Groundwork

Health care · County · Wisconsin

Optometrists and eye clinics in Sauk County, WI

Competitor counts, household spending and official business counts for optometrists and eye clinics in Sauk County, WI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 68 out of 100: Upper middle

Ranked #235 of 1,302 scored counties
#13 of 40 scored counties in Wisconsin

Listings
11
2 chain locations (18%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$39.8M
On medical and dental services · $1,421 a household
Spending per listing
$3.6M
15% above the U.S.
Listings per 10k households
3.9
5% below the U.S.
Population, 2025
66,652
+1.3% since 2020

See the optometrists and eye clinics around any address in Sauk County

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Sauk County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 11 optometrists and eye clinics in Sauk County. Chain locations make up 18% of them, against 20% across the U.S. That is 3.9 per 10,000 households, 5% below the U.S. rate of 4.1.

At $1,421 per household (10% above the U.S. average), households in Sauk County spend about $39.8M a year on medical and dental services. That works out to $3.6M per practice, 15% above the U.S. figure of $3.1M. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade.

There is no official count of businesses with payroll classed as offices of optometrists in Sauk County: counts under 3 aren’t published.

Between 2020 and 2025, the population of Sauk County grew 1.3%, slower than the U.S. (+3.1%). Sauk County scores 68 (upper middle) on the Groundwork market score for optometrists and eye clinics, ranking #235 of 1,302 scored counties and #13 of 40 scored counties in Wisconsin. That puts it in the top quarter of counties.

How Sauk County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in Sauk County, WI compared with Wisconsin and the U.S.
MeasureSauk CountyWisconsinU.S.
Listings per 10k households3.94.14.1
Spending per listing$3.6M$3.5M$3.1M
Households per official establishmentn/a6,8315,742
Official establishment growth, 2019–2023n/a+14.2%+0.2%
Population growth, 2020–2025+1.3%+1.3%+3.1%
Spending per household on medical and dental services$1,421$1,435$1,288
Median household income$79,541$77,485$80,734
Groundwork market score6871

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
112 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of optometrists in Sauk County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Sauk County

Population, 2025 estimate
66,652+1.3% since 2020
Households
27,987
Median age
42.3
Homes lived in by their owners
72%
Vehicles per household
2.0
Land area
832 sq. mi.
People per square mile
79
Median household income
$79,541+32.7% vs. 2015–2019, before inflation
Average household income
$98,005
Median home value
$258,600
Jobs located here
36,015
Daytime population
65,185Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Sauk County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of Sauk County. Signed out, you see a blurred preview; on an account, each report is one action.

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Optometrists and eye care across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for optometrists and eye clinics, numbered among those based in Wisconsin, with Sauk County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, WI82173.0$5.2M+1.8%#36 of 1,302
2Eau Claire County, WI80153.4$4.2M+3.0%#57 of 1,302
3Rock County, WI78203.0$4.7M+1.7%#80 of 1,302
4Dodge County, WI7792.5$5.5M−0.3%#89 of 1,302
5Portage County, WI7662.0$6.9M+2.2%#106 of 1,302
6Calumet County, WI7662.8$5.4M+2.9%#108 of 1,302
7Chippewa County, WI7672.6$5.3M+1.9%#109 of 1,302
8Walworth County, WI74122.8$5.3M+0.8%#129 of 1,302
9Grant County, WI7252.5$5.3M+0.9%#157 of 1,302
10Marathon County, WI71193.3$4.3M+1.0%#183 of 1,302
13Sauk County, WI68113.9$3.6M+1.3%#235 of 1,302

Other business types in Sauk County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in Sauk County, WI?

There are 11 optometrists and eye clinics on map listings in Sauk County as of September 2026. 2 of them (18%) are chain locations. The listings count optometrists and eye clinics. No official count is published for offices of optometrists in Sauk County: counts under 3 are left out.

How much do households in Sauk County, WI spend on medical and dental services?

About $39.8M a year, or $1,421 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 11 optometrists and eye clinics on map listings, it comes to $3.6M per practice. The spending figure covers all medical and dental services, not only optometrists and eye clinics. It is estimated from the incomes of the 27,987 households in Sauk County and national spending patterns by income.

How does Sauk County, WI compare with the U.S. for optometrists and eye clinics?

Sauk County has 3.9 optometrists and eye clinics per 10,000 households, 5% below the U.S. rate of 4.1. Spending per practice is $3.6M, 15% above the U.S. figure of $3.1M. At the national ratio of optometrists and eye clinics to household spending, Sauk County would have about 13, against 11 on map listings.

How fast is Sauk County, WI growing?

Population estimates put Sauk County at 66,652 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 27,987 households. The median household income in Sauk County is $79,541 a year, in line with the U.S. median of $80,734. That rose 32.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Sauk County scores 68 for optometrists and eye clinics (upper middle), #235 of 1,302 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Sauk County. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in Sauk County

Screening a site or an acquisition in Sauk County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Sauk County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.