Groundwork

Fitness and classes · Small-town market · Ohio

Yoga, Pilates and fitness studios in the Findlay, OH area

The yoga, Pilates and fitness studios in the Findlay, OH area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #34 of 112 scored small-town markets
#3 of 6 scored small-town markets based in Ohio

Listings
8
0 chain locations (0%)
Official establishments
7
All fitness and recreational sports centers
Household spending a year
$26.9M
On memberships, classes and admissions · $851 a household
Spending per listing
$3.4M
17% below the U.S.
Listings per 10k households
2.5
4% above the U.S.
Population, 2025
75,034
+0.1% since 2020

See the yoga, Pilates and fitness studios around any address in the Findlay area

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Findlay area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 8 yoga, Pilates and fitness studios in the Findlay area. None of them are chain locations, against 18% across the U.S. That is 2.5 per 10,000 households, 4% above the U.S. rate of 2.4.

Households in the Findlay area spend about $26.9M a year on memberships, classes and admissions, or $851 per household, 13% below the U.S. average. That is about $3.4M of household spending for each studio on map listings, 17% below the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

In 2023, official counts showed 7 businesses with payroll in the Findlay area classed as fitness and recreational sports centers. That is one for every 4,516 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too. Since fiscal 2022, 2 SBA-backed loans worth $70K have gone to businesses classed as fitness and recreational sports centers in the Findlay area.

Population estimates put the population change in the Findlay area from 2020 to 2025 at +0.1%, slower than the U.S. (+3.1%). For yoga, Pilates and fitness studios, the Findlay area has a Groundwork market score of 60 (upper middle): #34 of 112 scored small-town markets and #3 of 6 scored small-town markets based in Ohio.

How the Findlay area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Findlay, OH area compared with Ohio and the U.S.
MeasureFindlay areaOhioU.S.
Listings per 10k households2.51.82.4
Spending per listing$3.4M$5M$4.1M
Households per official establishment (all fitness and recreational sports centers)4,5163,7583,109
Official establishment growth, 2019–2023n/a+8.7%+5.8%
Population growth, 2020–2025+0.1%+0.9%+3.1%
Spending per household on memberships, classes and admissions$851$884$983
Median household income$73,141$71,389$80,734
Groundwork market score6059

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7All fitness and recreational sports centers
Employees, 2023
167
Annual payroll, 2023
$1.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
80 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$70K

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Findlay area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in the Findlay area

Population, 2025 estimate
75,034+0.1% since 2020
Households
31,615
Median age
41.0
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
531 sq. mi.
People per square mile
141
Median household income
$73,141+25.1% vs. 2015–2019, before inflation
Average household income
$91,920
Median home value
$204,700
Jobs located here
44,531
Daytime population
83,823Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Findlay area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of the Findlay area. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for yoga, Pilates and fitness studios, numbered among those based in Ohio, with the Findlay area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Salem, OH6151.2$5.7M−2.2%#28 of 112
2Chillicothe, OH6062.0$3.5M−0.8%#33 of 112
3Findlay, OH6082.5$3.4M+0.1%#34 of 112
4Ashland, OH5062.9$2.5M+0.1%#57 of 112
5Wapakoneta, OH4263.2$2.7M−1.2%#79 of 112
6Athens, OH3873.0$2.3M+1.3%#85 of 112

Other business types in the Findlay area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in the Findlay, OH area?

There are 8 yoga, Pilates and fitness studios on map listings in the Findlay area as of September 2026. None of them are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 7 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

How much do households in the Findlay, OH area spend on memberships, classes and admissions?

About $26.9M a year, or $851 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 8 yoga, Pilates and fitness studios on map listings, it comes to $3.4M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 31,615 households in the Findlay area and national spending patterns by income.

How does the Findlay, OH area compare with the U.S. for yoga, Pilates and fitness studios?

The Findlay area has 2.5 yoga, Pilates and fitness studios per 10,000 households, 4% above the U.S. rate of 2.4. Spending per studio is $3.4M, 17% below the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, the Findlay area would have about 7, against 8 on map listings. There is one business with payroll in the industry for every 4,516 households, against one for every 3,109 across the U.S.

How fast is the Findlay, OH area growing?

Population estimates put the Findlay area at 75,034 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 31,615 households. Median household income in the Findlay area is $73,141, 9% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Findlay area scores 60 for yoga, Pilates and fitness studios (upper middle), #34 of 112 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Findlay area. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in the Findlay area

Screening a site or an acquisition in the Findlay area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Findlay area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.