Groundwork

Fitness and classes · Small-town market · Ohio

Yoga, Pilates and fitness studios in the Portsmouth, OH area

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in the Portsmouth, OH area, set against other small-town markets and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
4
All fitness and recreational sports centers
Household spending a year
$18.4M
On memberships, classes and admissions · $638 a household
Spending per listing
$9.2M
Too few listings to compare
Listings per 10k households
0.7
Too few listings to compare
Population, 2025
71,365
−3.4% since 2020

See the yoga, Pilates and fitness studios around any address in the Portsmouth area

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Portsmouth area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on memberships, classes and admissions in the Portsmouth area comes to about $18.4M a year: $638 per household, 35% below the U.S. average. That works out to $9.2M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 2 yoga, Pilates and fitness studios on map listings in the Portsmouth area as of September 2026. That is 0.7 per 10,000 households.

Official counts show 4 businesses with payroll classed as fitness and recreational sports centers in the Portsmouth area in 2023. That is one for every 7,216 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 1 SBA-backed loan worth $225K has gone to businesses classed as fitness and recreational sports centers in the Portsmouth area.

Population estimates show the Portsmouth area declined 3.4% from 2020 to 2025, against +3.1% for the U.S. With 2 yoga, Pilates and fitness studios on map listings, the Portsmouth area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Portsmouth area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Portsmouth, OH area compared with Ohio and the U.S.
MeasurePortsmouth areaOhioU.S.
Listings per 10k households0.71.82.4
Spending per listing$9.2M$5M$4.1M
Households per official establishment (all fitness and recreational sports centers)7,2163,7583,109
Official establishment growth, 2019–2023n/a+8.7%+5.8%
Population growth, 2020–2025−3.4%+0.9%+3.1%
Spending per household on memberships, classes and admissions$638$884$983
Median household income$50,609$71,389$80,734
Groundwork market scoreNot scored59

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4All fitness and recreational sports centers
Employees, 2023
16
Annual payroll, 2023
$197K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$225K

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Portsmouth area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in the Portsmouth area

Population, 2025 estimate
71,365−3.4% since 2020
Households
28,864
Median age
41.2
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
610 sq. mi.
People per square mile
119
Median household income
$50,609+22.5% vs. 2015–2019, before inflation
Average household income
$70,152
Median home value
$137,900
Jobs located here
24,365
Daytime population
67,429Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Portsmouth area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of the Portsmouth area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Yoga, Pilates and fitness studios across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for yoga, Pilates and fitness studios, numbered among those based in Ohio, with the Portsmouth area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Salem, OH6151.2$5.7M−2.2%#28 of 112
2Chillicothe, OH6062.0$3.5M−0.8%#33 of 112
3Findlay, OH6082.5$3.4M+0.1%#34 of 112
4Ashland, OH5062.9$2.5M+0.1%#57 of 112
5Wapakoneta, OH4263.2$2.7M−1.2%#79 of 112
6Athens, OH3873.0$2.3M+1.3%#85 of 112
Portsmouth, OHNot scored20.7$9.2M−3.4%

Other business types in the Portsmouth area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in the Portsmouth, OH area?

As of September 2026, map listings count 2 yoga, Pilates and fitness studios in the Portsmouth area. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 4 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in the Portsmouth, OH area spend on memberships, classes and admissions?

About $18.4M a year, or $638 per household. That is 35% below the U.S. average (an index of 65, where 100 is the U.S. average). Spread across the 2 yoga, Pilates and fitness studios on map listings, it comes to $9.2M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 28,864 households in the Portsmouth area and national spending patterns by income.

How does the Portsmouth, OH area compare with the U.S. for yoga, Pilates and fitness studios?

The Portsmouth area has 2 yoga, Pilates and fitness studios on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, the Portsmouth area would have about 5, against 2 on map listings. There is one business with payroll in the industry for every 7,216 households, against one for every 3,109 across the U.S.

How fast is the Portsmouth, OH area growing?

Population estimates put the Portsmouth area at 71,365 people in 2025, down 3.4% since 2020, against +3.1% for the U.S. It has 28,864 households. The median household income in the Portsmouth area is $50,609 a year, 37% below the U.S. median of $80,734. That rose 22.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Portsmouth area has no market score for yoga, Pilates and fitness studios: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Portsmouth area. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in the Portsmouth area

Screening a site or an acquisition in the Portsmouth area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Portsmouth area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.