Clothing and laundry · County · Michigan
Clothing and shoe stores in Eaton County, MI
The clothing and shoe stores in Eaton County, MI, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 54 out of 100: Upper middle
Ranked #894 of 2,087 scored counties
#40 of 68 scored counties in Michigan
- Listings
- 60
- 40 chain locations (67%)
- Official establishments
- 25
- −26.5% since 2019
- Household spending a year
- $89.1M
- On clothing, shoes and related services · $1,961 a household
- Spending per listing
- $1.5M
- 17% above the U.S.
- Listings per 10k households
- 13.2
- 19% below the U.S.
- Population, 2025
- 109,581
- +0.4% since 2020
See the clothing and shoe stores around any address in Eaton County
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Eaton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 60 clothing and shoe stores in Eaton County. 40 of them (67%) are chain locations, against 44% across the U.S. Per 10,000 households, that is 13.2, 19% below the U.S. rate of 16.2.
Households in Eaton County spend about $89.1M a year on clothing, shoes and related services, or $1,961 per household, 5% below the U.S. average. Spread across 60 clothing and shoe stores, that is $1.5M per store, 17% above the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.
The official count of businesses with payroll classed as clothing and shoe stores in Eaton County was 25 in 2023, down 26.5% from 2019. That is one for every 1,817 households, against one for every 1,273 across the U.S. Official counts list 63 one-person businesses without payroll.
Population estimates put the population change in Eaton County from 2020 to 2025 at +0.4%, slower than the U.S. (+3.1%). Eaton County scores 54 (upper middle) on the Groundwork market score for clothing and shoe stores, ranking #894 of 2,087 scored counties and #40 of 68 scored counties in Michigan.
How Eaton County compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Eaton County | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.2 | 14.1 | 16.2 |
| Spending per listing | $1.5M | $1.4M | $1.3M |
| Households per official establishment | 1,817 | 1,511 | 1,273 |
| Official establishment growth, 2019–2023 | −26.5% | −13.3% | −12.2% |
| Population growth, 2020–2025 | +0.4% | +0.6% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,961 | $1,975 | $2,055 |
| Median household income | $79,597 | $72,875 | $80,734 |
| Groundwork market score | 54 | 53 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 34 → 25−26.5% over the period
- Employees, 2023
- 362
- Annual payroll, 2023
- $5.4M
- One-person businesses, 2023
- 63Businesses with no payroll
- Map listings, September 2026
- 6040 chain locations
- Listings at the U.S. rate for this spending
- 70The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores in Eaton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Eaton County
- Population, 2025 estimate
- 109,581+0.4% since 2020
- Households
- 45,428
- Median age
- 42.3
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.9
- Land area
- 575 sq. mi.
- People per square mile
- 190
- Median household income
- $79,597+23.7% vs. 2015–2019, before inflation
- Average household income
- $96,970
- Median home value
- $216,900
- Jobs located here
- 46,164
- Daytime population
- 108,771Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Eaton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of Eaton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across Michigan
Every Michigan market ranked →The highest-scoring counties in Michigan for clothing and shoe stores, numbered among those based in Michigan, with Eaton County marked.
Top counties in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Clinton County, MI | 86 | 10 | 3.2 | $6.8M | +1.6% | #60 of 2,087 |
| 2Barry County, MI | 84 | 9 | 3.7 | $5.4M | +2.2% | #82 of 2,087 |
| 3Lapeer County, MI | 82 | 15 | 4.3 | $4.6M | +1.0% | #117 of 2,087 |
| 4Monroe County, MI | 79 | 37 | 5.9 | $3.4M | +0.7% | #168 of 2,087 |
| 5Newaygo County, MI | 77 | 9 | 4.6 | $3.9M | +3.1% | #189 of 2,087 |
| 6Montcalm County, MI | 77 | 18 | 7.3 | $2.4M | +4.1% | #199 of 2,087 |
| 7Cass County, MI | 73 | 11 | 5.2 | $3.7M | +0.2% | #272 of 2,087 |
| 8Allegan County, MI | 73 | 46 | 10.1 | $2M | +2.1% | #298 of 2,087 |
| 9Hillsdale County, MI | 71 | 11 | 6.2 | $2.9M | 0.0% | #340 of 2,087 |
| 10Shiawassee County, MI | 70 | 20 | 7.1 | $2.6M | −0.4% | #372 of 2,087 |
| 40Eaton County, MI | 54 | 60 | 13.2 | $1.5M | +0.4% | #894 of 2,087 |
Other business types in Eaton County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry53
- Clothing and shoe stores54
- Laundromats60
- Dry cleaners50
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in Eaton County, MI?
There are 60 clothing and shoe stores on map listings in Eaton County as of September 2026. 40 of them (67%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 25 businesses with payroll classed as clothing and shoe stores in 2023, down 26.5% from 2019. Official counts also show 63 one-person businesses without payroll.
How much do households in Eaton County, MI spend on clothing, shoes and related services?
About $89.1M a year, or $1,961 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 60 clothing and shoe stores on map listings, it comes to $1.5M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 45,428 households in Eaton County and national spending patterns by income.
How does Eaton County, MI compare with the U.S. for clothing and shoe stores?
Eaton County has 13.2 clothing and shoe stores per 10,000 households, 19% below the U.S. rate of 16.2. Spending per store is $1.5M, 17% above the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Eaton County would have about 70, against 60 on map listings. There is one business with payroll in the industry for every 1,817 households, against one for every 1,273 across the U.S. The official count fell 26.5% from 2019 to 2023, against −12.2% for the U.S.
How fast is Eaton County, MI growing?
Population estimates put Eaton County at 109,581 people in 2025, up 0.4% since 2020, slower than the U.S. (+3.1%). It has 45,428 households. The median household income in Eaton County is $79,597 a year, in line with the U.S. median of $80,734. That rose 23.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Eaton County scores 54 for clothing and shoe stores (upper middle), #894 of 2,087 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Eaton County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in Eaton County
Screening a site or an acquisition in Eaton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Eaton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.