County profile · Colorado
El Paso County, CO market data
Population, household spending and competition for 56 business types in El Paso County, each scored against other counties.
- Population, 2025
- 757,040
- +3.2% since 2020
- Households
- 290,190
- Median household income
- $90,363
- +31.4% vs. 2015–2019, before inflation
- Median home value
- $461,000
- Jobs located here
- 284,746
- Highest market score
- 88
- Grocery stores, #67 of 2,070 scored counties
A site report maps the competitors on map listings around any address in El Paso County by name and distance, and the households and spending within reach. Or open the report at the center of El Paso County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 757,040 people live in El Paso County, in 290,190 households. Population estimates put the population change in El Paso County from 2020 to 2025 at +3.2%, in step with the U.S. (+3.1%). The median household income in El Paso County is $90,363 a year, 12% above the U.S. median of $80,734. That rose 31.4% from the 2015–2019 survey, before inflation.
Set against the U.S., households in El Paso County spend the most on child care and other personal services (an index of 129, where 100 is the U.S. average) and the least on clothing, shoes and related services (94).
The highest Groundwork market scores in El Paso County are for grocery stores (88), grocery and convenience stores (85) and oil change and quick-lube shops (80). El Paso County ranks #67 of 2,070 scored counties for grocery stores.
El Paso County is part of the Colorado Springs metro area. For its number of households, El Paso County has the most map listings, relative to the U.S., for home inspectors (2.7 times the U.S. rate) and the fewest for grocery stores (59% below the U.S. rate).
All 56 business types in El Paso County
Highest Groundwork market score first. Each score compares El Paso County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Grocery stores | 88 | #67 of 2,070 | 82 | 2.8 | $22.4M | 242 | 66 |
| Grocery and convenience stores | 85 | #100 of 2,402 | 390 | 13.4 | $4.7M | 139 | 111 |
| Oil change and quick lube | 80 | #8 of 479 | 18 | 0.6 | $18.1M | 132 | 8 |
| Convenience stores | 79 | #198 of 2,261 | 215 | 7.4 | $8.6M | 109 | 45 |
| Child care and preschools | 77 | #125 of 1,611 | 122 | 4.2 | $1.8M | 178 | 171 |
| Gas stations | 75 | #253 of 2,358 | 246 | 8.5 | $3.3M | 139 | 179 |
| Pest control | 74 | #61 of 699 | 29 | 1.0 | $14M | 137 | 19 |
| Gyms | 71 | #205 of 1,792 | 222 | 7.7 | $1.6M | 124 | 94 |
| Pizza | 71 | #266 of 2,090 | 186 | 6.4 | $6.6M | 131 | 571 |
| Funeral homes | 69 | #250 of 1,472 | 34 | 1.2 | $991K | 146 | 14 |
| Urgent care and walk-in clinics | 65 | #69 of 325 | 16 | 0.6 | $24.9M | 102 | 17 |
| Bakeries and dessert shops | 65 | #386 of 1,889 | 213 | 7.3 | $5.8M | 140 | 214 |
| Sit-down restaurants | 65 | #540 of 2,405 | 1,556 | 53.6 | $794K | 120 | 495 |
| Yoga, Pilates and fitness studios | 63 | #174 of 777 | 78 | 2.7 | $4.6M | 113 | 94 |
| Tire shops | 63 | #453 of 1,530 | 138 | 4.8 | $2.4M | 94 | 49 |
| Electricians | 62 | #314 of 1,160 | 74 | 2.6 | $11.9M | 99 | 210 |
| Laundromats | 61 | #255 of 785 | 45 | 1.6 | $12.4M | 99 | 14 |
| Clothing and shoe stores | 61 | #653 of 2,087 | 346 | 11.9 | $1.6M | 127 | 163 |
| Fast food and sandwich shops | 61 | #709 of 2,222 | 412 | 14.2 | $3M | 98 | 571 |
| Restaurants and cafes | 61 | #723 of 2,405 | 2,957 | 101.9 | $418K | 113 | 1,278 |
| Dry cleaners | 60 | #165 of 507 | 31 | 1.1 | $18M | 115 | 21 |
| Primary care and pediatrics | 60 | #519 of 1,656 | 203 | 7.0 | $2M | 110 | 395 |
| Gyms, studios and classes | 60 | #589 of 2,088 | 491 | 16.9 | $728K | 110 | 210 |
| Nail salons | 59 | #424 of 1,328 | 150 | 5.2 | $2.1M | 125 | 87 |
| Veterinarians | 59 | #517 of 1,485 | 128 | 4.4 | $2.4M | 88 | 105 |
| Car washes and detailing | 58 | #518 of 1,451 | 132 | 4.5 | $2.5M | 98 | 58 |
| Optometrists and eye care | 57 | #488 of 1,302 | 121 | 4.2 | $3.3M | 105 | 65 |
| Landscaping and lawn care | 57 | #538 of 1,493 | 179 | 6.2 | $2.3M | 77 | 251 |
| Pet grooming and boarding | 57 | #556 of 1,461 | 141 | 4.9 | $2.2M | 86 | 92 |
| Pet businesses | 56 | #826 of 2,200 | 409 | 14.1 | $754K | 86 | 231 |
| Clothing, shoes and laundry | 56 | #875 of 2,210 | 528 | 18.2 | $1.1M | 120 | 198 |
| Hair salons | 55 | #916 of 2,339 | 677 | 23.3 | $464K | 108 | 228 |
| Auto repair and car care | 54 | #1,041 of 2,401 | 1,208 | 41.6 | $270K | 101 | 505 |
| Martial arts and dance studios | 53 | #586 of 1,334 | 191 | 6.6 | $1.9M | 93 | 116 |
| Collision repair and body shops | 53 | #588 of 1,327 | 102 | 3.5 | $3.2M | 104 | 120 |
| HVAC and plumbing | 53 | #760 of 1,707 | 230 | 7.9 | $3.8M | 80 | 260 |
| Pet stores | 51 | #465 of 974 | 84 | 2.9 | $3.7M | 81 | 34 |
| Auto repair shops | 51 | #1,156 of 2,378 | 777 | 26.8 | $420K | 94 | 372 |
| Barbershops | 49 | #727 of 1,356 | 178 | 6.1 | $1.8M | 94 | 30 |
| Coffee shops and cafes | 49 | #1,063 of 2,063 | 377 | 13.0 | $3.3M | 88 | 202 |
