Groundwork

Health care · Small-town market · Minnesota

Chiropractors in the Faribault-Northfield, MN area

How the Faribault-Northfield, MN area compares with other small-town markets and the U.S. for chiropractors: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 57 out of 100: Upper middle

Ranked #162 of 426 scored small-town markets
#3 of 18 scored small-town markets based in Minnesota

Listings
16
0 chain locations (0%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$34.6M
On medical and dental services · $1,473 a household
Spending per listing
$2.2M
10% below the U.S.
Listings per 10k households
6.8
26% above the U.S.
Population, 2025
69,939
+4.2% since 2020

See the chiropractors around any address in the Faribault-Northfield area

The site report maps the chiropractors on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Faribault-Northfield area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Faribault-Northfield area spend about $34.6M a year on medical and dental services, or $1,473 per household, 14% above the U.S. average. That is about $2.2M of household spending for each practice on map listings, 10% below the U.S. figure of $2.4M. The spending figure covers all medical and dental services, not only chiropractors.

The Faribault-Northfield area has 16 chiropractors on map listings as of September 2026. None of them are chain locations, against 8% across the U.S. That comes to 6.8 for every 10,000 households, 26% above the U.S. rate of 5.4.

In 2023, official counts showed 13 businesses with payroll in the Faribault-Northfield area classed as offices of chiropractors. That is one for every 1,807 households, against one for every 3,237 across the U.S.

Population estimates show the Faribault-Northfield area grew 4.2% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for chiropractors in the Faribault-Northfield area is 57 (upper middle), #162 of 426 scored small-town markets and #3 of 18 scored small-town markets based in Minnesota.

How the Faribault-Northfield area compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the chiropractors counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Chiropractors in Faribault-Northfield, MN area compared with Minnesota and the U.S.
MeasureFaribault-Northfield areaMinnesotaU.S.
Listings per 10k households6.89.35.4
Spending per listing$2.2M$1.7M$2.4M
Households per official establishment1,8071,7303,237
Official establishment growth, 2019–2023n/a−1.2%+0.8%
Population growth, 2020–2025+4.2%+2.1%+3.1%
Spending per household on medical and dental services$1,473$1,550$1,288
Median household income$83,181$89,062$80,734
Groundwork market score5733

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13
Employees, 2023
51
Annual payroll, 2023
$1.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
160 chain locations
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of chiropractors in the Faribault-Northfield area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Faribault-Northfield area

Population, 2025 estimate
69,939+4.2% since 2020
Households
23,493
Median age
38.9
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
496 sq. mi.
People per square mile
137
Median household income
$83,181+21.3% vs. 2015–2019, before inflation
Average household income
$104,276
Median home value
$320,200
Jobs located here
25,685
Daytime population
60,549Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Faribault-Northfield area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the chiropractors on map listings by name and distance.

Or open the report at the center of the Faribault-Northfield area. Signed out, you see a blurred preview; on an account, each report is one action.

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Chiropractors across Minnesota

Every Minnesota market ranked →

The highest-scoring small-town markets in Minnesota for chiropractors, numbered among those based in Minnesota, with the Faribault-Northfield area marked.

Top small-town markets in Minnesota

Small-town markets in Minnesota ranked for chiropractors by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Austin, MN6385.1$2.7M+2.3%#114 of 426
2Winona, MN59125.9$2.3M+1.8%#147 of 426
3Faribault-Northfield, MN57166.8$2.2M+4.2%#162 of 426
4Albert Lea, MN5364.7$2.9M−1.5%#184 of 426
5Detroit Lakes, MN4896.2$2.2M+0.9%#229 of 426
6Brainerd, MN48358.3$1.7M+4.3%#233 of 426
7Worthington, MN4467.8$1.7M+0.6%#258 of 426
8Willmar, MN43158.5$1.7M+2.3%#272 of 426
9Owatonna, MN41127.9$1.8M+0.2%#284 of 426
10Fergus Falls, MN40228.7$1.6M+1.6%#289 of 426

Other business types in the Faribault-Northfield area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many chiropractors are in the Faribault-Northfield, MN area?

Map listings as of September 2026 show 16 chiropractors in the Faribault-Northfield area. None of them are chain locations. The listings count chiropractors. Official counts show 13 businesses with payroll classed as offices of chiropractors in 2023.

How much do households in the Faribault-Northfield, MN area spend on medical and dental services?

About $34.6M a year, or $1,473 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). Spread across the 16 chiropractors on map listings, it comes to $2.2M per practice. That spending covers all medical and dental services, which chiropractors share with other businesses in the trade. It is estimated from the incomes of the 23,493 households in the Faribault-Northfield area and national spending patterns by income.

How does the Faribault-Northfield, MN area compare with the U.S. for chiropractors?

The Faribault-Northfield area has 6.8 chiropractors per 10,000 households, 26% above the U.S. rate of 5.4. Spending per practice is $2.2M, 10% below the U.S. figure of $2.4M. At the U.S. ratio of chiropractors to household spending, the Faribault-Northfield area would have about 15, against 16 on map listings. There is one business with payroll in the industry for every 1,807 households, against one for every 3,237 across the U.S.

How fast is the Faribault-Northfield, MN area growing?

Population estimates put the Faribault-Northfield area at 69,939 people in 2025, up 4.2% since 2020, faster than the U.S. (+3.1%). It has 23,493 households. The median household income in the Faribault-Northfield area is $83,181 a year, 3% above the U.S. median of $80,734. That rose 21.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Faribault-Northfield area scores 57 for chiropractors (upper middle), #162 of 426 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Faribault-Northfield area. It maps the chiropractors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for chiropractors · All 56 business types in the Faribault-Northfield area

Screening a site or an acquisition in the Faribault-Northfield area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Faribault-Northfield area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.