Food and drink · Small-town market · New York
Sit-down restaurants in the Monticello, NY area
Competitor counts, household spending and official business counts for sit-down restaurants in the Monticello, NY area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 45 out of 100: Lower middle
Ranked #325 of 538 scored small-town markets
#11 of 14 scored small-town markets based in New York
- Listings
- 212
- 34 chain locations (16%)
- Official establishments
- 75
- −8.5% since 2019
- Household spending a year
- $121.3M
- On food away from home · $3,860 a household
- Spending per listing
- $572K
- 14% below the U.S.
- Listings per 10k households
- 67.4
- 10% above the U.S.
- Population, 2025
- 80,586
- +2.7% since 2020
See the sit-down restaurants around any address in the Monticello area
The site report maps the sit-down restaurants on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Monticello area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 212 sit-down restaurants in the Monticello area. Chain locations make up 16% of them, against 29% across the U.S. That is 67.4 per 10,000 households, 10% above the U.S. rate of 61.3.
Households in the Monticello area spend about $121.3M a year on food away from home, or $3,860 per household, 5% below the U.S. average. That is about $572K of household spending for each restaurant on map listings, 14% below the U.S. figure of $664K. That spending covers all food away from home, which sit-down restaurants share with other businesses in the trade.
In 2023, official counts showed 75 businesses with payroll in the Monticello area classed as full-service restaurants, down 8.5% from 2019. That is one for every 419 households, against one for every 500 across the U.S. Another 19 one-person businesses have no payroll, by official counts. Since fiscal 2022, 3 SBA-backed loans worth $1.1M have gone to businesses classed as full-service restaurants in the Monticello area.
Between 2020 and 2025, the population of the Monticello area grew 2.7%, in step with the U.S. (+3.1%). The Groundwork market score for sit-down restaurants in the Monticello area is 45 (lower middle), #325 of 538 scored small-town markets and #11 of 14 scored small-town markets based in New York.
How the Monticello area compares
The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the sit-down restaurants counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Monticello area | New York | U.S. |
|---|---|---|---|
| Listings per 10k households | 67.4 | 72.5 | 61.3 |
| Spending per listing | $572K | $589K | $664K |
| Households per official establishment | 419 | 392 | 500 |
| Official establishment growth, 2019–2023 | −8.5% | −3.4% | +1.5% |
| Population growth, 2020–2025 | +2.7% | −0.6% | +3.1% |
| Spending per household on food away from home | $3,860 | $4,270 | $4,070 |
| Median household income | $72,382 | $85,974 | $80,734 |
| Groundwork market score | 45 | 21 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 75−8.5% over the period
- Employees, 2023
- 555
- Annual payroll, 2023
- $16.8M
- One-person businesses, 2023
- 19Businesses with no payroll
- Map listings, September 2026
- 21234 chain locations
- Listings at the U.S. rate for this spending
- 183The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 3
- Amount
- $1.1M
SBA-backed loans to businesses classed as full-service restaurants in the Monticello area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Monticello area
- Population, 2025 estimate
- 80,586+2.7% since 2020
- Households
- 31,434
- Median age
- 41.9
- Homes lived in by their owners
- 67%
- Vehicles per household
- 1.7
- Land area
- 968 sq. mi.
- People per square mile
- 82
- Median household income
- $72,382
- Average household income
- $105,703
- Median home value
- $249,000
- Jobs located here
- 27,765
- Daytime population
- 75,219Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Monticello area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the sit-down restaurants on map listings by name and distance.
Or open the report at the center of the Monticello area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSit-down restaurants across New York
Every New York market ranked →The highest-scoring small-town markets in New York for sit-down restaurants, numbered among those based in New York, with the Monticello area marked.
Top small-town markets in New York
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Auburn, NY | 61 | 127 | 40.3 | $888K | −2.3% | #150 of 538 |
| 2Seneca Falls, NY | 58 | 54 | 39.7 | $890K | −1.7% | #178 of 538 |
| 3Plattsburgh, NY | 58 | 139 | 41.4 | $884K | −2.0% | #179 of 538 |
| 4Corning, NY | 58 | 161 | 41.1 | $867K | −1.6% | #180 of 538 |
| 5Gloversville, NY | 55 | 89 | 38.9 | $899K | −1.6% | #210 of 538 |
| 6Batavia, NY | 55 | 119 | 47.8 | $768K | +0.2% | #214 of 538 |
| 7Amsterdam, NY | 54 | 95 | 48.5 | $724K | +1.1% | #222 of 538 |
| 8Massena-Ogdensburg, NY | 52 | 162 | 38.9 | $882K | −2.5% | #244 of 538 |
| 9Cortland, NY | 48 | 93 | 48.9 | $734K | −1.9% | #285 of 538 |
| 10Hudson, NY | 47 | 146 | 54.8 | $761K | −2.1% | #300 of 538 |
| 11Monticello, NY | 45 | 212 | 67.4 | $572K | +2.7% | #325 of 538 |
Other business types in the Monticello area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes46
- Sit-down restaurants45
- Fast food and sandwich shops71
- Pizza56
- Coffee shops and cafes61
- Bakeries and dessert shops38
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many sit-down restaurants are in the Monticello, NY area?
There are 212 sit-down restaurants on map listings in the Monticello area as of September 2026. 34 of them (16%) are chain locations. The listings count restaurants of every cuisine, pizza included. Official counts show 75 businesses with payroll classed as full-service restaurants in 2023, down 8.5% from 2019. Official counts list 19 one-person businesses without payroll.
How much do households in the Monticello, NY area spend on food away from home?
About $121.3M a year, or $3,860 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 212 sit-down restaurants on map listings, it comes to $572K per restaurant. The spending figure covers all food away from home, not only sit-down restaurants. It is estimated from the incomes of the 31,434 households in the Monticello area and national spending patterns by income.
How does the Monticello, NY area compare with the U.S. for sit-down restaurants?
The Monticello area has 67.4 sit-down restaurants per 10,000 households, 10% above the U.S. rate of 61.3. Spending per restaurant is $572K, 14% below the U.S. figure of $664K. At the national ratio of sit-down restaurants to household spending, the Monticello area would have about 183, against 212 on map listings. There is one business with payroll in the industry for every 419 households, against one for every 500 across the U.S. The official count fell 8.5% from 2019 to 2023, against +1.5% for the U.S.
How fast is the Monticello, NY area growing?
Population estimates put the Monticello area at 80,586 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 31,434 households. The median household income in the Monticello area is $72,382 a year, 10% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Monticello area scores 45 for sit-down restaurants (lower middle), #325 of 538 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Monticello area. It maps the sit-down restaurants on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for sit-down restaurants · All 56 business types in the Monticello area
Screening a site or an acquisition in the Monticello area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Monticello area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.