza places (2.2 times the U.S. rate) and the fewest for real estate agents and brokers (59% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 39 of the 56 business types have a score in Polk County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Polk County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Georgia · Every U.S. market · How we measure
Screening a site or an acquisition in Polk County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Polk County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.