Groundwork

Funeral services · County · Alabama

Funeral homes in Covington County, AL

How Covington County, AL compares with other counties and the U.S. for funeral homes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #908 of 1,472 scored counties
#23 of 43 scored counties in Alabama

Listings
9
2 chain locations (22%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$2.7M
On funerals · $181 a household
Spending per listing
$295K
57% below the U.S.
Listings per 10k households
6.1
2.9 times the U.S.
Population, 2025
37,947
+1.2% since 2020

See the funeral homes around any address in Covington County

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Covington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $181 per household (27% above the U.S. average), households in Covington County spend about $2.7M a year on funerals. Spread across 9 funeral homes, that is $295K per home, 57% below the U.S. figure of $679K.

There are 9 funeral homes on map listings in Covington County as of September 2026. Of those, 2 are chain locations, or 22%, against 10% across the U.S. That comes to 6.1 for every 10,000 households, 2.9 times the U.S. rate of 2.1.

The official count of businesses with payroll classed as funeral homes and funeral services in Covington County was 4 in 2023. That is one for every 3,661 households, against one for every 8,510 across the U.S.

Population estimates show Covington County grew 1.2% from 2020 to 2025, slower than the U.S. (+3.1%). Covington County scores 43 (lower middle) on the Groundwork market score for funeral homes, ranking #908 of 1,472 scored counties and #23 of 43 scored counties in Alabama.

How Covington County compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Covington County, AL compared with Alabama and the U.S.
MeasureCovington CountyAlabamaU.S.
Listings per 10k households6.12.82.1
Spending per listing$295K$496K$679K
Households per official establishment3,6617,0088,510
Official establishment growth, 2019–2023n/a+2.9%−1.7%
Population growth, 2020–2025+1.2%+3.2%+3.1%
Spending per household on funerals$181$139$143
Median household income$52,456$63,999$80,734
Groundwork market score4337

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 4
Employees, 2023
16
Annual payroll, 2023
$1.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
92 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in Covington County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Covington County

Population, 2025 estimate
37,947+1.2% since 2020
Households
14,642
Median age
43.9
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
1,031 sq. mi.
People per square mile
37
Median household income
$52,456+24.3% vs. 2015–2019, before inflation
Average household income
$74,062
Median home value
$152,100
Jobs located here
11,850
Daytime population
35,530Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Covington County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of Covington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Funeral homes across Alabama

Every Alabama market ranked →

The highest-scoring counties in Alabama for funeral homes, numbered among those based in Alabama, with Covington County marked.

Top counties in Alabama

Counties in Alabama ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Baldwin County, AL88131.3$1.2M+14.8%#28 of 1,472
2Shelby County, AL7880.9$1.5M+6.5%#87 of 1,472
3Madison County, AL77140.8$1.5M+11.0%#101 of 1,472
4Lee County, AL7560.9$1.3M+8.6%#129 of 1,472
5St. Clair County, AL6982.3$625K+7.1%#268 of 1,472
6Tuscaloosa County, AL65121.3$872K+3.8%#352 of 1,472
7Cullman County, AL6372.0$740K+6.7%#401 of 1,472
8Limestone County, AL6382.0$676K+18.0%#409 of 1,472
9Morgan County, AL63112.2$641K+2.6%#414 of 1,472
10Marshall County, AL63113.0$474K+6.0%#425 of 1,472
23Covington County, AL4396.1$295K+1.2%#908 of 1,472

Other business types in Covington County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in Covington County, AL?

As of September 2026, map listings count 9 funeral homes in Covington County. 2 of them (22%) are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 4 businesses with payroll classed as funeral homes and funeral services in 2023.

How much do households in Covington County, AL spend on funerals?

About $2.7M a year, or $181 per household. That is 27% above the U.S. average (an index of 127, where 100 is the U.S. average). Spread across the 9 funeral homes on map listings, it comes to $295K per home. It is estimated from the incomes of the 14,642 households in Covington County and national spending patterns by income.

How does Covington County, AL compare with the U.S. for funeral homes?

Covington County has 6.1 funeral homes per 10,000 households, 2.9 times the U.S. rate of 2.1. Spending per home is $295K, 57% below the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, Covington County would have about 4, against 9 on map listings. There is one business with payroll in the industry for every 3,661 households, against one for every 8,510 across the U.S.

How fast is Covington County, AL growing?

Population estimates put Covington County at 37,947 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 14,642 households. The median household income in Covington County is $52,456 a year, 35% below the U.S. median of $80,734. That rose 24.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Covington County scores 43 for funeral homes (lower middle), #908 of 1,472 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Covington County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in Covington County

Screening a site or an acquisition in Covington County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Covington County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.