Groundwork

Pets · County · Colorado

Pet businesses in El Paso County, CO

Competitor counts, household spending and official business counts for pet businesses in El Paso County, CO, set against other counties and the U.S.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #826 of 2,200 scored counties
#11 of 37 scored counties in Colorado

Listings
409
75 chain locations (18%)
Official establishments
231
+23.5% since 2019
Household spending a year
$308.2M
On pets · $1,062 a household
Spending per listing
$754K
14% below the U.S.
Listings per 10k households
14.1
36% above the U.S.
Population, 2025
757,040
+3.2% since 2020

See the pet businesses around any address in El Paso County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of El Paso County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 409 pet businesses in El Paso County. 75 of them (18%) are chain locations, against 17% across the U.S. That is 14.1 per 10,000 households, 36% above the U.S. rate of 10.4.

Household spending on pets in El Paso County comes to about $308.2M a year: $1,062 per household, 17% above the U.S. average. That works out to $754K per business, 14% below the U.S. figure of $878K.

The official count of businesses with payroll classed as pet care, veterinarians and pet stores in El Paso County was 231 in 2023, up 23.5% from 2019. That is one for every 1,256 households, against one for every 1,852 across the U.S. Official counts list 635 one-person businesses without payroll. Since fiscal 2022, 15 SBA-backed loans worth $14.2M have gone to businesses classed as pet care, veterinarians and pet stores in El Paso County.

Between 2020 and 2025, the population of El Paso County grew 3.2%, in step with the U.S. (+3.1%). El Paso County scores 56 (upper middle) on the Groundwork market score for pet businesses, ranking #826 of 2,200 scored counties and #11 of 37 scored counties in Colorado.

How El Paso County compares

The same measures for Colorado and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in El Paso County, CO compared with Colorado and the U.S.
MeasureEl Paso CountyColoradoU.S.
Listings per 10k households14.113.210.4
Spending per listing$754K$838K$878K
Households per official establishment1,2561,2411,852
Official establishment growth, 2019–2023+23.5%+12.9%+11.4%
Population growth, 2020–2025+3.2%+3.9%+3.1%
Spending per household on pets$1,062$1,110$909
Median household income$90,363$95,470$80,734
Groundwork market score5654

Official counts and lending

Businesses

Official establishments, 2019 to 2023
187 → 231+23.5% over the period
Employees, 2023
2,735
Annual payroll, 2023
$116.3M
One-person businesses, 2023
635Businesses with no payroll
Map listings, September 2026
40975 chain locations
Listings at the U.S. rate for this spending
351The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
15
Amount
$14.2M

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in El Paso County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in El Paso County

Population, 2025 estimate
757,040+3.2% since 2020
Households
290,190
Median age
37.1
Homes lived in by their owners
66%
Vehicles per household
2.0
Land area
2,126 sq. mi.
People per square mile
349
Median household income
$90,363+31.4% vs. 2015–2019, before inflation
Average household income
$116,684
Median home value
$461,000
Jobs located here
284,746
Daytime population
727,616Residents who don’t work, plus everyone whose job is here

Looking at a specific site in El Paso County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of El Paso County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet businesses across Colorado

Every Colorado market ranked →

The highest-scoring counties in Colorado for pet businesses, numbered among those based in Colorado, with El Paso County marked.

Top counties in Colorado

Counties in Colorado ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Adams County, CO811799.5$1.1M+6.6%#60 of 2,200
2Denver County, CO762958.8$1.3M+3.2%#135 of 2,200
3Park County, CO72910.0$1.1M+5.1%#218 of 2,200
4Pueblo County, CO72558.0$1.1M+0.6%#220 of 2,200
5Douglas County, CO6921315.2$944K+10.9%#317 of 2,200
6Arapahoe County, CO6828411.0$1M+2.8%#345 of 2,200
7Broomfield County, CO674413.9$940K+6.3%#386 of 2,200
8Alamosa County, CO6657.5$1M+1.9%#423 of 2,200
9Grand County, CO64810.7$974K+4.8%#497 of 2,200
10Weld County, CO6217313.9$775K+14.2%#586 of 2,200
11El Paso County, CO5640914.1$754K+3.2%#826 of 2,200

Other business types in El Paso County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in El Paso County, CO?

El Paso County has 409 pet businesses on map listings as of September 2026. 75 of them (18%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 231 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, up 23.5% from 2019. Official counts also show 635 one-person businesses without payroll.

How much do households in El Paso County, CO spend on pets?

About $308.2M a year, or $1,062 per household. That is 17% above the U.S. average (an index of 117, where 100 is the U.S. average). Spread across the 409 pet businesses on map listings, it comes to $754K per business. It is estimated from the incomes of the 290,190 households in El Paso County and national spending patterns by income.

How does El Paso County, CO compare with the U.S. for pet businesses?

El Paso County has 14.1 pet businesses per 10,000 households, 36% above the U.S. rate of 10.4. Spending per business is $754K, 14% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, El Paso County would have about 351, against 409 on map listings. There is one business with payroll in the industry for every 1,256 households, against one for every 1,852 across the U.S. The official count rose 23.5% from 2019 to 2023, against +11.4% for the U.S.

How fast is El Paso County, CO growing?

Population estimates put El Paso County at 757,040 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 290,190 households. The median household income in El Paso County is $90,363 a year, 12% above the U.S. median of $80,734. That rose 31.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. El Paso County scores 56 for pet businesses (upper middle), #826 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in El Paso County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in El Paso County

Screening a site or an acquisition in El Paso County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of El Paso County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.