Child care · Small-town market · Missouri
Child care centers and preschools in the Maryville, MO area
The child care centers and preschools in the Maryville, MO area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 3.
- Listings
- 3
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $2.6M
- On child care and other personal services · $306 a household
- Spending per listing
- $864K
- 14% below the U.S.
- Listings per 10k households
- 3.5
- 40% below the U.S.
- Population, 2025
- 20,174
- −4.0% since 2020
See the child care centers and preschools around any address in the Maryville area
The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Maryville area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 3 child care centers and preschools in the Maryville area. That comes to 3.5 for every 10,000 households, 40% below the U.S. rate of 5.8.
At $306 per household (47% below the U.S. average), households in the Maryville area spend about $2.6M a year on child care and other personal services. That works out to $864K per center, 14% below the U.S. figure of $1M.
There is no official count of businesses with payroll classed as child care services in the Maryville area: counts under 3 aren’t published. Official counts also show 71 one-person businesses without payroll.
Population estimates show the Maryville area declined 4.0% from 2020 to 2025, against +3.1% for the U.S. With 3 child care centers and preschools on map listings, the Maryville area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How the Maryville area compares
The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Maryville area | Missouri | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.5 | 5.9 | 5.8 |
| Spending per listing | $864K | $679K | $1M |
| Households per official establishment | n/a | 1,714 | 1,573 |
| Official establishment growth, 2019–2023 | n/a | −2.2% | +5.7% |
| Population growth, 2020–2025 | −4.0% | +1.9% | +3.1% |
| Spending per household on child care and other personal services | $306 | $399 | $581 |
| Median household income | $59,315 | $70,702 | $80,734 |
| Groundwork market score | Not scored | 29 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 71Businesses with no payroll
- Map listings, September 2026
- 30 chain locations
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as child care services in the Maryville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Maryville area
- Population, 2025 estimate
- 20,174−4.0% since 2020
- Households
- 8,460
- Median age
- 37.9
- Homes lived in by their owners
- 62%
- Vehicles per household
- 2.1
- Land area
- 877 sq. mi.
- People per square mile
- 24
- Median household income
- $59,315+34.1% vs. 2015–2019, before inflation
- Average household income
- $74,940
- Median home value
- $177,500
- Jobs located here
- 7,882
- Daytime population
- 19,405Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Maryville area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.
Or open the report at the center of the Maryville area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardChild care and preschools across Missouri
Every Missouri market ranked →The highest-scoring small-town markets in Missouri for child care centers and preschools, numbered among those based in Missouri (a market based in another state is listed without a number), with the Maryville area marked.
Top small-town markets in Missouri
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Branson, MO | 65 | 7 | 3.1 | $1M | +1.7% | #114 of 454 |
| 2Kirksville, MO | 52 | 6 | 5.8 | $585K | +1.9% | #220 of 454 |
| 3Lebanon, MO | 48 | 7 | 4.8 | $576K | +2.5% | #250 of 454 |
| 4Rolla, MO | 46 | 9 | 5.2 | $626K | +1.6% | #270 of 454 |
| Quincy, IL-MO | 46 | 18 | 5.8 | $601K | −2.0% | #271 of 454 |
| 5Sedalia, MO | 41 | 8 | 4.7 | $656K | +2.9% | #308 of 454 |
| 6Warrensburg, MO | 36 | 14 | 6.6 | $500K | +4.9% | #348 of 454 |
| 7Fort Leonard Wood, MO | 34 | 9 | 5.3 | $599K | +0.8% | #357 of 454 |
| 8Hannibal, MO | 29 | 10 | 6.5 | $493K | +0.4% | #389 of 454 |
| 9West Plains, MO | 26 | 10 | 6.3 | $456K | +2.5% | #402 of 454 |
| Maryville, MO | Not scored | 3 | 3.5 | $864K | −4.0% |
Other business types in the Maryville area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
- Child care and preschools
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many child care centers and preschools are in the Maryville, MO area?
The Maryville area has 3 child care centers and preschools on map listings as of September 2026. The listings count day care centers and preschools. No official count is published for child care services in the Maryville area: counts under 3 are left out. Official counts list 71 one-person businesses without payroll.
How much do households in the Maryville, MO area spend on child care and other personal services?
About $2.6M a year, or $306 per household. That is 47% below the U.S. average (an index of 53, where 100 is the U.S. average). Spread across the 3 child care centers and preschools on map listings, it comes to $864K per center. It is estimated from the incomes of the 8,460 households in the Maryville area and national spending patterns by income.
How does the Maryville, MO area compare with the U.S. for child care centers and preschools?
The Maryville area has 3.5 child care centers and preschools per 10,000 households, 40% below the U.S. rate of 5.8. Spending per center is $864K, 14% below the U.S. figure of $1M. The count on map listings matches the U.S. ratio of child care centers and preschools to household spending.
How fast is the Maryville, MO area growing?
Population estimates put the Maryville area at 20,174 people in 2025, down 4.0% since 2020, against +3.1% for the U.S. It has 8,460 households. The median household income in the Maryville area is $59,315 a year, 27% below the U.S. median of $80,734. That rose 34.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Maryville area has no market score for child care centers and preschools: the score needs at least 5 on map listings, and it has 3.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Maryville area. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for child care centers and preschools · All 56 business types in the Maryville area
Screening a site or an acquisition in the Maryville area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Maryville area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.