Groundwork

Auto · Metro area · West Virginia

Collision repair and body shops in the Huntington-Ashland, WV-KY-OH metro area

How the Huntington-Ashland, WV-KY-OH metro area compares with other metro areas and the U.S. for collision repair and body shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 40 out of 100: Lower middle

Ranked #263 of 381 scored metro areas
#5 of 7 scored metro areas based in West Virginia

Listings
43
4 chain locations (9%)
Official establishments
27
Businesses with payroll, 2023
Household spending a year
$132.4M
On vehicle maintenance and repairs · $870 a household
Spending per listing
$3.1M
In line with the U.S.
Listings per 10k households
2.8
10% below the U.S.
Population, 2025
365,965
−2.6% since 2020

See the collision repair and body shops around any address in the Huntington-Ashland metro area

The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Huntington-Ashland metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $870 per household (9% below the U.S. average), households in the Huntington-Ashland metro area spend about $132.4M a year on vehicle maintenance and repairs. Spread across 43 collision repair and body shops, that is $3.1M per shop, in line with the U.S. figure of $3.1M. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops.

The Huntington-Ashland metro area has 43 collision repair and body shops on map listings as of September 2026. 4 of them (9%) are chain locations, against 14% across the U.S. That is 2.8 per 10,000 households, 10% below the U.S. rate of 3.1.

In 2023, official counts showed 27 businesses with payroll in the Huntington-Ashland metro area classed as automotive body, paint and interior repair. That is one for every 5,636 households, against one for every 3,689 across the U.S.

Population estimates put the population change in the Huntington-Ashland metro area from 2020 to 2025 at −2.6%, against +3.1% for the U.S. The Groundwork market score for collision repair and body shops in the Huntington-Ashland metro area is 40 (lower middle), #263 of 381 scored metro areas and #5 of 7 scored metro areas based in West Virginia.

How the Huntington-Ashland metro area compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Collision repair and body shops in Huntington-Ashland, WV-KY-OH metro area compared with West Virginia and the U.S.
MeasureHuntington-Ashland metro areaWest VirginiaU.S.
Listings per 10k households2.82.63.1
Spending per listing$3.1M$3.1M$3.1M
Households per official establishment5,6365,2423,689
Official establishment growth, 2019–2023n/a−13.7%−0.8%
Population growth, 2020–2025−2.6%−1.4%+3.1%
Spending per household on vehicle maintenance and repairs$870$833$958
Median household income$60,078$59,608$80,734
Groundwork market score4043

Official counts and lending

Businesses

Official establishments, 2019 to 2023
27
Employees, 2023
202
Annual payroll, 2023
$11.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
434 chain locations
Listings at the U.S. rate for this spending
43The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as automotive body, paint and interior repair in the Huntington-Ashland metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Huntington-Ashland metro area

Population, 2025 estimate
365,965−2.6% since 2020
Households
152,165
Median age
42.3
Homes lived in by their owners
74%
Vehicles per household
1.8
Land area
2,916 sq. mi.
People per square mile
127
Median household income
$60,078
Average household income
$80,719
Median home value
$154,700
Jobs located here
137,552
Daytime population
362,067Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Huntington-Ashland metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.

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Collision repair and body shops across West Virginia

Every West Virginia market ranked →

The highest-scoring metro areas in West Virginia for collision repair and body shops, numbered among those based in West Virginia (a market based in another state is listed without a number), with the Huntington-Ashland metro area marked.

Top metro areas in West Virginia

Metro areas in West Virginia ranked for collision repair and body shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Winchester, VA-WV69132.3$4.4M+6.5%#64 of 381
Hagerstown-Martinsburg, MD-WV64342.9$3.3M+7.1%#102 of 381
Washington-Arlington-Alexandria, DC-VA-MD-WV635742.4$3.7M+3.3%#107 of 381
1Weirton-Steubenville, WV-OH60102.0$4.4M−3.6%#126 of 381
2Wheeling, WV-OH53142.4$3.7M−3.6%#176 of 381
3Parkersburg-Vienna, WV5082.1$3.8M−2.3%#198 of 381
4Morgantown, WV45162.8$3M+1.3%#233 of 381
5Huntington-Ashland, WV-KY-OH40432.8$3.1M−2.6%#263 of 381
6Beckley, WV26112.4$3.3M−4.3%#336 of 381
7Charleston, WV20333.8$2M−4.7%#360 of 381

Other business types in the Huntington-Ashland metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many collision repair and body shops are in the Huntington-Ashland, WV-KY-OH metro area?

Map listings as of September 2026 show 43 collision repair and body shops in the Huntington-Ashland metro area. 4 of them (9%) are chain locations. The listings count collision repair and auto body shops. Official counts show 27 businesses with payroll classed as automotive body, paint and interior repair in 2023.

How much do households in the Huntington-Ashland, WV-KY-OH metro area spend on vehicle maintenance and repairs?

About $132.4M a year, or $870 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 43 collision repair and body shops on map listings, it comes to $3.1M per shop. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade. It is estimated from the incomes of the 152,165 households in the Huntington-Ashland metro area and national spending patterns by income.

How does the Huntington-Ashland, WV-KY-OH metro area compare with the U.S. for collision repair and body shops?

The Huntington-Ashland metro area has 2.8 collision repair and body shops per 10,000 households, 10% below the U.S. rate of 3.1. Spending per shop is $3.1M, in line with the U.S. figure of $3.1M. The count on map listings matches the U.S. ratio of collision repair and body shops to household spending. There is one business with payroll in the industry for every 5,636 households, against one for every 3,689 across the U.S.

How fast is the Huntington-Ashland, WV-KY-OH metro area growing?

Population estimates put the Huntington-Ashland metro area at 365,965 people in 2025, down 2.6% since 2020, against +3.1% for the U.S. It has 152,165 households. Median household income in the Huntington-Ashland metro area is $60,078, 26% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Huntington-Ashland metro area scores 40 for collision repair and body shops (lower middle), #263 of 381 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Huntington-Ashland metro area. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for collision repair and body shops · All 56 business types in the Huntington-Ashland metro area

Screening a site or an acquisition in the Huntington-Ashland metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Huntington-Ashland metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.