Groundwork

Market rankings · Missouri

Dentists and orthodontists in Missouri

Markets across Missouri ranked by the Groundwork market score for dentists and orthodontists, with competitor counts and household spending for each.

Listings
2,474
354 chain locations (14%)
Official establishments
1,899
−4.0% since 2019
Household spending a year
$3.5B
On medical and dental services
Listings per 10k households
9.9
24% below the U.S.
Spending per listing
$1.4M
43% above the U.S.
Rank among states
#6 of 51
Market score 77 · High

A site report maps the dentists and orthodontists on map listings around any address in Missouri by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 2,474 dentists and orthodontists in Missouri. Chain locations make up 14% of them, against 12% across the U.S. That is 9.9 per 10,000 households, 24% below the U.S. rate of 13.1.

At $1,389 per household (8% above the U.S. average), households in Missouri spend about $3.5B a year on medical and dental services. That is about $1.4M of household spending for each practice on map listings, 43% above the U.S. figure of $984K. That spending covers all medical and dental services, which dentists and orthodontists share with other businesses in the trade.

Official counts show 1,899 businesses with payroll classed as offices of dentists in Missouri in 2023, down 4.0% from 2019. That is one for every 1,321 households, against one for every 952 across the U.S. Across the U.S., the count fell 0.5% over the same years. Since fiscal 2022, 54 SBA-backed loans worth $44.3M have gone to businesses classed as offices of dentists in Missouri.

Among the 50 states and DC, Missouri ranks #6 for dentists and orthodontists, with a Groundwork market score of 77 (high). Of the 8 scored metro areas in or partly in Missouri, the Jefferson City metro area scores highest (81). Of the 17 scored small-town markets in or partly in Missouri, the Fort Leonard Wood area scores highest (81).

Every market in Missouri for dentists and orthodontists

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Missouri, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Missouri, ranked for dentists and orthodontists by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Jefferson City, MO81518.7$1.6M+2.2%#6 of 387
2Columbia, MO78738.4$1.7M+3.9%#11 of 387
3Springfield, MO7220510.3$1.3M+5.1%#42 of 387
4Joplin, MO-KS688510.7$1.2M+3.9%#67 of 387
5St. Louis, MO-IL641,27311.0$1.4M−0.2%#92 of 387
6Kansas City, MO-KS631,13912.7$1.2M+3.4%#101 of 387
7Cape Girardeau, MO-IL624010.4$1.3M+1.7%#108 of 387
8St. Joseph, MO-KS565110.9$1.2M−2.0%#137 of 387

Small-town markets

Small-town markets reaching Missouri, ranked for dentists and orthodontists by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fort Leonard Wood, MO81116.5$2M+0.8%#14 of 526
2Lebanon, MO8196.2$1.9M+2.5%#15 of 526
3Warrensburg, MO80188.5$1.6M+4.9%#24 of 526
4West Plains, MO75106.3$1.9M+2.5%#52 of 526
5Farmington, MO73156.0$2.1M+2.1%#54 of 526
6Kennett, MO6765.3$2.2M−4.8%#99 of 526
7Sikeston, MO66136.6$1.9M−0.3%#109 of 526
Quincy, IL-MO65206.4$2M−2.0%#117 of 526
8Branson, MO65229.7$1.3M+1.7%#121 of 526
9Hannibal, MO59138.5$1.5M+0.4%#175 of 526
10Kirksville, MO5687.7$1.6M+1.9%#209 of 526
11Marshall, MO5678.7$1.4M−0.3%#214 of 526
12Sedalia, MO462011.8$1.1M+2.9%#296 of 526
13Moberly, MO4399.7$1.3M+0.2%#326 of 526
14Rolla, MO422313.3$941K+1.6%#348 of 526
15Maryville, MO39910.6$1.2M−4.0%#370 of 526
16Poplar Bluff, MO322112.7$924K−0.4%#432 of 526
Mexico, MONot scored44.3$2.9M−1.0%

