Clothing and laundry · Small-town market · Missouri
Clothing, shoe and laundry businesses in the Maryville, MO area
The clothing, shoe and laundry businesses in the Maryville, MO area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 30 out of 100: Lower middle
Ranked #441 of 536 scored small-town markets
#15 of 17 scored small-town markets based in Missouri
- Listings
- 19
- 6 chain locations (32%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $14.5M
- On clothing, shoes and related services · $1,715 a household
- Spending per listing
- $763K
- 13% below the U.S.
- Listings per 10k households
- 22.5
- 3% below the U.S.
- Population, 2025
- 20,174
- −4.0% since 2020
See the clothing, shoe and laundry businesses around any address in the Maryville area
The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Maryville area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For clothing, shoe and laundry businesses, the Maryville area has a Groundwork market score of 30 (lower middle): #441 of 536 scored small-town markets and #15 of 17 scored small-town markets based in Missouri. That puts it in the bottom quarter of small-town markets.
Household spending on clothing, shoes and related services in the Maryville area comes to about $14.5M a year: $1,715 per household, 17% below the U.S. average. That is about $763K of household spending for each business on map listings, 13% below the U.S. figure of $880K.
The Maryville area has 19 clothing, shoe and laundry businesses on map listings as of September 2026. Chain locations make up 32% of them, against 37% across the U.S. That comes to 22.5 for every 10,000 households, 3% below the U.S. rate of 23.3.
In 2023, official counts showed 7 businesses with payroll in the Maryville area classed as clothing and shoe stores, laundromats and dry cleaners. That is one for every 1,209 households, against one for every 1,008 across the U.S. Population estimates put the population change in the Maryville area from 2020 to 2025 at −4.0%, against +3.1% for the U.S.
How the Maryville area compares
The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Maryville area | Missouri | U.S. |
|---|---|---|---|
| Listings per 10k households | 22.5 | 20.6 | 23.3 |
| Spending per listing | $763K | $940K | $880K |
| Households per official establishment | 1,209 | 1,241 | 1,008 |
| Official establishment growth, 2019–2023 | n/a | −13.6% | −12.0% |
| Population growth, 2020–2025 | −4.0% | +1.9% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,715 | $1,939 | $2,055 |
| Median household income | $59,315 | $70,702 | $80,734 |
| Groundwork market score | 30 | 49 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 7
- Employees, 2023
- 52
- Annual payroll, 2023
- $728K
- One-person businesses, 2023
- 18Businesses with no payroll
- Map listings, September 2026
- 196 chain locations
- Listings at the U.S. rate for this spending
- 17The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Maryville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Maryville area
- Population, 2025 estimate
- 20,174−4.0% since 2020
- Households
- 8,460
- Median age
- 37.9
- Homes lived in by their owners
- 62%
- Vehicles per household
- 2.1
- Land area
- 877 sq. mi.
- People per square mile
- 24
- Median household income
- $59,315+34.1% vs. 2015–2019, before inflation
- Average household income
- $74,940
- Median home value
- $177,500
- Jobs located here
- 7,882
- Daytime population
- 19,405Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Maryville area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.
Or open the report at the center of the Maryville area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing, shoes and laundry across Missouri
Every Missouri market ranked →The highest-scoring small-town markets in Missouri for clothing, shoe and laundry businesses, numbered among those based in Missouri, with the Maryville area marked.
Top small-town markets in Missouri
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Warrensburg, MO | 73 | 30 | 14.2 | $1.3M | +4.9% | #81 of 536 |
| 2Fort Leonard Wood, MO | 68 | 22 | 13.1 | $1.4M | +0.8% | #109 of 536 |
| 3Rolla, MO | 63 | 24 | 13.8 | $1.3M | +1.6% | #150 of 536 |
| 4Marshall, MO | 56 | 11 | 13.7 | $1.2M | −0.3% | #222 of 536 |
| 5Sedalia, MO | 53 | 31 | 18.2 | $946K | +2.9% | #245 of 536 |
| 6Mexico, MO | 52 | 13 | 14.1 | $1.2M | −1.0% | #249 of 536 |
| 7Hannibal, MO | 51 | 25 | 16.3 | $1.1M | +0.4% | #256 of 536 |
| 8Farmington, MO | 50 | 55 | 22.2 | $777K | +2.1% | #271 of 536 |
| 9Moberly, MO | 48 | 19 | 20.5 | $822K | +0.2% | #291 of 536 |
| 10Sikeston, MO | 46 | 48 | 24.2 | $717K | −0.3% | #310 of 536 |
| 15Maryville, MO | 30 | 19 | 22.5 | $763K | −4.0% | #441 of 536 |
Other business types in the Maryville area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry30
- Clothing and shoe stores22
- Laundromats
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing, shoe and laundry businesses are in the Maryville, MO area?
Map listings as of September 2026 show 19 clothing, shoe and laundry businesses in the Maryville area. 6 of them (32%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 7 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023. Another 18 one-person businesses have no payroll, by official counts.
How much do households in the Maryville, MO area spend on clothing, shoes and related services?
About $14.5M a year, or $1,715 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 19 clothing, shoe and laundry businesses on map listings, it comes to $763K per business. It is estimated from the incomes of the 8,460 households in the Maryville area and national spending patterns by income.
How does the Maryville, MO area compare with the U.S. for clothing, shoe and laundry businesses?
The Maryville area has 22.5 clothing, shoe and laundry businesses per 10,000 households, 3% below the U.S. rate of 23.3. Spending per business is $763K, 13% below the U.S. figure of $880K. At the U.S. ratio of clothing, shoe and laundry businesses to household spending, the Maryville area would have about 17, against 19 on map listings. There is one business with payroll in the industry for every 1,209 households, against one for every 1,008 across the U.S.
How fast is the Maryville, MO area growing?
Population estimates put the Maryville area at 20,174 people in 2025, down 4.0% since 2020, against +3.1% for the U.S. It has 8,460 households. The median household income in the Maryville area is $59,315 a year, 27% below the U.S. median of $80,734. That rose 34.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Maryville area scores 30 for clothing, shoe and laundry businesses (lower middle), #441 of 536 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Maryville area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the Maryville area
Screening a site or an acquisition in the Maryville area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Maryville area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.