Groceries and convenience · County · New Mexico
Convenience stores in Santa Fe County, NM
The convenience stores in Santa Fe County, NM, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 76 out of 100: High
Ranked #271 of 2,261 scored counties
#2 of 24 scored counties in New Mexico
- Listings
- 33
- 25 chain locations (76%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $430.8M
- On groceries · $6,088 a household
- Spending per listing
- $13.1M
- 66% above the U.S.
- Listings per 10k households
- 4.7
- 41% below the U.S.
- Population, 2025
- 156,907
- +1.2% since 2020
See the convenience stores around any address in Santa Fe County
The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Santa Fe County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $6,088 per household (4% below the U.S. average), households in Santa Fe County spend about $430.8M a year on groceries. That is about $13.1M of household spending for each store on map listings, 66% above the U.S. figure of $7.9M. The spending figure covers all groceries, not only convenience stores.
Santa Fe County has 33 convenience stores on map listings as of September 2026. Of those, 25 are chain locations, or 76%, against 60% across the U.S. That is 4.7 per 10,000 households, 41% below the U.S. rate of 8.0.
Official counts don’t publish a figure for convenience stores in Santa Fe County, since they leave out counts under 3. Since fiscal 2022, 1 SBA-backed loan worth $15K has gone to businesses classed as convenience stores in Santa Fe County.
Population estimates put the population change in Santa Fe County from 2020 to 2025 at +1.2%, slower than the U.S. (+3.1%). For convenience stores, Santa Fe County has a Groundwork market score of 76 (high): #271 of 2,261 scored counties and #2 of 24 scored counties in New Mexico. That puts it in the top quarter of counties.
How Santa Fe County compares
The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Santa Fe County | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.7 | 8.0 | 8.0 |
| Spending per listing | $13.1M | $7.1M | $7.9M |
| Households per official establishment | n/a | 19,032 | 3,493 |
| Official establishment growth, 2019–2023 | n/a | +12.8% | +22.0% |
| Population growth, 2020–2025 | +1.2% | +0.3% | +3.1% |
| Spending per household on groceries | $6,088 | $5,673 | $6,319 |
| Median household income | $79,071 | $64,059 | $80,734 |
| Groundwork market score | 76 | 43 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 3325 chain locations
- Listings at the U.S. rate for this spending
- 55The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $15K
SBA-backed loans to businesses classed as convenience stores in Santa Fe County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Santa Fe County
- Population, 2025 estimate
- 156,907+1.2% since 2020
- Households
- 70,767
- Median age
- 48.5
- Homes lived in by their owners
- 72%
- Vehicles per household
- 1.9
- Land area
- 1,910 sq. mi.
- People per square mile
- 82
- Median household income
- $79,071+29.2% vs. 2015–2019, before inflation
- Average household income
- $111,955
- Median home value
- $446,300
- Jobs located here
- 64,012
- Daytime population
- 157,387Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Santa Fe County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.
Or open the report at the center of Santa Fe County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardConvenience stores across New Mexico
Every New Mexico market ranked →The highest-scoring counties in New Mexico for convenience stores, numbered among those based in New Mexico, with Santa Fe County marked.
Top counties in New Mexico
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sandoval County, NM | 87 | 30 | 5.3 | $11.7M | +6.9% | #68 of 2,261 |
| 2Santa Fe County, NM | 76 | 33 | 4.7 | $13.1M | +1.2% | #271 of 2,261 |
| 3Bernalillo County, NM | 71 | 144 | 5.0 | $11.5M | −1.4% | #396 of 2,261 |
| 4Doña Ana County, NM | 62 | 52 | 6.1 | $8.9M | +4.1% | #673 of 2,261 |
| 5Valencia County, NM | 62 | 21 | 7.6 | $7.2M | +7.2% | #685 of 2,261 |
| 6Taos County, NM | 59 | 8 | 5.1 | $10.7M | +0.3% | #781 of 2,261 |
| 7San Juan County, NM | 59 | 27 | 6.5 | $8.4M | −0.9% | #788 of 2,261 |
| 8Torrance County, NM | 56 | 5 | 8.3 | $6.5M | +6.9% | #899 of 2,261 |
| 9Rio Arriba County, NM | 54 | 8 | 5.1 | $10.7M | −1.0% | #964 of 2,261 |
| 10Eddy County, NM | 51 | 34 | 14.4 | $4.1M | +0.3% | #1,109 of 2,261 |
Other business types in Santa Fe County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores74
- Grocery stores69
- Convenience stores76
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many convenience stores are in Santa Fe County, NM?
Map listings as of September 2026 show 33 convenience stores in Santa Fe County. 25 of them (76%) are chain locations. The listings count convenience stores without fuel. No official count is published for convenience stores in Santa Fe County: counts under 3 are left out.
How much do households in Santa Fe County, NM spend on groceries?
About $430.8M a year, or $6,088 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 33 convenience stores on map listings, it comes to $13.1M per store. That spending covers all groceries, which convenience stores share with other businesses in the trade. It is estimated from the incomes of the 70,767 households in Santa Fe County and national spending patterns by income.
How does Santa Fe County, NM compare with the U.S. for convenience stores?
Santa Fe County has 4.7 convenience stores per 10,000 households, 41% below the U.S. rate of 8.0. Spending per store is $13.1M, 66% above the U.S. figure of $7.9M. At the U.S. ratio of convenience stores to household spending, Santa Fe County would have about 55, against 33 on map listings.
How fast is Santa Fe County, NM growing?
Population estimates put Santa Fe County at 156,907 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 70,767 households. The median household income in Santa Fe County is $79,071 a year, 2% below the U.S. median of $80,734. That rose 29.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Santa Fe County scores 76 for convenience stores (high), #271 of 2,261 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Santa Fe County. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for convenience stores · All 56 business types in Santa Fe County
Screening a site or an acquisition in Santa Fe County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Santa Fe County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.