County profile · Florida
Jefferson County, FL market data
How Jefferson County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 16,007
- +11.1% since 2020
- Households
- 5,751
- Median household income
- $61,212
- +29.6% vs. 2015–2019, before inflation
- Median home value
- $232,600
- Jobs located here
- 2,786
- Highest market score
- 79
- Salons, barbers and spas, #76 of 2,385 scored counties
A site report maps the competitors on map listings around any address in Jefferson County by name and distance, and the households and spending within reach. Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Jefferson County has an estimated 16,007 people and 5,751 households. Population estimates show Jefferson County grew 11.1% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in Jefferson County is $61,212, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.6%, before inflation.
Relative to the U.S., household spending in Jefferson County runs highest on vehicle insurance (an index of 123, where 100 is the U.S. average) and lowest on memberships, classes and admissions (64).
Of the business types scored in Jefferson County, salons, barbers and spas (79); pet businesses (79); and medical and dental practices (79) have the highest Groundwork market scores. For salons, barbers and spas, that ranks #76 of 2,385 scored counties.
Jefferson County is part of the Tallahassee metro area. Against the U.S., map listings per household run highest for gas stations (2.6 times the U.S. rate) and lowest for medical and dental practices (79% below the U.S. rate).
All 56 business types in Jefferson County
Highest Groundwork market score first. Each score compares Jefferson County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Salons, barbers and spas | 79 | #76 of 2,385 | 8 | 13.9 | $593K | 279 | Under 3 |
| Pet businesses | 79 | #91 of 2,200 | 5 | 8.7 | $939K | 107 | Under 3 |
| Doctors, dentists and clinics | 79 | #111 of 2,394 | 10 | 17.4 | $597K | 392 | Under 3 |
| Sit-down restaurants | 71 | #353 of 2,405 | 25 | 43.5 | $797K | 120 | 6 |
| Restaurants and cafes | 70 | #414 of 2,405 | 47 | 81.7 | $424K | 114 | 17 |
| Real estate agents and brokers | 65 | #369 of 2,176 | 10 | 17.4 | Index only | 150 | 3 |
| Auto repair shops | 62 | #671 of 2,378 | 11 | 19.1 | $455K | 102 | 4 |
| Fast food and sandwich shops | 59 | #796 of 2,222 | 7 | 12.2 | $2.8M | 93 | 10 |
| Insurance agencies | 59 | #826 of 2,272 | 11 | 19.1 | $1.3M | 100 | 5 |
| Real estate | 58 | #687 of 2,229 | 14 | 24.3 | Index only | 135 | 6 |
| Pizza | 56 | #803 of 2,090 | 5 | 8.7 | $4M | 78 | 10 |
| Auto repair and car care | 55 | #1,007 of 2,401 | 20 | 34.8 | $250K | 93 | 7 |
| Lawn, cleaning and pest control | 54 | #718 of 1,771 | 5 | 8.7 | $1.6M | 93 | 13 |
| Clothing and shoe stores | 54 | #905 of 2,087 | 8 | 13.9 | $1.3M | 99 | Under 3 |
| Clothing, shoes and laundry | 53 | #1,028 of 2,210 | 11 | 19.1 | $912K | 104 | Under 3 |
| Grocery and convenience stores | 52 | #1,147 of 2,402 | 17 | 29.6 | $1.9M | 57 | 3 |
| Convenience stores | 49 | #1,175 of 2,261 | 8 | 13.9 | $4.1M | 52 | Under 3 |
| Child care and preschools | 33 | #1,287 of 1,611 | 6 | 10.4 | $395K | 39 | 5 |
| Gas stations | 30 | #1,976 of 2,358 | 16 | 27.8 | $1M | 43 | 14 |
| Bakeries and dessert shops | Not scored | Not scored | 4 | 7.0 | $5M | 120 | Under 3 |
| Funeral homes | Not scored | Not scored | 4 | 7.0 | $261K | 38 | Under 3 |
| Grocery stores | Not scored | Not scored | 4 | 7.0 | $8.2M | 88 | Under 3 |
| Gyms | Not scored | Not scored | 4 | 7.0 | $908K | 70 | Under 3 |
| Gyms, studios and classes | Not scored | Not scored | 4 | 7.0 | $908K | 137 | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 4 | 7.0 | $2M | 67 | 13 |
| Coffee shops and cafes | Not scored | Not scored | 3 | 5.2 | $6.6M | 179 | Under 3 |
| Home repair trades | Not scored | Not scored | 3 | 5.2 | $5.1M | 209 | 12 |
| Property management | Not scored | Not scored | 3 | 5.2 | Index only | 49 | Under 3 |
| Barbershops | Not scored | Not scored | 2 | 3.5 | $2.4M | Too few | Under 3 |
| Hair salons | Not scored | Not scored | 2 | 3.5 | $2.4M | Too few | Under 3 |
| HVAC and plumbing | Not scored | Not scored | 2 | 3.5 | $7.6M | Too few | 7 |
| Laundromats | Not scored | Not scored | 2 | 3.5 | $5M | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 2 | 3.5 | $2.4M | Too few | Under 3 |
