Groundwork

Fitness and classes · County · Virginia

Yoga, Pilates and fitness studios in Rockbridge County, VA

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Rockbridge County, VA, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has none.

Listings
0
None on the map
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.3M
On memberships, classes and admissions · $656 a household
Spending per listing
n/a
Listings per 10k households
0.0
Population, 2025
22,663
0.0% since 2020

See the yoga, Pilates and fitness studios around any address in Rockbridge County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rockbridge County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

There are no yoga, Pilates and fitness studios on map listings in Rockbridge County as of September 2026. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Rockbridge County would have about 2, against none on map listings.

Households in Rockbridge County spend about $6.3M a year on memberships, classes and admissions, or $656 per household, 33% below the U.S. average. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

There is no official count of businesses with payroll classed as fitness and recreational sports centers in Rockbridge County: counts under 3 aren’t published.

Population estimates put the population change in Rockbridge County from 2020 to 2025 at 0.0%, against +3.1% for the U.S. With no yoga, Pilates and fitness studios on map listings, Rockbridge County isn’t given a market score for them.

How Rockbridge County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Rockbridge County, VA compared with Virginia and the U.S.
MeasureRockbridge CountyVirginiaU.S.
Listings per 10k households0.02.32.4
Spending per listingn/a$4.1M$4.1M
Households per official establishment (all fitness and recreational sports centers)n/a2,7593,109
Official establishment growth, 2019–2023n/a+9.6%+5.8%
Population growth, 2020–20250.0%+2.8%+3.1%
Spending per household on memberships, classes and admissions$656$960$983
Median household income$65,469$93,170$80,734
Groundwork market scoreNot scored41

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll fitness and recreational sports centers
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
0
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Rockbridge County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Rockbridge County

Population, 2025 estimate
22,6630.0% since 2020
Households
9,552
Median age
47.9
Homes lived in by their owners
79%
Vehicles per household
2.3
Land area
597 sq. mi.
People per square mile
38
Median household income
$65,469+19.9% vs. 2015–2019, before inflation
Average household income
$88,858
Median home value
$248,800
Jobs located here
5,337
Daytime population
18,033Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rockbridge County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Rockbridge County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for yoga, Pilates and fitness studios, numbered among those based in Virginia, with Rockbridge County marked.

Top counties in Virginia

Counties in Virginia ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Spotsylvania County, VA8961.1$9.1M+10.5%#2 of 777
2Stafford County, VA78112.1$6.2M+8.3%#28 of 777
3Fauquier County, VA7262.2$5.5M+4.8%#70 of 777
4Chesterfield County, VA71181.3$7.7M+8.7%#73 of 777
5Prince William County, VA70281.8$7.1M+4.2%#88 of 777
6Suffolk city, VA6971.8$4.7M+10.4%#104 of 777
7Chesapeake city, VA6791.0$9.7M+2.3%#120 of 777
8Hanover County, VA6281.9$5.6M+5.6%#183 of 777
9Loudoun County, VA59543.8$4.4M+6.4%#218 of 777
10Hampton city, VA5750.9$7.6M0.0%#242 of 777
Rockbridge County, VANot scored00.0n/a0.0%

Other business types in Rockbridge County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Rockbridge County, VA?

Map listings as of September 2026 show no yoga, Pilates and fitness studios in Rockbridge County. The listings count yoga, Pilates, barre and boot-camp studios. No official count is published for fitness and recreational sports centers in Rockbridge County: counts under 3 are left out.

How much do households in Rockbridge County, VA spend on memberships, classes and admissions?

About $6.3M a year, or $656 per household. That is 33% below the U.S. average (an index of 67, where 100 is the U.S. average). The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 9,552 households in Rockbridge County and national spending patterns by income.

How does Rockbridge County, VA compare with the U.S. for yoga, Pilates and fitness studios?

Rockbridge County has no yoga, Pilates and fitness studios on map listings. At the national ratio of yoga, Pilates and fitness studios to household spending, Rockbridge County would have about 2, against none on map listings.

How fast is Rockbridge County, VA growing?

Population estimates put Rockbridge County at 22,663 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 9,552 households. Median household income in Rockbridge County is $65,469, 19% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rockbridge County has no market score for yoga, Pilates and fitness studios, having none on map listings.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rockbridge County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Rockbridge County

Screening a site or an acquisition in Rockbridge County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rockbridge County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.