| Property management | 48 | #480 of 910 | 117 | 4.0 | Index only | 85 | 207 |
| Physical therapy | 48 | #780 of 1,422 | 206 | 7.1 | $1.9M | 81 | 130 |
| Lawn, cleaning and pest control | 46 | #1,025 of 1,771 | 319 | 11.0 | $1.3M | 76 | 468 |
| Salons, barbers and spas | 44 | #1,528 of 2,385 | 1,504 | 51.8 | $209K | 98 | 451 |
| Chiropractors | 43 | #939 of 1,490 | 249 | 8.6 | $1.6M | 67 | 126 |
| Home repair trades | 43 | #1,386 of 2,057 | 524 | 18.1 | $1.7M | 69 | 578 |
| Spas and skin care | 39 | #1,300 of 1,769 | 454 | 15.6 | $691K | 79 | 100 |
| Doctors, dentists and clinics | 39 | #1,730 of 2,394 | 3,103 | 106.9 | $129K | 84 | 1,075 |
| Home inspectors | 38 | #310 of 415 | 45 | 1.6 | Index only | 47 | 27 |
| Dentists and orthodontists | 38 | #1,378 of 1,886 | 458 | 15.8 | $871K | 89 | 342 |
| Insurance agencies | 37 | #1,581 of 2,272 | 552 | 19.0 | $1M | 83 | 342 |
| Mortgage brokers and lenders | 36 | #701 of 887 | 223 | 7.7 | Index only | 63 | 95 |
| Real estate agents and brokers | 36 | #1,822 of 2,176 | 1,298 | 44.7 | Index only | 78 | 960 |
| Real estate | 36 | #1,854 of 2,229 | 1,683 | 58.0 | Index only | 75 | 1,402 |
| House cleaning | 34 | #698 of 847 | 111 | 3.8 | $3.7M | 57 | 198 |
| Roofing and gutters | 32 | #968 of 1,177 | 220 | 7.6 | $4M | 47 | 108 |
Household spending in El Paso County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $326.3M | $1,125 | 117 |
| Gasoline and other fuels | $818.2M | $2,820 | 109 |
| Food away from home | $1.2B | $4,257 | 105 |
| Groceries | $1.8B | $6,342 | 100 |
| Personal care products and services | $313.9M | $1,082 | 108 |
| Child care and other personal services | $218.1M | $752 | 129 |
| Memberships, classes and admissions | $357.5M | $1,232 | 125 |
| Medical and dental services | $399M | $1,375 | 107 |
| Pets | $308.2M | $1,062 | 117 |
| Clothing, shoes and related services | $558.9M | $1,926 | 94 |
| Vehicle insurance | $576.7M | $1,987 | 102 |
| Home repairs, maintenance and insurance | $878.1M | $3,026 | 100 |
| Lawn care, cleaning and other household services | $405.7M | $1,398 | 99 |
| Rent and homeowner costs | $5.5B | $18,953 | 114 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in El Paso County
- Population, 2025 estimate
- 757,040+3.2% since 2020
- Households
- 290,190
- Median age
- 37.1
- Homes lived in by their owners
- 66%
- Vehicles per household
- 2.0
- Land area
- 2,126 sq. mi.
- People per square mile
- 349
- Median household income
- $90,363+31.4% vs. 2015–2019, before inflation
- Average household income
- $116,684
- Median home value
- $461,000
- Jobs located here
- 284,746
- Daytime population
- 727,616Residents who don’t work, plus everyone whose job is here
Looking at a specific site in El Paso County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of El Paso County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Colorado 8
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- Elbert County, CO27,874 people
- Fremont County, CO49,634 people
- Douglas County, CO377,150 people
- Pueblo County, CO169,356 people
- Arapahoe County, CO659,844 people
- Park County, CO17,907 people
- Denver County, CO718,877 people
Questions
How fast is El Paso County, CO growing?
Population estimates put El Paso County at 757,040 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 290,190 households. Against the 2015–2019 survey, median household income rose 31.4%, before inflation.
How much do households in El Paso County, CO spend?
Households in El Paso County spend about $5.5B a year on rent and homeowner costs, $1.8B on groceries and $1.2B on food away from home. Relative to the U.S., household spending in El Paso County runs highest on child care and other personal services (an index of 129, where 100 is the U.S. average) and lowest on clothing, shoes and related services (94).
Which business types have the highest market scores in El Paso County, CO?
Of the business types scored in El Paso County, grocery stores (88), grocery and convenience stores (85) and oil change and quick-lube shops (80) have the highest Groundwork market scores. For grocery stores, that ranks #67 of 2,070 scored counties.
How does El Paso County, CO compare with the U.S.?
Median household income in El Paso County is $90,363, 12% above the U.S. median of $80,734. The population rose 3.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $461,000, against $332,700 for the U.S. Against the U.S., map listings per household run highest for home inspectors (2.7 times the U.S. rate) and lowest for grocery stores (59% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in El Paso County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in El Paso County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Colorado · Every U.S. market · How we measure
Screening a site or an acquisition in El Paso County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of El Paso County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.