Health care · Small-town market · Iowa
Optometrists and eye clinics in the Burlington, IA-IL area
The optometrists and eye clinics in the Burlington, IA-IL area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 31 out of 100: Lower middle
Ranked #333 of 400 scored small-town markets
#9 of 12 scored small-town markets based in Iowa
- Listings
- 11
- 2 chain locations (18%)
- Official establishments
- 6
- Businesses with payroll, 2023
- Household spending a year
- $25.5M
- On medical and dental services · $1,282 a household
- Spending per listing
- $2.3M
- 26% below the U.S.
- Listings per 10k households
- 5.5
- 34% above the U.S.
- Population, 2025
- 44,061
- −2.5% since 2020
See the optometrists and eye clinics around any address in the Burlington area
The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Burlington area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for optometrists and eye clinics in the Burlington area is 31 (lower middle), #333 of 400 scored small-town markets and #9 of 12 scored small-town markets based in Iowa. That puts it in the bottom quarter of small-town markets.
Map listings as of September 2026 show 11 optometrists and eye clinics in the Burlington area. Of those, 2 are chain locations, or 18%, against 20% across the U.S. That is 5.5 per 10,000 households, 34% above the U.S. rate of 4.1.
Household spending on medical and dental services in the Burlington area comes to about $25.5M a year: $1,282 per household, in line with the U.S. average. That works out to $2.3M per practice, 26% below the U.S. figure of $3.1M. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade.
Official counts show 6 businesses with payroll classed as offices of optometrists in the Burlington area in 2023. That is one for every 3,314 households, against one for every 5,742 across the U.S. Population estimates show the Burlington area declined 2.5% from 2020 to 2025, against +3.1% for the U.S.
How the Burlington area compares
The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Burlington area | Iowa | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.5 | 4.1 | 4.1 |
| Spending per listing | $2.3M | $3.5M | $3.1M |
| Households per official establishment | 3,314 | 4,258 | 5,742 |
| Official establishment growth, 2019–2023 | n/a | −1.6% | +0.2% |
| Population growth, 2020–2025 | −2.5% | +1.5% | +3.1% |
| Spending per household on medical and dental services | $1,282 | $1,412 | $1,288 |
| Median household income | $62,811 | $75,059 | $80,734 |
| Groundwork market score | 31 | 51 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 6
- Employees, 2023
- 47
- Annual payroll, 2023
- $1.8M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 112 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of optometrists in the Burlington area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Burlington area
- Population, 2025 estimate
- 44,061−2.5% since 2020
- Households
- 19,882
- Median age
- 43.1
- Homes lived in by their owners
- 76%
- Vehicles per household
- 1.9
- Land area
- 795 sq. mi.
- People per square mile
- 56
- Median household income
- $62,811+21.6% vs. 2015–2019, before inflation
- Average household income
- $79,624
- Median home value
- $131,000
- Jobs located here
- 20,875
- Daytime population
- 44,288Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Burlington area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.
Or open the report at the center of the Burlington area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardOptometrists and eye care across Iowa
Every Iowa market ranked →The highest-scoring small-town markets in Iowa for optometrists and eye clinics, numbered among those based in Iowa, with the Burlington area marked.
Top small-town markets in Iowa
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Pella, IA | 72 | 5 | 3.8 | $3.8M | +2.3% | #46 of 400 |
| 2Marshalltown, IA | 70 | 5 | 3.2 | $4.2M | −0.5% | #57 of 400 |
| 3Clinton, IA | 70 | 7 | 3.6 | $3.8M | −0.9% | #58 of 400 |
| 4Ottumwa, IA | 62 | 5 | 3.6 | $3.6M | −0.3% | #110 of 400 |
| 5Muscatine, IA | 57 | 6 | 3.5 | $3.9M | −3.0% | #142 of 400 |
| 6Mason City, IA | 50 | 13 | 5.7 | $2.4M | −1.5% | #212 of 400 |
| 7Le Mars, IA | 40 | 6 | 5.8 | $2.5M | 0.0% | #283 of 400 |
| 8Carroll, IA | 35 | 5 | 5.7 | $2.4M | −2.0% | #314 of 400 |
| 9Burlington, IA-IL | 31 | 11 | 5.5 | $2.3M | −2.5% | #333 of 400 |
| 10Fort Dodge, IA | 31 | 11 | 7.2 | $1.8M | −0.4% | #337 of 400 |
Other business types in the Burlington area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics48
- Dentists and orthodontists46
- Primary care and pediatrics55
- Urgent care and walk-in clinics
- Chiropractors31
- Physical therapy68
- Optometrists and eye care31
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many optometrists and eye clinics are in the Burlington, IA-IL area?
There are 11 optometrists and eye clinics on map listings in the Burlington area as of September 2026. 2 of them (18%) are chain locations. The listings count optometrists and eye clinics. Official counts show 6 businesses with payroll classed as offices of optometrists in 2023.
How much do households in the Burlington, IA-IL area spend on medical and dental services?
About $25.5M a year, or $1,282 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 11 optometrists and eye clinics on map listings, it comes to $2.3M per practice. The spending figure covers all medical and dental services, not only optometrists and eye clinics. It is estimated from the incomes of the 19,882 households in the Burlington area and national spending patterns by income.
How does the Burlington, IA-IL area compare with the U.S. for optometrists and eye clinics?
The Burlington area has 5.5 optometrists and eye clinics per 10,000 households, 34% above the U.S. rate of 4.1. Spending per practice is $2.3M, 26% below the U.S. figure of $3.1M. At the national ratio of optometrists and eye clinics to household spending, the Burlington area would have about 8, against 11 on map listings. There is one business with payroll in the industry for every 3,314 households, against one for every 5,742 across the U.S.
How fast is the Burlington, IA-IL area growing?
Population estimates put the Burlington area at 44,061 people in 2025, down 2.5% since 2020, against +3.1% for the U.S. It has 19,882 households. The median household income in the Burlington area is $62,811 a year, 22% below the U.S. median of $80,734. That rose 21.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Burlington area scores 31 for optometrists and eye clinics (lower middle), #333 of 400 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Burlington area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for optometrists and eye clinics · All 56 business types in the Burlington area
Screening a site or an acquisition in the Burlington area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Burlington area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.