Clothing and laundry · Small-town market · Washington
Clothing and shoe stores in the Pullman, WA area
Competitor counts, household spending and official business counts for clothing and shoe stores in the Pullman, WA area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 73 out of 100: Upper middle
Ranked #68 of 536 scored small-town markets
#4 of 9 scored small-town markets based in Washington
- Listings
- 10
- 2 chain locations (20%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $30.4M
- On clothing, shoes and related services · $1,622 a household
- Spending per listing
- $3M
- 2.4 times the U.S.
- Listings per 10k households
- 5.3
- 67% below the U.S.
- Population, 2025
- 48,512
- +1.5% since 2020
See the clothing and shoe stores around any address in the Pullman area
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Pullman area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 10 clothing and shoe stores in the Pullman area. 2 of them (20%) are chain locations, against 44% across the U.S. That comes to 5.3 for every 10,000 households, 67% below the U.S. rate of 16.2.
Households in the Pullman area spend about $30.4M a year on clothing, shoes and related services, or $1,622 per household, 21% below the U.S. average. That is about $3M of household spending for each store on map listings, 2.4 times the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.
The official count of businesses with payroll classed as clothing and shoe stores in the Pullman area was 4 in 2023. That is one for every 4,680 households, against one for every 1,273 across the U.S. Official counts also show 13 one-person businesses without payroll.
Population estimates show the Pullman area grew 1.5% from 2020 to 2025, slower than the U.S. (+3.1%). For clothing and shoe stores, the Pullman area has a Groundwork market score of 73 (upper middle): #68 of 536 scored small-town markets and #4 of 9 scored small-town markets based in Washington. That puts it in the top quarter of small-town markets.
How the Pullman area compares
The same measures for Washington and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Pullman area | Washington | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.3 | 10.8 | 16.2 |
| Spending per listing | $3M | $1.9M | $1.3M |
| Households per official establishment | 4,680 | 1,857 | 1,273 |
| Official establishment growth, 2019–2023 | n/a | −15.8% | −12.2% |
| Population growth, 2020–2025 | +1.5% | +3.6% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,622 | $2,048 | $2,055 |
| Median household income | $55,406 | $98,141 | $80,734 |
| Groundwork market score | 73 | 87 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4
- Employees, 2023
- 15
- Annual payroll, 2023
- $277K
- One-person businesses, 2023
- 13Businesses with no payroll
- Map listings, September 2026
- 102 chain locations
- Listings at the U.S. rate for this spending
- 24The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores in the Pullman area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Pullman area
- Population, 2025 estimate
- 48,512+1.5% since 2020
- Households
- 18,721
- Median age
- 33.7
- Homes lived in by their owners
- 47%
- Vehicles per household
- 1.8
- Land area
- 2,159 sq. mi.
- People per square mile
- 22
- Median household income
- $55,406+29.6% vs. 2015–2019, before inflation
- Average household income
- $84,165
- Median home value
- $359,600
- Jobs located here
- 19,571
- Daytime population
- 49,541Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Pullman area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of the Pullman area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across Washington
Every Washington market ranked →The highest-scoring small-town markets in Washington for clothing and shoe stores, numbered among those based in Washington, with the Pullman area marked.
Top small-town markets in Washington
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Shelton, WA | 89 | 5 | 1.9 | $9.4M | +7.8% | #6 of 536 |
| 2Ellensburg, WA | 83 | 12 | 6.0 | $3M | +4.2% | #16 of 536 |
| 3Oak Harbor, WA | 75 | 17 | 4.7 | $4M | −1.5% | #55 of 536 |
| 4Pullman, WA | 73 | 10 | 5.3 | $3M | +1.5% | #68 of 536 |
| 5Aberdeen, WA | 73 | 21 | 6.9 | $2.3M | +3.0% | #72 of 536 |
| 6Moses Lake, WA | 72 | 33 | 9.3 | $1.8M | +6.3% | #87 of 536 |
| 7Port Angeles, WA | 66 | 31 | 8.8 | $1.9M | +1.1% | #129 of 536 |
| 8Port Townsend, WA | 66 | 16 | 9.8 | $1.8M | +2.7% | #131 of 536 |
| 9Centralia, WA | 50 | 49 | 14.9 | $1.1M | +6.7% | #276 of 536 |
Other business types in the Pullman area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry75
- Clothing and shoe stores73
- Laundromats
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in the Pullman, WA area?
The Pullman area has 10 clothing and shoe stores on map listings as of September 2026. 2 of them (20%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 4 businesses with payroll classed as clothing and shoe stores in 2023. Another 13 one-person businesses have no payroll, by official counts.
How much do households in the Pullman, WA area spend on clothing, shoes and related services?
About $30.4M a year, or $1,622 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 10 clothing and shoe stores on map listings, it comes to $3M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 18,721 households in the Pullman area and national spending patterns by income.
How does the Pullman, WA area compare with the U.S. for clothing and shoe stores?
The Pullman area has 5.3 clothing and shoe stores per 10,000 households, 67% below the U.S. rate of 16.2. Spending per store is $3M, 2.4 times the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, the Pullman area would have about 24, against 10 on map listings. There is one business with payroll in the industry for every 4,680 households, against one for every 1,273 across the U.S.
How fast is the Pullman, WA area growing?
Population estimates put the Pullman area at 48,512 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 18,721 households. The median household income in the Pullman area is $55,406 a year, 31% below the U.S. median of $80,734. That rose 29.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Pullman area scores 73 for clothing and shoe stores (upper middle), #68 of 536 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Pullman area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in the Pullman area
Screening a site or an acquisition in the Pullman area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Pullman area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.