Home services · Small-town market · Massachusetts
Electricians in the Greenfield, MA area
Competitor counts, household spending and official business counts for electricians in the Greenfield, MA area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 66 out of 100: Upper middle
Ranked #46 of 295 scored small-town markets
#1 of 2 scored small-town markets based in Massachusetts
- Listings
- 8
- 0 chain locations (0%)
- Official establishments
- 22
- −8.3% since 2019
- Household spending a year
- $94.8M
- On home repairs, maintenance and insurance · $3,002 a household
- Spending per listing
- $11.8M
- In line with the U.S.
- Listings per 10k households
- 2.5
- In line with the U.S.
- Population, 2025
- 70,698
- −0.3% since 2020
See the electricians around any address in the Greenfield area
The site report maps the electricians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Greenfield area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 8 electricians in the Greenfield area. None of them are chain locations, against 1% across the U.S. That comes to 2.5 for every 10,000 households, in line with the U.S. rate of 2.5.
Household spending on home repairs, maintenance and insurance in the Greenfield area comes to about $94.8M a year: $3,002 per household, in line with the U.S. average. That is about $11.8M of household spending for each company on map listings, in line with the U.S. figure of $12M. That spending covers all home repairs, maintenance and insurance, which electricians share with other businesses in the trade.
In 2023, official counts showed 22 businesses with payroll in the Greenfield area classed as electrical contractors, down 8.3% from 2019. That is one for every 1,435 households, against one for every 1,550 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $368K has gone to businesses classed as electrical contractors in the Greenfield area.
Population estimates put the population change in the Greenfield area from 2020 to 2025 at −0.3%, against +3.1% for the U.S. The Groundwork market score for electricians in the Greenfield area is 66 (upper middle), #46 of 295 scored small-town markets and #1 of 2 scored small-town markets based in Massachusetts. That puts it in the top quarter of small-town markets.
How the Greenfield area compares
The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the electricians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Greenfield area | Massachusetts | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.5 | 3.4 | 2.5 |
| Spending per listing | $11.8M | $10.8M | $12M |
| Households per official establishment | 1,435 | 1,055 | 1,550 |
| Official establishment growth, 2019–2023 | −8.3% | +7.8% | +9.2% |
| Population growth, 2020–2025 | −0.3% | +2.4% | +3.1% |
| Spending per household on home repairs, maintenance and insurance | $3,002 | $3,680 | $3,018 |
| Median household income | $74,907 | $103,960 | $80,734 |
| Groundwork market score | 66 | 47 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 22−8.3% over the period
- Employees, 2023
- 128
- Annual payroll, 2023
- $7.8M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 80 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $368K
SBA-backed loans to businesses classed as electrical contractors in the Greenfield area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Greenfield area
- Population, 2025 estimate
- 70,698−0.3% since 2020
- Households
- 31,570
- Median age
- 47.7
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.8
- Land area
- 699 sq. mi.
- People per square mile
- 101
- Median household income
- $74,907
- Average household income
- $94,042
- Median home value
- $329,000
- Jobs located here
- 25,416
- Daytime population
- 59,931Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Greenfield area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the electricians on map listings by name and distance.
Or open the report at the center of the Greenfield area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardElectricians across Massachusetts
Every Massachusetts market ranked →The highest-scoring small-town markets in Massachusetts for electricians, numbered among those based in Massachusetts, with the Greenfield area marked.
Top small-town markets in Massachusetts
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Greenfield, MA | 66 | 8 | 2.5 | $11.8M | −0.3% | #46 of 295 |
| 2Vineyard Haven, MA | 46 | 5 | 6.6 | $6M | +3.1% | #180 of 295 |
Other business types in the Greenfield area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many electricians are in the Greenfield, MA area?
The Greenfield area has 8 electricians on map listings as of September 2026. None of them are chain locations. The listings count electricians. Official counts show 22 businesses with payroll classed as electrical contractors in 2023, down 8.3% from 2019.
How much do households in the Greenfield, MA area spend on home repairs, maintenance and insurance?
About $94.8M a year, or $3,002 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 8 electricians on map listings, it comes to $11.8M per company. The spending figure covers all home repairs, maintenance and insurance, not only electricians. It is estimated from the incomes of the 31,570 households in the Greenfield area and national spending patterns by income.
How does the Greenfield, MA area compare with the U.S. for electricians?
The Greenfield area has 2.5 electricians per 10,000 households, in line with the U.S. rate of 2.5. Spending per company is $11.8M, in line with the U.S. figure of $12M. The count on map listings matches the U.S. ratio of electricians to household spending. There is one business with payroll in the industry for every 1,435 households, against one for every 1,550 across the U.S. The official count fell 8.3% from 2019 to 2023, against +9.2% for the U.S.
How fast is the Greenfield, MA area growing?
Population estimates put the Greenfield area at 70,698 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 31,570 households. The median household income in the Greenfield area is $74,907 a year, 7% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Greenfield area scores 66 for electricians (upper middle), #46 of 295 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Greenfield area. It maps the electricians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for electricians · All 56 business types in the Greenfield area
Screening a site or an acquisition in the Greenfield area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Greenfield area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.