Groundwork

Groceries and convenience · Small-town market · Michigan

Convenience stores in the Petoskey, MI area

How the Petoskey, MI area compares with other small-town markets and the U.S. for convenience stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #389 of 529 scored small-town markets
#14 of 18 scored small-town markets based in Michigan

Listings
26
8 chain locations (31%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$94M
On groceries · $6,185 a household
Spending per listing
$3.6M
54% below the U.S.
Listings per 10k households
17.1
2.1 times the U.S.
Population, 2025
33,775
−1.0% since 2020

See the convenience stores around any address in the Petoskey area

The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Petoskey area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $6,185 per household (2% below the U.S. average), households in the Petoskey area spend about $94M a year on groceries. That is about $3.6M of household spending for each store on map listings, 54% below the U.S. figure of $7.9M. The spending figure covers all groceries, not only convenience stores.

The Petoskey area has 26 convenience stores on map listings as of September 2026. 8 of them (31%) are chain locations, against 60% across the U.S. Per 10,000 households, that is 17.1, 2.1 times the U.S. rate of 8.0.

Official counts don’t publish a figure for convenience stores in the Petoskey area, since they leave out counts under 3.

Population estimates show the Petoskey area declined 1.0% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for convenience stores in the Petoskey area is 38 (lower middle), #389 of 529 scored small-town markets and #14 of 18 scored small-town markets based in Michigan.

How the Petoskey area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Convenience stores in Petoskey, MI area compared with Michigan and the U.S.
MeasurePetoskey areaMichiganU.S.
Listings per 10k households17.16.98.0
Spending per listing$3.6M$8.8M$7.9M
Households per official establishmentn/a4,8413,493
Official establishment growth, 2019–2023n/a+5.9%+22.0%
Population growth, 2020–2025−1.0%+0.6%+3.1%
Spending per household on groceries$6,185$6,009$6,319
Median household income$78,112$72,875$80,734
Groundwork market score3851

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
268 chain locations
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as convenience stores in the Petoskey area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Petoskey area

Population, 2025 estimate
33,775−1.0% since 2020
Households
15,190
Median age
46.1
Homes lived in by their owners
77%
Vehicles per household
1.9
Land area
468 sq. mi.
People per square mile
73
Median household income
$78,112
Average household income
$109,768
Median home value
$315,700
Jobs located here
15,430
Daytime population
36,226Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Petoskey area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.

Or open the report at the center of the Petoskey area. Signed out, you see a blurred preview; on an account, each report is one action.

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Convenience stores across Michigan

Every Michigan market ranked →

The highest-scoring small-town markets in Michigan for convenience stores, numbered among those based in Michigan, with the Petoskey area marked.

Top small-town markets in Michigan

Small-town markets in Michigan ranked for convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Holland, MI75459.9$6.3M+2.1%#53 of 529
2Adrian, MI71225.7$10.4M−1.6%#77 of 529
3Marquette, MI673010.6$5.4M+2.3%#115 of 529
4Owosso, MI66217.5$7.8M−0.4%#120 of 529
5Hillsdale, MI61147.8$7.3M0.0%#164 of 529
6Houghton, MI60149.1$6.2M+1.8%#178 of 529
7Sturgis, MI60229.3$6.1M+0.1%#179 of 529
8Big Rapids, MI57159.0$6.2M+4.7%#211 of 529
9Iron Mountain, MI-WI53149.9$5.7M+0.4%#254 of 529
10Coldwater, MI511911.2$5M+2.5%#278 of 529
14Petoskey, MI382617.1$3.6M−1.0%#389 of 529

Other business types in the Petoskey area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many convenience stores are in the Petoskey, MI area?

Map listings as of September 2026 show 26 convenience stores in the Petoskey area. 8 of them (31%) are chain locations. The listings count convenience stores without fuel. No official count is published for convenience stores in the Petoskey area: counts under 3 are left out.

How much do households in the Petoskey, MI area spend on groceries?

About $94M a year, or $6,185 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 26 convenience stores on map listings, it comes to $3.6M per store. That spending covers all groceries, which convenience stores share with other businesses in the trade. It is estimated from the incomes of the 15,190 households in the Petoskey area and national spending patterns by income.

How does the Petoskey, MI area compare with the U.S. for convenience stores?

The Petoskey area has 17.1 convenience stores per 10,000 households, 2.1 times the U.S. rate of 8.0. Spending per store is $3.6M, 54% below the U.S. figure of $7.9M. At the U.S. ratio of convenience stores to household spending, the Petoskey area would have about 12, against 26 on map listings.

How fast is the Petoskey, MI area growing?

Population estimates put the Petoskey area at 33,775 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 15,190 households. The median household income in the Petoskey area is $78,112 a year, 3% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Petoskey area scores 38 for convenience stores (lower middle), #389 of 529 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Petoskey area. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for convenience stores · All 56 business types in the Petoskey area

Screening a site or an acquisition in the Petoskey area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Petoskey area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.