Groundwork

Funeral services · Metro area · Tennessee

Funeral homes in the Morristown, TN metro area

How the Morristown, TN metro area compares with other metro areas and the U.S. for funeral homes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #243 of 377 scored metro areas
#7 of 10 scored metro areas based in Tennessee

Listings
14
4 chain locations (29%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$7.2M
On funerals · $150 a household
Spending per listing
$513K
24% below the U.S.
Listings per 10k households
2.9
38% above the U.S.
Population, 2025
128,867
+7.9% since 2020

See the funeral homes around any address in the Morristown metro area

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Morristown metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Morristown metro area spend about $7.2M a year on funerals, or $150 per household, 5% above the U.S. average. Spread across 14 funeral homes, that is $513K per home, 24% below the U.S. figure of $679K.

There are 14 funeral homes on map listings in the Morristown metro area as of September 2026. Chain locations make up 29% of them, against 10% across the U.S. Per 10,000 households, that is 2.9, 38% above the U.S. rate of 2.1.

Official counts show 10 businesses with payroll classed as funeral homes and funeral services in the Morristown metro area in 2023. That is one for every 4,796 households, against one for every 8,510 across the U.S.

Between 2020 and 2025, the population of the Morristown metro area grew 7.9%, faster than the U.S. (+3.1%). For funeral homes, the Morristown metro area has a Groundwork market score of 41 (lower middle): #243 of 377 scored metro areas and #7 of 10 scored metro areas based in Tennessee.

How the Morristown metro area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Morristown, TN metro area compared with Tennessee and the U.S.
MeasureMorristown metro areaTennesseeU.S.
Listings per 10k households2.92.42.1
Spending per listing$513K$554K$679K
Households per official establishment4,7966,4488,510
Official establishment growth, 2019–2023n/a+11.7%−1.7%
Population growth, 2020–2025+7.9%+5.6%+3.1%
Spending per household on funerals$150$132$143
Median household income$60,553$69,595$80,734
Groundwork market score4141

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10
Employees, 2023
55
Annual payroll, 2023
$2.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
144 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in the Morristown metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Morristown metro area

Population, 2025 estimate
128,867+7.9% since 2020
Households
47,963
Median age
42.5
Homes lived in by their owners
73%
Vehicles per household
2.0
Land area
436 sq. mi.
People per square mile
281
Median household income
$60,553
Average household income
$82,265
Median home value
$218,100
Jobs located here
47,715
Daytime population
119,291Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Morristown metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of the Morristown metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Funeral homes across Tennessee

Every Tennessee market ranked →

The highest-scoring metro areas in Tennessee for funeral homes, numbered among those based in Tennessee, with the Morristown metro area marked.

Top metro areas in Tennessee

Metro areas in Tennessee ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chattanooga, TN-GA60472.0$720K+5.3%#122 of 377
2Knoxville, TN53782.1$694K+6.9%#159 of 377
3Nashville-Davidson–Murfreesboro–Franklin, TN491481.8$631K+8.7%#184 of 377
4Cleveland, TN46122.4$614K+6.1%#202 of 377
5Johnson City, TN43222.5$596K+4.3%#225 of 377
6Kingsport-Bristol, TN-VA42362.7$587K+2.3%#235 of 377
7Morristown, TN41142.9$513K+7.9%#243 of 377
8Clarksville, TN-KY38282.2$450K+8.5%#263 of 377
9Memphis, TN-MS-AR341152.2$552K−0.3%#286 of 377
10Jackson, TN19354.8$290K+2.2%#367 of 377

Other business types in the Morristown metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in the Morristown, TN metro area?

As of September 2026, map listings count 14 funeral homes in the Morristown metro area. 4 of them (29%) are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 10 businesses with payroll classed as funeral homes and funeral services in 2023.

How much do households in the Morristown, TN metro area spend on funerals?

About $7.2M a year, or $150 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 14 funeral homes on map listings, it comes to $513K per home. It is estimated from the incomes of the 47,963 households in the Morristown metro area and national spending patterns by income.

How does the Morristown, TN metro area compare with the U.S. for funeral homes?

The Morristown metro area has 2.9 funeral homes per 10,000 households, 38% above the U.S. rate of 2.1. Spending per home is $513K, 24% below the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, the Morristown metro area would have about 11, against 14 on map listings. There is one business with payroll in the industry for every 4,796 households, against one for every 8,510 across the U.S.

How fast is the Morristown, TN metro area growing?

Population estimates put the Morristown metro area at 128,867 people in 2025, up 7.9% since 2020, faster than the U.S. (+3.1%). It has 47,963 households. The median household income in the Morristown metro area is $60,553 a year, 25% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Morristown metro area scores 41 for funeral homes (lower middle), #243 of 377 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Morristown metro area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in the Morristown metro area

Screening a site or an acquisition in the Morristown metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Morristown metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.