Groundwork

Funeral services · Small-town market · Georgia

Funeral homes in the Fitzgerald, GA area

Competitor counts, household spending and official business counts for funeral homes in the Fitzgerald, GA area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 13 out of 100: Low

Ranked #356 of 365 scored small-town markets
#20 of 20 scored small-town markets based in Georgia

Listings
5
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$913K
On funerals · $129 a household
Spending per listing
$183K
73% below the U.S.
Listings per 10k households
7.1
3.4 times the U.S.
Population, 2025
17,099
−0.4% since 2020

See the funeral homes around any address in the Fitzgerald area

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Fitzgerald area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Fitzgerald area scores 13 (low) on the Groundwork market score for funeral homes, ranking #356 of 365 scored small-town markets and #20 of 20 scored small-town markets based in Georgia. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 5 funeral homes in the Fitzgerald area. None of them are chain locations, against 10% across the U.S. That is 7.1 per 10,000 households, 3.4 times the U.S. rate of 2.1.

At $129 per household (10% below the U.S. average), households in the Fitzgerald area spend about $913K a year on funerals. That works out to $183K per home, 73% below the U.S. figure of $679K.

There is no official count of businesses with payroll classed as funeral homes and funeral services in the Fitzgerald area: counts under 3 aren’t published. Population estimates show the Fitzgerald area declined 0.4% from 2020 to 2025, against +3.1% for the U.S.

How the Fitzgerald area compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Fitzgerald, GA area compared with Georgia and the U.S.
MeasureFitzgerald areaGeorgiaU.S.
Listings per 10k households7.12.32.1
Spending per listing$183K$549K$679K
Households per official establishmentn/a9,2188,510
Official establishment growth, 2019–2023n/a+0.2%−1.7%
Population growth, 2020–2025−0.4%+5.3%+3.1%
Spending per household on funerals$129$128$143
Median household income$41,758$77,353$80,734
Groundwork market score1348

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
50 chain locations
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in the Fitzgerald area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Fitzgerald area

Population, 2025 estimate
17,099−0.4% since 2020
Households
7,082
Median age
39.6
Homes lived in by their owners
63%
Vehicles per household
1.6
Land area
250 sq. mi.
People per square mile
68
Median household income
$41,758+29.6% vs. 2015–2019, before inflation
Average household income
$56,193
Median home value
$112,700
Jobs located here
5,834
Daytime population
16,434Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Fitzgerald area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of the Fitzgerald area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Funeral homes across Georgia

Every Georgia market ranked →

The highest-scoring small-town markets in Georgia for funeral homes, numbered among those based in Georgia, with the Fitzgerald area marked.

Top small-town markets in Georgia

Small-town markets in Georgia ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Cornelia, GA7374.2$426K+9.3%#51 of 365
2Statesboro, GA64102.9$390K+8.0%#98 of 365
3Dublin, GA59104.6$356K+2.8%#125 of 365
4Toccoa, GA5365.7$285K+3.8%#162 of 365
5Kingsland, GA5273.2$381K+9.5%#167 of 365
6Thomasville, GA51144.9$302K+1.3%#176 of 365
7Milledgeville, GA5053.0$450K+0.6%#178 of 365
8Jefferson, GA47144.9$266K+29.3%#193 of 365
9Waycross, GA4494.4$338K+3.0%#214 of 365
10Moultrie, GA4484.8$280K+3.3%#218 of 365
20Fitzgerald, GA1357.1$183K−0.4%#356 of 365

Other business types in the Fitzgerald area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in the Fitzgerald, GA area?

The Fitzgerald area has 5 funeral homes on map listings as of September 2026. None of them are chain locations. The listings count funeral homes, mortuaries and cremation services. No official count is published for funeral homes and funeral services in the Fitzgerald area: counts under 3 are left out.

How much do households in the Fitzgerald, GA area spend on funerals?

About $913K a year, or $129 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 5 funeral homes on map listings, it comes to $183K per home. It is estimated from the incomes of the 7,082 households in the Fitzgerald area and national spending patterns by income.

How does the Fitzgerald, GA area compare with the U.S. for funeral homes?

The Fitzgerald area has 7.1 funeral homes per 10,000 households, 3.4 times the U.S. rate of 2.1. Spending per home is $183K, 73% below the U.S. figure of $679K. At the national ratio of funeral homes to household spending, the Fitzgerald area would have about 1, against 5 on map listings.

How fast is the Fitzgerald, GA area growing?

Population estimates put the Fitzgerald area at 17,099 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 7,082 households. Median household income in the Fitzgerald area is $41,758, 48% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Fitzgerald area scores 13 for funeral homes (low), #356 of 365 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Fitzgerald area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in the Fitzgerald area

Screening a site or an acquisition in the Fitzgerald area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Fitzgerald area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.