Groundwork

Clothing and laundry · Small-town market · New York

Clothing and shoe stores in the Monticello, NY area

How the Monticello, NY area compares with other small-town markets and the U.S. for clothing and shoe stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 93 out of 100: Very high

Ranked #4 of 536 scored small-town markets
#1 of 14 scored small-town markets based in New York

Listings
20
2 chain locations (10%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$69.7M
On clothing, shoes and related services · $2,219 a household
Spending per listing
$3.5M
2.7 times the U.S.
Listings per 10k households
6.4
60% below the U.S.
Population, 2025
80,586
+2.7% since 2020

See the clothing and shoe stores around any address in the Monticello area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Monticello area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For clothing and shoe stores, the Monticello area has a Groundwork market score of 93 (very high): #4 of 536 scored small-town markets and #1 of 14 scored small-town markets based in New York. That puts it in the top 10% of small-town markets for clothing and shoe stores.

Map listings as of September 2026 show 20 clothing and shoe stores in the Monticello area. Of those, 2 are chain locations, or 10%, against 44% across the U.S. That is 6.4 per 10,000 households, 60% below the U.S. rate of 16.2.

At $2,219 per household (8% above the U.S. average), households in the Monticello area spend about $69.7M a year on clothing, shoes and related services. That works out to $3.5M per store, 2.7 times the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

In 2023, official counts showed 3 businesses with payroll in the Monticello area classed as clothing and shoe stores. That is one for every 10,478 households, against one for every 1,273 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $567K have gone to businesses classed as clothing and shoe stores in the Monticello area. Population estimates show the Monticello area grew 2.7% from 2020 to 2025, in step with the U.S. (+3.1%).

How the Monticello area compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Monticello, NY area compared with New York and the U.S.
MeasureMonticello areaNew YorkU.S.
Listings per 10k households6.419.316.2
Spending per listing$3.5M$1.3M$1.3M
Households per official establishment10,4781,0391,273
Official establishment growth, 2019–2023n/a−16.7%−12.2%
Population growth, 2020–2025+2.7%−0.6%+3.1%
Spending per household on clothing, shoes and related services$2,219$2,448$2,055
Median household income$72,382$85,974$80,734
Groundwork market score9339

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
17
Annual payroll, 2023
$475K
One-person businesses, 2023
43Businesses with no payroll
Map listings, September 2026
202 chain locations
Listings at the U.S. rate for this spending
55The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$567K

SBA-backed loans to businesses classed as clothing and shoe stores in the Monticello area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Monticello area

Population, 2025 estimate
80,586+2.7% since 2020
Households
31,434
Median age
41.9
Homes lived in by their owners
67%
Vehicles per household
1.7
Land area
968 sq. mi.
People per square mile
82
Median household income
$72,382
Average household income
$105,703
Median home value
$249,000
Jobs located here
27,765
Daytime population
75,219Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Monticello area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

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Clothing and shoe stores across New York

Every New York market ranked →

The highest-scoring small-town markets in New York for clothing and shoe stores, numbered among those based in New York, with the Monticello area marked.

Top small-town markets in New York

Small-town markets in New York ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Monticello, NY93206.4$3.5M+2.7%#4 of 536
2Amsterdam, NY87126.1$3.3M+1.1%#9 of 536
3Oneonta, NY822611.2$1.8M+3.8%#21 of 536
4Batavia, NY77197.6$2.7M+0.2%#40 of 536
5Auburn, NY76268.2$2.5M−2.3%#52 of 536
6Corning, NY75328.2$2.5M−1.6%#59 of 536
7Cortland, NY741910.0$2.1M−1.9%#67 of 536
8Massena-Ogdensburg, NY73389.1$2.2M−2.5%#73 of 536
9Gloversville, NY722310.1$2M−1.6%#85 of 536
10Olean, NY68319.7$2M−2.1%#112 of 536

Other business types in the Monticello area

Each with its Groundwork market score here, out of 100, where it has one.

Clothing and laundry

Funeral services

Questions

How many clothing and shoe stores are in the Monticello, NY area?

There are 20 clothing and shoe stores on map listings in the Monticello area as of September 2026. 2 of them (10%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 3 businesses with payroll classed as clothing and shoe stores in 2023. Official counts also show 43 one-person businesses without payroll.

How much do households in the Monticello, NY area spend on clothing, shoes and related services?

About $69.7M a year, or $2,219 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 20 clothing and shoe stores on map listings, it comes to $3.5M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 31,434 households in the Monticello area and national spending patterns by income.

How does the Monticello, NY area compare with the U.S. for clothing and shoe stores?

The Monticello area has 6.4 clothing and shoe stores per 10,000 households, 60% below the U.S. rate of 16.2. Spending per store is $3.5M, 2.7 times the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, the Monticello area would have about 55, against 20 on map listings. There is one business with payroll in the industry for every 10,478 households, against one for every 1,273 across the U.S.

How fast is the Monticello, NY area growing?

Population estimates put the Monticello area at 80,586 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 31,434 households. The median household income in the Monticello area is $72,382 a year, 10% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Monticello area scores 93 for clothing and shoe stores (very high), #4 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Monticello area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in the Monticello area

Screening a site or an acquisition in the Monticello area?

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.