Groundwork

Health care · Metro area · Illinois

Optometrists and eye clinics in the Decatur, IL metro area

The optometrists and eye clinics in the Decatur, IL metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #335 of 386 scored metro areas
#8 of 8 scored metro areas based in Illinois

Listings
21
6 chain locations (29%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$57.1M
On medical and dental services · $1,314 a household
Spending per listing
$2.7M
13% below the U.S.
Listings per 10k households
4.8
17% above the U.S.
Population, 2025
99,300
−4.3% since 2020

See the optometrists and eye clinics around any address in the Decatur metro area

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Decatur metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Decatur metro area scores 30 (lower middle) on the Groundwork market score for optometrists and eye clinics, ranking #335 of 386 scored metro areas and #8 of 8 scored metro areas based in Illinois. That puts it in the bottom quarter of metro areas.

At $1,314 per household (2% above the U.S. average), households in the Decatur metro area spend about $57.1M a year on medical and dental services. That is about $2.7M of household spending for each practice on map listings, 13% below the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.

There are 21 optometrists and eye clinics on map listings in the Decatur metro area as of September 2026. 6 of them (29%) are chain locations, against 20% across the U.S. Per 10,000 households, that is 4.8, 17% above the U.S. rate of 4.1.

The official count of businesses with payroll classed as offices of optometrists in the Decatur metro area was 8 in 2023. That is one for every 5,434 households, against one for every 5,742 across the U.S. Between 2020 and 2025, the population of the Decatur metro area declined 4.3%, against +3.1% for the U.S.

How the Decatur metro area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in Decatur, IL metro area compared with Illinois and the U.S.
MeasureDecatur metro areaIllinoisU.S.
Listings per 10k households4.84.64.1
Spending per listing$2.7M$3.3M$3.1M
Households per official establishment5,4345,8025,742
Official establishment growth, 2019–2023n/a+3.1%+0.2%
Population growth, 2020–2025−4.3%−0.6%+3.1%
Spending per household on medical and dental services$1,314$1,517$1,288
Median household income$62,666$83,390$80,734
Groundwork market score3053

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8
Employees, 2023
39
Annual payroll, 2023
$1.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
216 chain locations
Listings at the U.S. rate for this spending
18The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of optometrists in the Decatur metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Decatur metro area

Population, 2025 estimate
99,300−4.3% since 2020
Households
43,468
Median age
41.7
Homes lived in by their owners
70%
Vehicles per household
1.6
Land area
581 sq. mi.
People per square mile
175
Median household income
$62,666+24.1% vs. 2015–2019, before inflation
Average household income
$84,051
Median home value
$127,300
Jobs located here
43,992
Daytime population
103,405Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Decatur metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of the Decatur metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Optometrists and eye care across Illinois

Every Illinois market ranked →

The highest-scoring metro areas in Illinois for optometrists and eye clinics, numbered among those based in Illinois (a market based in another state is listed without a number), with the Decatur metro area marked.

Top metro areas in Illinois

Metro areas in Illinois ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bloomington, IL82202.8$5.2M+0.1%#6 of 386
2Springfield, IL79232.6$5.6M−1.2%#12 of 386
3Champaign-Urbana, IL73293.0$4.6M+1.5%#29 of 386
Davenport-Moline-Rock Island, IA-IL69483.0$4.7M−0.9%#49 of 386
4Peoria, IL64654.2$3.3M−1.3%#89 of 386
5Kankakee, IL60184.4$3.2M−1.7%#108 of 386
6Rockford, IL59574.2$3.2M−0.3%#115 of 386
Cape Girardeau, MO-IL52133.4$3.9M+1.7%#175 of 386
St. Louis, MO-IL515064.4$3.4M−0.2%#188 of 386
7Chicago-Naperville-Elgin, IL-IN501,8385.0$3.1M0.0%#201 of 386
8Decatur, IL30214.8$2.7M−4.3%#335 of 386

Other business types in the Decatur metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in the Decatur, IL metro area?

As of September 2026, map listings count 21 optometrists and eye clinics in the Decatur metro area. 6 of them (29%) are chain locations. The listings count optometrists and eye clinics. Official counts show 8 businesses with payroll classed as offices of optometrists in 2023.

How much do households in the Decatur, IL metro area spend on medical and dental services?

About $57.1M a year, or $1,314 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 21 optometrists and eye clinics on map listings, it comes to $2.7M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 43,468 households in the Decatur metro area and national spending patterns by income.

How does the Decatur, IL metro area compare with the U.S. for optometrists and eye clinics?

The Decatur metro area has 4.8 optometrists and eye clinics per 10,000 households, 17% above the U.S. rate of 4.1. Spending per practice is $2.7M, 13% below the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, the Decatur metro area would have about 18, against 21 on map listings. There is one business with payroll in the industry for every 5,434 households, against one for every 5,742 across the U.S.

How fast is the Decatur, IL metro area growing?

Population estimates put the Decatur metro area at 99,300 people in 2025, down 4.3% since 2020, against +3.1% for the U.S. It has 43,468 households. Median household income in the Decatur metro area is $62,666, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Decatur metro area scores 30 for optometrists and eye clinics (lower middle), #335 of 386 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Decatur metro area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in the Decatur metro area

Screening a site or an acquisition in the Decatur metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Decatur metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.