Clothing and laundry · Small-town market · New Mexico
Clothing, shoe and laundry businesses in the Hobbs, NM area
The clothing, shoe and laundry businesses in the Hobbs, NM area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 22 out of 100: Low
Ranked #496 of 536 scored small-town markets
#7 of 12 scored small-town markets based in New Mexico
- Listings
- 85
- 24 chain locations (28%)
- Official establishments
- 31
- +19.2% since 2019
- Household spending a year
- $41.7M
- On clothing, shoes and related services · $1,689 a household
- Spending per listing
- $490K
- 44% below the U.S.
- Listings per 10k households
- 34.5
- 48% above the U.S.
- Population, 2025
- 74,749
- +0.2% since 2020
See the clothing, shoe and laundry businesses around any address in the Hobbs area
The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hobbs area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for clothing, shoe and laundry businesses in the Hobbs area is 22 (low), #496 of 536 scored small-town markets and #7 of 12 scored small-town markets based in New Mexico. That puts it in the bottom quarter of small-town markets.
Households in the Hobbs area spend about $41.7M a year on clothing, shoes and related services, or $1,689 per household, 18% below the U.S. average. That is about $490K of household spending for each business on map listings, 44% below the U.S. figure of $880K.
The Hobbs area has 85 clothing, shoe and laundry businesses on map listings as of September 2026. Of those, 24 are chain locations, or 28%, against 37% across the U.S. Per 10,000 households, that is 34.5, 48% above the U.S. rate of 23.3.
In 2023, official counts showed 31 businesses with payroll in the Hobbs area classed as clothing and shoe stores, laundromats and dry cleaners, up 19.2% from 2019. That is one for every 796 households, against one for every 1,008 across the U.S. Population estimates show the Hobbs area grew 0.2% from 2020 to 2025, slower than the U.S. (+3.1%).
How the Hobbs area compares
The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Hobbs area | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 34.5 | 22.3 | 23.3 |
| Spending per listing | $490K | $739K | $880K |
| Households per official establishment | 796 | 1,275 | 1,008 |
| Official establishment growth, 2019–2023 | +19.2% | −12.4% | −12.0% |
| Population growth, 2020–2025 | +0.2% | +0.3% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,689 | $1,645 | $2,055 |
| Median household income | $68,015 | $64,059 | $80,734 |
| Groundwork market score | 22 | 26 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 31+19.2% over the period
- Employees, 2023
- 265
- Annual payroll, 2023
- $6.5M
- One-person businesses, 2023
- 36Businesses with no payroll
- Map listings, September 2026
- 8524 chain locations
- Listings at the U.S. rate for this spending
- 47The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Hobbs area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Hobbs area
- Population, 2025 estimate
- 74,749+0.2% since 2020
- Households
- 24,670
- Median age
- 32.5
- Homes lived in by their owners
- 71%
- Vehicles per household
- 2.0
- Land area
- 4,392 sq. mi.
- People per square mile
- 17
- Median household income
- $68,015+12.3% vs. 2015–2019, before inflation
- Average household income
- $91,389
- Median home value
- $184,000
- Jobs located here
- 33,256
- Daytime population
- 77,341Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Hobbs area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.
Or open the report at the center of the Hobbs area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing, shoes and laundry across New Mexico
Every New Mexico market ranked →The highest-scoring small-town markets in New Mexico for clothing, shoe and laundry businesses, numbered among those based in New Mexico, with the Hobbs area marked.
Top small-town markets in New Mexico
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Alamogordo, NM | 61 | 32 | 13.1 | $1.2M | +3.7% | #168 of 536 |
| 2Española, NM | 58 | 17 | 10.9 | $1.4M | −1.0% | #199 of 536 |
| 3Carlsbad-Artesia, NM | 45 | 46 | 19.5 | $902K | +0.3% | #315 of 536 |
| 4Las Vegas, NM | 40 | 15 | 10.8 | $1.3M | −3.2% | #357 of 536 |
| 5Deming, NM | 40 | 16 | 17.3 | $767K | −0.2% | #363 of 536 |
| 6Roswell, NM | 24 | 61 | 25.7 | $580K | −2.7% | #479 of 536 |
| 7Hobbs, NM | 22 | 85 | 34.5 | $490K | +0.2% | #496 of 536 |
| 8Silver City, NM | 18 | 22 | 19.5 | $749K | −3.4% | #510 of 536 |
| 9Taos, NM | 17 | 51 | 32.8 | $484K | +0.3% | #514 of 536 |
| 10Clovis, NM | 13 | 62 | 23.8 | $624K | −3.3% | #525 of 536 |
Other business types in the Hobbs area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry22
- Clothing and shoe stores22
- Laundromats38
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing, shoe and laundry businesses are in the Hobbs, NM area?
Map listings as of September 2026 show 85 clothing, shoe and laundry businesses in the Hobbs area. 24 of them (28%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 31 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023, up 19.2% from 2019. Official counts list 36 one-person businesses without payroll.
How much do households in the Hobbs, NM area spend on clothing, shoes and related services?
About $41.7M a year, or $1,689 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 85 clothing, shoe and laundry businesses on map listings, it comes to $490K per business. It is estimated from the incomes of the 24,670 households in the Hobbs area and national spending patterns by income.
How does the Hobbs, NM area compare with the U.S. for clothing, shoe and laundry businesses?
The Hobbs area has 34.5 clothing, shoe and laundry businesses per 10,000 households, 48% above the U.S. rate of 23.3. Spending per business is $490K, 44% below the U.S. figure of $880K. At the U.S. ratio of clothing, shoe and laundry businesses to household spending, the Hobbs area would have about 47, against 85 on map listings. There is one business with payroll in the industry for every 796 households, against one for every 1,008 across the U.S. The official count rose 19.2% from 2019 to 2023, against −12.0% for the U.S.
How fast is the Hobbs, NM area growing?
Population estimates put the Hobbs area at 74,749 people in 2025, up 0.2% since 2020, slower than the U.S. (+3.1%). It has 24,670 households. The median household income in the Hobbs area is $68,015 a year, 16% below the U.S. median of $80,734. That rose 12.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hobbs area scores 22 for clothing, shoe and laundry businesses (low), #496 of 536 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Hobbs area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the Hobbs area
Screening a site or an acquisition in the Hobbs area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Hobbs area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.