Counties

Counties in Missouri, ranked for dentists and orthodontists by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lincoln County, MO93114.8$3M+11.4%#2 of 1,886
2Callaway County, MO8863.6$3.7M+3.2%#13 of 1,886
3Polk County, MO8665.0$2.5M+6.3%#17 of 1,886
4Barry County, MO8364.5$2.8M+4.8%#38 of 1,886
5Miller County, MO8255.1$2.5M+4.2%#49 of 1,886
6Webster County, MO8296.4$2.1M+10.4%#51 of 1,886
7Lawrence County, MO8196.2$2M+3.7%#60 of 1,886
8Warren County, MO81139.4$1.5M+9.2%#64 of 1,886
9Lafayette County, MO7875.6$2.6M+1.4%#92 of 1,886
10Camden County, MO78158.4$1.6M+2.9%#105 of 1,886
11Pulaski County, MO77116.5$2M+0.8%#113 of 1,886
12Clinton County, MO7767.2$1.9M+2.1%#114 of 1,886
13Johnson County, MO77188.5$1.6M+4.9%#119 of 1,886
14Laclede County, MO7696.2$1.9M+2.5%#130 of 1,886
15Christian County, MO76318.8$1.6M+8.3%#135 of 1,886
16Jefferson County, MO73788.8$1.6M+2.7%#205 of 1,886
17Wright County, MO7257.0$1.7M+8.0%#218 of 1,886
18Stoddard County, MO7176.0$2M−1.3%#233 of 1,886
19Howell County, MO71106.3$1.9M+2.5%#239 of 1,886
20St. Francois County, MO70156.0$2.1M+2.1%#257 of 1,886
21St. Louis city, MO69755.2$2.5M−7.4%#277 of 1,886
22Newton County, MO68198.6$1.5M+6.1%#317 of 1,886
23Franklin County, MO67399.1$1.5M+3.1%#351 of 1,886
24Cass County, MO675111.8$1.3M+7.1%#366 of 1,886
25Crawford County, MO6655.2$2.4M−0.4%#368 of 1,886
Show all 115 counties
Counties in Missouri, ranked for dentists and orthodontists by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Dunklin County, MO6665.3$2.2M−4.8%#369 of 1,886
27Boone County, MO66699.0$1.6M+4.2%#381 of 1,886
28Osage County, MO6559.5$1.5M+2.7%#414 of 1,886
29Livingston County, MO6458.9$1.5M+1.1%#440 of 1,886
30Platte County, MO644911.2$1.4M+6.7%#441 of 1,886
31Scott County, MO63117.2$1.8M−0.1%#457 of 1,886
32Taney County, MO63229.7$1.3M+1.7%#482 of 1,886
33Macon County, MO6258.2$1.5M−0.1%#506 of 1,886
34St. Charles County, MO6220812.9$1.3M+4.9%#513 of 1,886
35Vernon County, MO5879.0$1.3M+1.5%#655 of 1,886
36Henry County, MO5777.6$1.6M+3.2%#673 of 1,886
37Saline County, MO5678.7$1.4M−0.3%#710 of 1,886
38Clay County, MO5513413.1$1.2M+4.3%#768 of 1,886
39Jackson County, MO5434111.1$1.2M+2.1%#795 of 1,886
40Cole County, MO543611.6$1.2M+1.7%#798 of 1,886
41Bates County, MO54813.0$975K+2.9%#810 of 1,886
42Adair County, MO5188.8$1.4M+1.6%#883 of 1,886
43Perry County, MO51810.6$1.2M+0.6%#896 of 1,886
44Cape Girardeau County, MO493811.7$1.1M+2.7%#972 of 1,886
45Greene County, MO4915712.0$1.1M+3.3%#982 of 1,886
46Jasper County, MO496212.5$1M+3.7%#987 of 1,886
47Pettis County, MO482011.8$1.1M+2.9%#1,014 of 1,886
48Randolph County, MO4399.7$1.3M+0.2%#1,177 of 1,886
49Nodaway County, MO42910.6$1.2M−4.0%#1,216 of 1,886
50Phelps County, MO422313.3$941K+1.6%#1,240 of 1,886
51St. Louis County, MO4157213.8$1.1M−1.2%#1,252 of 1,886
52Marion County, MO411311.5$1.1M+0.2%#1,254 of 1,886
53Buchanan County, MO364312.9$995K−1.1%#1,445 of 1,886
54Butler County, MO342112.7$924K−0.4%#1,513 of 1,886
55DeKalb County, MO28513.4$985K−15.6%#1,681 of 1,886
Stone County, MONot scored43.0$4.3M+4.1%
Texas County, MONot scored33.2$3.6M+6.9%
Audrain County, MONot scored44.3$2.9M−1.0%
McDonald County, MONot scored22.3$5.2M+3.1%
Washington County, MONot scored22.2$5.4M+1.6%
Ray County, MONot scored44.4$3.1M+1.1%
Morgan County, MONot scored22.3$5.3M+6.8%
Benton County, MONot scored22.3$5M+5.7%
Ste. Genevieve County, MONot scored34.2$3.2M+1.1%
Andrew County, MONot scored22.9$4.8M+0.7%
Pike County, MONot scored11.6$8.1M+3.1%
Dallas County, MONot scored23.0$4M+5.2%
Cooper County, MONot scored34.8$2.7M+3.0%
New Madrid County, MONot scored46.0$2M−7.6%
Moniteau County, MONot scored47.0$1.8M+1.4%
Pemiscot County, MONot scored46.3$1.8M−7.2%
Gasconade County, MONot scored34.9$2.6M+0.1%
Cedar County, MONot scored35.2$2.3M+4.8%
Dent County, MONot scored47.1$1.7M+1.3%
Madison County, MONot scored12.1$5.9M+1.9%
Douglas County, MONot scored48.6$1.4M+6.4%
Mississippi County, MONot scored24.5$2.6M−1.1%
Linn County, MONot scored12.1$6.3M−0.3%
Barton County, MONot scored24.5$2.6M+1.5%
Montgomery County, MONot scored36.5$2M+2.6%
Wayne County, MONot scored12.2$5.1M−1.4%
Ripley County, MONot scored00.0n/a+0.4%
Bollinger County, MONot scored25.1$2.4M+0.9%
Ralls County, MONot scored00.0n/a+0.9%
Howard County, MONot scored12.8$4.7M+0.3%
Lewis County, MONot scored00.0n/a−1.6%
Grundy County, MONot scored37.7$1.5M−0.2%
St. Clair County, MONot scored00.0n/a+6.7%
Iron County, MONot scored00.0n/a−2.0%
Caldwell County, MONot scored12.7$4.8M+2.1%
Ozark County, MONot scored00.0n/a+7.7%
Monroe County, MONot scored00.0n/a+3.1%
Oregon County, MONot scored13.0$3.7M+1.2%
Hickory County, MONot scored00.0n/a+8.9%
Daviess County, MONot scored26.6$2M+1.5%
Maries County, MONot scored25.8$2.2M−0.7%
Carroll County, MONot scored38.5$1.5M−0.6%
Harrison County, MONot scored26.3$1.9M+1.5%
Dade County, MONot scored00.0n/a+2.9%
Chariton County, MONot scored27.5$1.8M−0.1%
Shannon County, MONot scored00.0n/a+3.6%
Clark County, MONot scored28.3$1.5M−2.8%
Gentry County, MONot scored14.1$2.9M+4.2%
Reynolds County, MONot scored28.6$1.3M−1.4%
Shelby County, MONot scored00.0n/a−3.6%
Sullivan County, MONot scored00.0n/a−4.1%
Carter County, MONot scored14.9$2.3M+4.2%
Atchison County, MONot scored28.7$1.4M−2.5%
Scotland County, MONot scored00.0n/a+2.1%
Putnam County, MONot scored00.0n/a−3.0%
Holt County, MONot scored00.0n/a+0.4%
Schuyler County, MONot scored00.0n/a+3.3%
Knox County, MONot scored323.3$534K−0.1%
Mercer County, MONot scored00.0n/a−3.2%
Worth County, MONot scored00.0n/a−2.6%

