Groundwork

Fitness and classes · County · Virginia

Yoga, Pilates and fitness studios in Chesapeake city, VA

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Chesapeake city, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 67 out of 100: Upper middle

Ranked #120 of 777 scored counties
#7 of 34 scored counties in Virginia

Listings
9
5 chain locations (56%)
Official establishments
31
All fitness and recreational sports centers · +19.2% since 2019
Household spending a year
$87M
On memberships, classes and admissions · $929 a household
Spending per listing
$9.7M
2.4 times the U.S.
Listings per 10k households
1.0
58% below the U.S.
Population, 2025
255,332
+2.3% since 2020

See the yoga, Pilates and fitness studios around any address in Chesapeake city

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Chesapeake city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 9 yoga, Pilates and fitness studios in Chesapeake city. 5 of them (56%) are chain locations, against 18% across the U.S. That comes to 1.0 for every 10,000 households, 58% below the U.S. rate of 2.4.

Household spending on memberships, classes and admissions in Chesapeake city comes to about $87M a year: $929 per household, 6% below the U.S. average. Spread across 9 yoga, Pilates and fitness studios, that is $9.7M per studio, 2.4 times the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

In 2023, official counts showed 31 businesses with payroll in Chesapeake city classed as fitness and recreational sports centers, up 19.2% from 2019. That is one for every 3,020 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Since fiscal 2022, 5 SBA-backed loans worth $6.2M have gone to businesses classed as fitness and recreational sports centers in Chesapeake city.

Between 2020 and 2025, the population of Chesapeake city grew 2.3%, slower than the U.S. (+3.1%). The Groundwork market score for yoga, Pilates and fitness studios in Chesapeake city is 67 (upper middle), #120 of 777 scored counties and #7 of 34 scored counties in Virginia. That puts it in the top quarter of counties.

How Chesapeake city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Chesapeake city, VA compared with Virginia and the U.S.
MeasureChesapeake cityVirginiaU.S.
Listings per 10k households1.02.32.4
Spending per listing$9.7M$4.1M$4.1M
Households per official establishment (all fitness and recreational sports centers)3,0202,7593,109
Official establishment growth, 2019–2023+19.2%+9.6%+5.8%
Population growth, 2020–2025+2.3%+2.8%+3.1%
Spending per household on memberships, classes and admissions$929$960$983
Median household income$95,373$93,170$80,734
Groundwork market score6741

Official counts and lending

Businesses

Official establishments, 2019 to 2023
26 → 31All fitness and recreational sports centers · +19.2% over the period
Employees, 2023
779
Annual payroll, 2023
$10.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
95 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$6.2M

SBA-backed loans to businesses classed as fitness and recreational sports centers in Chesapeake city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Chesapeake city

Population, 2025 estimate
255,332+2.3% since 2020
Households
93,626
Median age
38.9
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
339 sq. mi.
People per square mile
746
Median household income
$95,373+21.3% vs. 2015–2019, before inflation
Average household income
$118,762
Median home value
$378,400
Jobs located here
110,716
Daytime population
255,504Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Chesapeake city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

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Yoga, Pilates and fitness studios across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for yoga, Pilates and fitness studios, numbered among those based in Virginia, with Chesapeake city marked.

Top counties in Virginia

Counties in Virginia ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Spotsylvania County, VA8961.1$9.1M+10.5%#2 of 777
2Stafford County, VA78112.1$6.2M+8.3%#28 of 777
3Fauquier County, VA7262.2$5.5M+4.8%#70 of 777
4Chesterfield County, VA71181.3$7.7M+8.7%#73 of 777
5Prince William County, VA70281.8$7.1M+4.2%#88 of 777
6Suffolk city, VA6971.8$4.7M+10.4%#104 of 777
7Chesapeake city, VA6791.0$9.7M+2.3%#120 of 777
8Hanover County, VA6281.9$5.6M+5.6%#183 of 777
9Loudoun County, VA59543.8$4.4M+6.4%#218 of 777
10Hampton city, VA5750.9$7.6M0.0%#242 of 777

Other business types in Chesapeake city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Chesapeake city, VA?

Chesapeake city has 9 yoga, Pilates and fitness studios on map listings as of September 2026. 5 of them (56%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 31 businesses with payroll classed as fitness and recreational sports centers in 2023, up 19.2% from 2019. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

How much do households in Chesapeake city, VA spend on memberships, classes and admissions?

About $87M a year, or $929 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 9 yoga, Pilates and fitness studios on map listings, it comes to $9.7M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 93,626 households in Chesapeake city and national spending patterns by income.

How does Chesapeake city, VA compare with the U.S. for yoga, Pilates and fitness studios?

Chesapeake city has 1.0 yoga, Pilates and fitness studios per 10,000 households, 58% below the U.S. rate of 2.4. Spending per studio is $9.7M, 2.4 times the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, Chesapeake city would have about 21, against 9 on map listings. There is one business with payroll in the industry for every 3,020 households, against one for every 3,109 across the U.S. The official count rose 19.2% from 2019 to 2023, against +5.8% for the U.S.

How fast is Chesapeake city, VA growing?

Population estimates put Chesapeake city at 255,332 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 93,626 households. Median household income in Chesapeake city is $95,373, 18% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Chesapeake city scores 67 for yoga, Pilates and fitness studios (upper middle), #120 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Chesapeake city. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Chesapeake city

Screening a site or an acquisition in Chesapeake city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Chesapeake city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.