Groundwork

Auto · Small-town market · North Carolina

Auto repair shops in the Kinston, NC area

Competitor counts, household spending and official business counts for auto repair shops in the Kinston, NC area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 25 out of 100: Lower middle

Ranked #487 of 538 scored small-town markets
#22 of 23 scored small-town markets based in North Carolina

Listings
64
3 chain locations (5%)
Official establishments
33
+10.0% since 2019
Household spending a year
$19.5M
On vehicle maintenance and repairs · $834 a household
Spending per listing
$304K
32% below the U.S.
Listings per 10k households
27.4
27% above the U.S.
Population, 2025
55,837
+1.4% since 2020

See the auto repair shops around any address in the Kinston area

The site report maps the auto repair shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kinston area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for auto repair shops in the Kinston area is 25 (lower middle), #487 of 538 scored small-town markets and #22 of 23 scored small-town markets based in North Carolina. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 64 auto repair shops in the Kinston area. Of those, 3 are chain locations, or 5%, against 16% across the U.S. That is 27.4 per 10,000 households, 27% above the U.S. rate of 21.5.

Households in the Kinston area spend about $19.5M a year on vehicle maintenance and repairs, or $834 per household, 13% below the U.S. average. Spread across 64 auto repair shops, that is $304K per shop, 32% below the U.S. figure of $445K. That spending covers all vehicle maintenance and repairs, which auto repair shops share with other businesses in the trade.

The official count of businesses with payroll classed as mechanical, body and glass repair in the Kinston area was 33 in 2023, up 10.0% from 2019. That is one for every 708 households, against one for every 955 across the U.S. Between 2020 and 2025, the population of the Kinston area grew 1.4%, slower than the U.S. (+3.1%).

How the Kinston area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Auto repair shops in Kinston, NC area compared with North Carolina and the U.S.
MeasureKinston areaNorth CarolinaU.S.
Listings per 10k households27.421.721.5
Spending per listing$304K$432K$445K
Households per official establishment7081,010955
Official establishment growth, 2019–2023+10.0%+3.0%+2.1%
Population growth, 2020–2025+1.4%+7.2%+3.1%
Spending per household on vehicle maintenance and repairs$834$939$958
Median household income$45,143$72,388$80,734
Groundwork market score2553

Official counts and lending

Businesses

Official establishments, 2019 to 2023
33+10.0% over the period
Employees, 2023
153
Annual payroll, 2023
$6.2M
One-person businesses, 2023
67Businesses with no payroll
Map listings, September 2026
643 chain locations
Listings at the U.S. rate for this spending
44The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mechanical, body and glass repair in the Kinston area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Kinston area

Population, 2025 estimate
55,837+1.4% since 2020
Households
23,351
Median age
41.6
Homes lived in by their owners
59%
Vehicles per household
1.9
Land area
399 sq. mi.
People per square mile
138
Median household income
$45,143+14.6% vs. 2015–2019, before inflation
Average household income
$65,291
Median home value
$120,500
Jobs located here
29,615
Daytime population
59,853Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Kinston area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair shops on map listings by name and distance.

Or open the report at the center of the Kinston area. Signed out, you see a blurred preview; on an account, each report is one action.

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Auto repair shops across North Carolina

Every North Carolina market ranked →

The highest-scoring small-town markets in North Carolina for auto repair shops, numbered among those based in North Carolina, with the Kinston area marked.

Top small-town markets in North Carolina

Small-town markets in North Carolina ranked for auto repair shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brevard, NC752215.1$620K+2.9%#41 of 538
2Kill Devil Hills, NC722917.2$602K+3.3%#55 of 538
3Morehead City, NC725416.9$554K+4.1%#56 of 538
4Anderson Creek, NC719919.9$511K+12.3%#70 of 538
5Boone, NC653516.5$556K+0.6%#105 of 538
6Waynesville, NC615620.6$464K+1.9%#160 of 538
7Marion, NC604423.6$403K+1.5%#173 of 538
8North Wilkesboro, NC595921.8$439K+0.6%#179 of 538
9New Bern, NC5610620.2$443K+3.6%#208 of 538
10Lumberton, NC5510023.2$386K+3.4%#228 of 538
22Kinston, NC256427.4$304K+1.4%#487 of 538

Other business types in the Kinston area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many auto repair shops are in the Kinston, NC area?

The Kinston area has 64 auto repair shops on map listings as of September 2026. 3 of them (5%) are chain locations. The listings count general, specialty, body and glass repair shops. Official counts show 33 businesses with payroll classed as mechanical, body and glass repair in 2023, up 10.0% from 2019. Another 67 one-person businesses have no payroll, by official counts.

How much do households in the Kinston, NC area spend on vehicle maintenance and repairs?

About $19.5M a year, or $834 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 64 auto repair shops on map listings, it comes to $304K per shop. The spending figure covers all vehicle maintenance and repairs, not only auto repair shops. It is estimated from the incomes of the 23,351 households in the Kinston area and national spending patterns by income.

How does the Kinston, NC area compare with the U.S. for auto repair shops?

The Kinston area has 27.4 auto repair shops per 10,000 households, 27% above the U.S. rate of 21.5. Spending per shop is $304K, 32% below the U.S. figure of $445K. At the national ratio of auto repair shops to household spending, the Kinston area would have about 44, against 64 on map listings. There is one business with payroll in the industry for every 708 households, against one for every 955 across the U.S. The official count rose 10.0% from 2019 to 2023, against +2.1% for the U.S.

How fast is the Kinston, NC area growing?

Population estimates put the Kinston area at 55,837 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 23,351 households. The median household income in the Kinston area is $45,143 a year, 44% below the U.S. median of $80,734. That rose 14.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kinston area scores 25 for auto repair shops (lower middle), #487 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Kinston area. It maps the auto repair shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for auto repair shops · All 56 business types in the Kinston area

Screening a site or an acquisition in the Kinston area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Kinston area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.