Markets with fewer than 5 dentists and orthodontists on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many dentists and orthodontists are in Missouri?

There are 2,474 dentists and orthodontists on map listings in Missouri as of September 2026. 354 of them (14%) are chain locations. The listings count dental practices, orthodontists included. Official counts show 1,899 businesses with payroll classed as offices of dentists in 2023, down 4.0% from 2019.

How much do households in Missouri spend on medical and dental services?

About $3.5B a year, or $1,389 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 2,474 dentists and orthodontists on map listings, it comes to $1.4M per practice. The spending figure covers all medical and dental services, not only dentists and orthodontists. It is estimated from the incomes of the 2,508,227 households in Missouri and national spending patterns by income.

How does Missouri compare with the U.S. for dentists and orthodontists?

Missouri has 9.9 dentists and orthodontists per 10,000 households, 24% below the U.S. rate of 13.1. Spending per practice is $1.4M, 43% above the U.S. figure of $984K. At the national ratio of dentists and orthodontists to household spending, Missouri would have about 3,542, against 2,474 on map listings. There is one business with payroll in the industry for every 1,321 households, against one for every 952 across the U.S. The official count fell 4.0% from 2019 to 2023, against −0.5% for the U.S.

Which market in Missouri has the highest market score for dentists and orthodontists?

Among 8 scored metro areas in or partly in Missouri, the Jefferson City metro area scores highest, at 81 (high). Among 17 scored small-town markets in or partly in Missouri, the Fort Leonard Wood area scores highest, at 81 (high). Among 55 scored counties in Missouri, Lincoln County scores highest, at 93 (very high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Missouri scores 77 for dentists and orthodontists (high), #6 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Missouri. It maps the dentists and orthodontists on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Dentists and orthodontists in other states

All 51 states

Top markets for dentists and orthodontists across the U.S. · All business types in Missouri

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.