Groundwork

Clothing and laundry · Small-town market · Washington

Clothing and shoe stores in the Moses Lake, WA area

Competitor counts, household spending and official business counts for clothing and shoe stores in the Moses Lake, WA area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #87 of 536 scored small-town markets
#6 of 9 scored small-town markets based in Washington

Listings
33
8 chain locations (24%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$59.2M
On clothing, shoes and related services · $1,674 a household
Spending per listing
$1.8M
41% above the U.S.
Listings per 10k households
9.3
43% below the U.S.
Population, 2025
105,727
+6.3% since 2020

See the clothing and shoe stores around any address in the Moses Lake area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Moses Lake area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 33 clothing and shoe stores in the Moses Lake area. 8 of them (24%) are chain locations, against 44% across the U.S. That is 9.3 per 10,000 households, 43% below the U.S. rate of 16.2.

Household spending on clothing, shoes and related services in the Moses Lake area comes to about $59.2M a year: $1,674 per household, 19% below the U.S. average. That is about $1.8M of household spending for each store on map listings, 41% above the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

In 2023, official counts showed 10 businesses with payroll in the Moses Lake area classed as clothing and shoe stores. That is one for every 3,540 households, against one for every 1,273 across the U.S. Official counts also show 50 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $25K has gone to businesses classed as clothing and shoe stores in the Moses Lake area.

Between 2020 and 2025, the population of the Moses Lake area grew 6.3%, faster than the U.S. (+3.1%). For clothing and shoe stores, the Moses Lake area has a Groundwork market score of 72 (upper middle): #87 of 536 scored small-town markets and #6 of 9 scored small-town markets based in Washington. That puts it in the top quarter of small-town markets.

How the Moses Lake area compares

The same measures for Washington and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Moses Lake, WA area compared with Washington and the U.S.
MeasureMoses Lake areaWashingtonU.S.
Listings per 10k households9.310.816.2
Spending per listing$1.8M$1.9M$1.3M
Households per official establishment3,5401,8571,273
Official establishment growth, 2019–2023n/a−15.8%−12.2%
Population growth, 2020–2025+6.3%+3.6%+3.1%
Spending per household on clothing, shoes and related services$1,674$2,048$2,055
Median household income$73,267$98,141$80,734
Groundwork market score7287

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10
Employees, 2023
183
Annual payroll, 2023
$3.4M
One-person businesses, 2023
50Businesses with no payroll
Map listings, September 2026
338 chain locations
Listings at the U.S. rate for this spending
47The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$25K

SBA-backed loans to businesses classed as clothing and shoe stores in the Moses Lake area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Moses Lake area

Population, 2025 estimate
105,727+6.3% since 2020
Households
35,398
Median age
35.0
Homes lived in by their owners
66%
Vehicles per household
2.2
Land area
2,680 sq. mi.
People per square mile
38
Median household income
$73,267+31.9% vs. 2015–2019, before inflation
Average household income
$92,003
Median home value
$299,500
Jobs located here
39,791
Daytime population
100,811Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Moses Lake area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of the Moses Lake area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Washington

Every Washington market ranked →

The highest-scoring small-town markets in Washington for clothing and shoe stores, numbered among those based in Washington, with the Moses Lake area marked.

Top small-town markets in Washington

Small-town markets in Washington ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Shelton, WA8951.9$9.4M+7.8%#6 of 536
2Ellensburg, WA83126.0$3M+4.2%#16 of 536
3Oak Harbor, WA75174.7$4M−1.5%#55 of 536
4Pullman, WA73105.3$3M+1.5%#68 of 536
5Aberdeen, WA73216.9$2.3M+3.0%#72 of 536
6Moses Lake, WA72339.3$1.8M+6.3%#87 of 536
7Port Angeles, WA66318.8$1.9M+1.1%#129 of 536
8Port Townsend, WA66169.8$1.8M+2.7%#131 of 536
9Centralia, WA504914.9$1.1M+6.7%#276 of 536

Other business types in the Moses Lake area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in the Moses Lake, WA area?

The Moses Lake area has 33 clothing and shoe stores on map listings as of September 2026. 8 of them (24%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 10 businesses with payroll classed as clothing and shoe stores in 2023. Another 50 one-person businesses have no payroll, by official counts.

How much do households in the Moses Lake, WA area spend on clothing, shoes and related services?

About $59.2M a year, or $1,674 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 33 clothing and shoe stores on map listings, it comes to $1.8M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 35,398 households in the Moses Lake area and national spending patterns by income.

How does the Moses Lake, WA area compare with the U.S. for clothing and shoe stores?

The Moses Lake area has 9.3 clothing and shoe stores per 10,000 households, 43% below the U.S. rate of 16.2. Spending per store is $1.8M, 41% above the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, the Moses Lake area would have about 47, against 33 on map listings. There is one business with payroll in the industry for every 3,540 households, against one for every 1,273 across the U.S.

How fast is the Moses Lake, WA area growing?

Population estimates put the Moses Lake area at 105,727 people in 2025, up 6.3% since 2020, faster than the U.S. (+3.1%). It has 35,398 households. The median household income in the Moses Lake area is $73,267 a year, 9% below the U.S. median of $80,734. That rose 31.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Moses Lake area scores 72 for clothing and shoe stores (upper middle), #87 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Moses Lake area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in the Moses Lake area

Screening a site or an acquisition in the Moses Lake area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Moses Lake area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.