| Spas and skin care | Not scored | Not scored | 2 | 3.5 | $2.4M | Too few | Under 3 |
| Tire shops | Not scored | Not scored | 2 | 3.5 | $2.5M | Too few | Under 3 |
| Veterinarians | Not scored | Not scored | 2 | 3.5 | $2.3M | Too few | Under 3 |
| Car washes and detailing | Not scored | Not scored | 1 | 1.7 | $5M | Too few | Under 3 |
| Dentists and orthodontists | Not scored | Not scored | 1 | 1.7 | $6M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 1 | 1.7 | $15.3M | Too few | 5 |
| House cleaning | Not scored | Not scored | 1 | 1.7 | $7.8M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 1.7 | Index only | Too few | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 1 | 1.7 | $4.7M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 1 | 1.7 | $4.7M | Too few | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 1 | 1.7 | $6M | Too few | Under 3 |
| Chiropractors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Physical therapy | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Roofing and gutters | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Jefferson County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $5M | $871 | 91 |
| Gasoline and other fuels | $16.3M | $2,835 | 109 |
| Food away from home | $19.9M | $3,463 | 85 |
| Groceries | $32.8M | $5,709 | 90 |
| Personal care products and services | $4.7M | $825 | 82 |
| Child care and other personal services | $2.4M | $412 | 71 |
| Memberships, classes and admissions | $3.6M | $632 | 64 |
| Medical and dental services | $6M | $1,039 | 81 |
| Pets | $4.7M | $816 | 90 |
| Clothing, shoes and related services | $10M | $1,745 | 85 |
| Vehicle insurance | $13.8M | $2,402 | 123 |
| Home repairs, maintenance and insurance | $15.3M | $2,653 | 88 |
| Lawn care, cleaning and other household services | $7.8M | $1,364 | 97 |
| Rent and homeowner costs | $81.6M | $14,195 | 85 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Jefferson County
- Population, 2025 estimate
- 16,007+11.1% since 2020
- Households
- 5,751
- Median age
- 46.2
- Homes lived in by their owners
- 76%
- Vehicles per household
- 1.8
- Land area
- 598 sq. mi.
- People per square mile
- 25
- Median household income
- $61,212+29.6% vs. 2015–2019, before inflation
- Average household income
- $80,395
- Median home value
- $232,600
- Jobs located here
- 2,786
- Daytime population
- 11,793Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Jefferson County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Jefferson County, FL growing?
Population estimates put Jefferson County at 16,007 people in 2025, up 11.1% since 2020, faster than the U.S. (+3.1%). It has 5,751 households. Median household income rose 29.6% from the 2015–2019 survey, before inflation.
How much do households in Jefferson County, FL spend?
Households in Jefferson County spend about $81.6M a year on rent and homeowner costs, $32.8M on groceries and $19.9M on food away from home. Set against the U.S., households in Jefferson County spend the most on vehicle insurance (an index of 123, where 100 is the U.S. average) and the least on memberships, classes and admissions (64).
Which business types have the highest market scores in Jefferson County, FL?
The highest Groundwork market scores in Jefferson County are for salons, barbers and spas (79); pet businesses (79); and medical and dental practices (79). Jefferson County ranks #76 of 2,385 scored counties for salons, barbers and spas.
How does Jefferson County, FL compare with the U.S.?
The median household income in Jefferson County is $61,212 a year, 24% below the U.S. median of $80,734. The population rose 11.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $232,600, against $332,700 for the U.S. For its number of households, Jefferson County has the most map listings, relative to the U.S., for gas stations (2.6 times the U.S. rate) and the fewest for medical and dental practices (79% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 19 of the 56 business types have a score in Jefferson County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Jefferson County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Jefferson County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.