Groundwork

Clothing and laundry · County · Michigan

Clothing, shoe and laundry businesses in Eaton County, MI

How Eaton County, MI compares with other counties and the U.S. for clothing, shoe and laundry businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #1,014 of 2,210 scored counties
#44 of 71 scored counties in Michigan

Listings
84
49 chain locations (58%)
Official establishments
28
−26.3% since 2019
Household spending a year
$89.1M
On clothing, shoes and related services · $1,961 a household
Spending per listing
$1.1M
20% above the U.S.
Listings per 10k households
18.5
21% below the U.S.
Population, 2025
109,581
+0.4% since 2020

See the clothing, shoe and laundry businesses around any address in Eaton County

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Eaton County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on clothing, shoes and related services in Eaton County comes to about $89.1M a year: $1,961 per household, 5% below the U.S. average. That works out to $1.1M per business, 20% above the U.S. figure of $880K.

There are 84 clothing, shoe and laundry businesses on map listings in Eaton County as of September 2026. Of those, 49 are chain locations, or 58%, against 37% across the U.S. That is 18.5 per 10,000 households, 21% below the U.S. rate of 23.3.

In 2023, official counts showed 28 businesses with payroll in Eaton County classed as clothing and shoe stores, laundromats and dry cleaners, down 26.3% from 2019. That is one for every 1,622 households, against one for every 1,008 across the U.S. Another 63 one-person businesses have no payroll, by official counts.

Population estimates put the population change in Eaton County from 2020 to 2025 at +0.4%, slower than the U.S. (+3.1%). The Groundwork market score for clothing, shoe and laundry businesses in Eaton County is 53 (upper middle), #1,014 of 2,210 scored counties and #44 of 71 scored counties in Michigan.

How Eaton County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in Eaton County, MI compared with Michigan and the U.S.
MeasureEaton CountyMichiganU.S.
Listings per 10k households18.519.723.3
Spending per listing$1.1M$1M$880K
Households per official establishment1,6221,2251,008
Official establishment growth, 2019–2023−26.3%−13.5%−12.0%
Population growth, 2020–2025+0.4%+0.6%+3.1%
Spending per household on clothing, shoes and related services$1,961$1,975$2,055
Median household income$79,597$72,875$80,734
Groundwork market score5352

Official counts and lending

Businesses

Official establishments, 2019 to 2023
38 → 28−26.3% over the period
Employees, 2023
365
Annual payroll, 2023
$5.5M
One-person businesses, 2023
63Businesses with no payroll
Map listings, September 2026
8449 chain locations
Listings at the U.S. rate for this spending
101The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Eaton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Eaton County

Population, 2025 estimate
109,581+0.4% since 2020
Households
45,428
Median age
42.3
Homes lived in by their owners
74%
Vehicles per household
1.9
Land area
575 sq. mi.
People per square mile
190
Median household income
$79,597+23.7% vs. 2015–2019, before inflation
Average household income
$96,970
Median home value
$216,900
Jobs located here
46,164
Daytime population
108,771Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Eaton County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of Eaton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for clothing, shoe and laundry businesses, numbered among those based in Michigan, with Eaton County marked.

Top counties in Michigan

Counties in Michigan ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Clinton County, MI87165.1$4.2M+1.6%#40 of 2,210
2Barry County, MI85166.5$3M+2.2%#65 of 2,210
3Lapeer County, MI81298.3$2.4M+1.0%#117 of 2,210
4Monroe County, MI78589.2$2.2M+0.7%#168 of 2,210
5Allegan County, MI765712.5$1.6M+2.1%#214 of 2,210
6Montcalm County, MI752811.4$1.5M+4.1%#243 of 2,210
7Cass County, MI73178.0$2.4M+0.2%#283 of 2,210
8Shiawassee County, MI72269.2$2M−0.4%#308 of 2,210
9Ionia County, MI70114.7$4M−0.5%#359 of 2,210
10Newaygo County, MI70168.1$2.2M+3.1%#365 of 2,210
44Eaton County, MI538418.5$1.1M+0.4%#1,014 of 2,210

Other business types in Eaton County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in Eaton County, MI?

As of September 2026, map listings count 84 clothing, shoe and laundry businesses in Eaton County. 49 of them (58%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 28 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023, down 26.3% from 2019. Official counts list 63 one-person businesses without payroll.

How much do households in Eaton County, MI spend on clothing, shoes and related services?

About $89.1M a year, or $1,961 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 84 clothing, shoe and laundry businesses on map listings, it comes to $1.1M per business. It is estimated from the incomes of the 45,428 households in Eaton County and national spending patterns by income.

How does Eaton County, MI compare with the U.S. for clothing, shoe and laundry businesses?

Eaton County has 18.5 clothing, shoe and laundry businesses per 10,000 households, 21% below the U.S. rate of 23.3. Spending per business is $1.1M, 20% above the U.S. figure of $880K. At the U.S. ratio of clothing, shoe and laundry businesses to household spending, Eaton County would have about 101, against 84 on map listings. There is one business with payroll in the industry for every 1,622 households, against one for every 1,008 across the U.S. The official count fell 26.3% from 2019 to 2023, against −12.0% for the U.S.

How fast is Eaton County, MI growing?

Population estimates put Eaton County at 109,581 people in 2025, up 0.4% since 2020, slower than the U.S. (+3.1%). It has 45,428 households. The median household income in Eaton County is $79,597 a year, in line with the U.S. median of $80,734. That rose 23.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Eaton County scores 53 for clothing, shoe and laundry businesses (upper middle), #1,014 of 2,210 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Eaton County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in Eaton County

Screening a site or an acquisition in Eaton County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Eaton County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.