Groundwork

Clothing and laundry · Small-town market · North Carolina

Dry cleaners in the Kinston, NC area

How the Kinston, NC area compares with other small-town markets and the U.S. for dry cleaners: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$35.8M
On clothing, shoes and related services · $1,531 a household
Spending per listing
$8.9M
43% below the U.S.
Listings per 10k households
1.7
31% above the U.S.
Population, 2025
55,837
+1.4% since 2020

See the dry cleaners around any address in the Kinston area

The site report maps the dry cleaners on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kinston area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 4 dry cleaners in the Kinston area. That comes to 1.7 for every 10,000 households, 31% above the U.S. rate of 1.3.

At $1,531 per household (25% below the U.S. average), households in the Kinston area spend about $35.8M a year on clothing, shoes and related services. That works out to $8.9M per shop, 43% below the U.S. figure of $15.7M. That spending covers all clothing, shoes and related services, which dry cleaners share with other businesses in the trade.

There is no official count of businesses with payroll classed as dry cleaning and laundry services in the Kinston area: counts under 3 aren’t published.

Population estimates put the population change in the Kinston area from 2020 to 2025 at +1.4%, slower than the U.S. (+3.1%). With 4 dry cleaners on map listings, the Kinston area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Kinston area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the dry cleaners counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Dry cleaners in Kinston, NC area compared with North Carolina and the U.S.
MeasureKinston areaNorth CarolinaU.S.
Listings per 10k households1.71.21.3
Spending per listing$8.9M$16.2M$15.7M
Households per official establishmentn/a9,3718,177
Official establishment growth, 2019–2023n/a−20.2%−18.7%
Population growth, 2020–2025+1.4%+7.2%+3.1%
Spending per household on clothing, shoes and related services$1,531$1,894$2,055
Median household income$45,143$72,388$80,734
Groundwork market scoreNot scored45

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
40 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as dry cleaning and laundry services in the Kinston area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Kinston area

Population, 2025 estimate
55,837+1.4% since 2020
Households
23,351
Median age
41.6
Homes lived in by their owners
59%
Vehicles per household
1.9
Land area
399 sq. mi.
People per square mile
138
Median household income
$45,143+14.6% vs. 2015–2019, before inflation
Average household income
$65,291
Median home value
$120,500
Jobs located here
29,615
Daytime population
59,853Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Kinston area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the dry cleaners on map listings by name and distance.

Or open the report at the center of the Kinston area. Signed out, you see a blurred preview; on an account, each report is one action.

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Other business types in the Kinston area

Each with its Groundwork market score here, out of 100, where it has one.

Funeral services

Questions

How many dry cleaners are in the Kinston, NC area?

The Kinston area has 4 dry cleaners on map listings as of September 2026. The listings count dry cleaners. No official count is published for dry cleaning and laundry services in the Kinston area: counts under 3 are left out.

How much do households in the Kinston, NC area spend on clothing, shoes and related services?

About $35.8M a year, or $1,531 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 4 dry cleaners on map listings, it comes to $8.9M per shop. The spending figure covers all clothing, shoes and related services, not only dry cleaners. It is estimated from the incomes of the 23,351 households in the Kinston area and national spending patterns by income.

How does the Kinston, NC area compare with the U.S. for dry cleaners?

The Kinston area has 1.7 dry cleaners per 10,000 households, 31% above the U.S. rate of 1.3. Spending per shop is $8.9M, 43% below the U.S. figure of $15.7M. At the national ratio of dry cleaners to household spending, the Kinston area would have about 2, against 4 on map listings.

How fast is the Kinston, NC area growing?

Population estimates put the Kinston area at 55,837 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 23,351 households. The median household income in the Kinston area is $45,143 a year, 44% below the U.S. median of $80,734. That rose 14.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kinston area has no market score for dry cleaners: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Kinston area. It maps the dry cleaners on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for dry cleaners · All 56 business types in the Kinston area

Screening a site or an acquisition in the Kinston area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Kinston area. Signed out, you see a blurred preview; on an account, each report is one action.

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.