Groundwork

Child care · Metro area · Texas

Child care centers and preschools in the Austin-Round Rock-San Marcos, TX metro area

The child care centers and preschools in the Austin-Round Rock-San Marcos, TX metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #50 of 387 scored metro areas
#4 of 26 scored metro areas based in Texas

Listings
609
141 chain locations (23%)
Official establishments
542
+9.1% since 2019
Household spending a year
$631.1M
On child care and other personal services · $638 a household
Spending per listing
$1M
3% above the U.S.
Listings per 10k households
6.2
7% above the U.S.
Population, 2025
2,620,945
+14.0% since 2020

See the child care centers and preschools around any address in the Austin-Round Rock-San Marcos metro area

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Austin-Round Rock-San Marcos metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Austin-Round Rock-San Marcos metro area spend about $631.1M a year on child care and other personal services, or $638 per household, 10% above the U.S. average. That works out to $1M per center, 3% above the U.S. figure of $1M.

There are 609 child care centers and preschools on map listings in the Austin-Round Rock-San Marcos metro area as of September 2026. Chain locations make up 23% of them, against 12% across the U.S. That is 6.2 per 10,000 households, 7% above the U.S. rate of 5.8.

Official counts show 542 businesses with payroll classed as child care services in the Austin-Round Rock-San Marcos metro area in 2023, up 9.1% from 2019. That is one for every 1,826 households, against one for every 1,573 across the U.S. Official counts list 2,420 one-person businesses without payroll. Since fiscal 2022, 55 SBA-backed loans worth $70.6M have gone to businesses classed as child care services in the Austin-Round Rock-San Marcos metro area.

Population estimates put the population change in the Austin-Round Rock-San Marcos metro area from 2020 to 2025 at +14.0%, faster than the U.S. (+3.1%). For child care centers and preschools, the Austin-Round Rock-San Marcos metro area has a Groundwork market score of 72 (upper middle): #50 of 387 scored metro areas and #4 of 26 scored metro areas based in Texas. That puts it in the top quarter of metro areas.

How the Austin-Round Rock-San Marcos metro area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Austin-Round Rock-San Marcos, TX metro area compared with Texas and the U.S.
MeasureAustin-Round Rock-San Marcos metro areaTexasU.S.
Listings per 10k households6.25.55.8
Spending per listing$1M$916K$1M
Households per official establishment1,8261,7611,573
Official establishment growth, 2019–2023+9.1%+10.1%+5.7%
Population growth, 2020–2025+14.0%+8.5%+3.1%
Spending per household on child care and other personal services$638$507$581
Median household income$100,431$78,476$80,734
Groundwork market score7265

Official counts and lending

Businesses

Official establishments, 2019 to 2023
542+9.1% over the period
Employees, 2023
8,811
Annual payroll, 2023
$269.5M
One-person businesses, 2023
2,420Businesses with no payroll
Map listings, September 2026
609141 chain locations
Listings at the U.S. rate for this spending
630The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
55
Amount
$70.6M

SBA-backed loans to businesses classed as child care services in the Austin-Round Rock-San Marcos metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Austin-Round Rock-San Marcos metro area

Population, 2025 estimate
2,620,945+14.0% since 2020
Households
989,434
Median age
37.4
Homes lived in by their owners
58%
Vehicles per household
1.8
Land area
4,220 sq. mi.
People per square mile
575
Median household income
$100,431+30.7% vs. 2015–2019, before inflation
Average household income
$137,444
Median home value
$465,000
Jobs located here
1,303,265
Daytime population
2,543,902Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Austin-Round Rock-San Marcos metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of the Austin-Round Rock-San Marcos metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Texas

Every Texas market ranked →

The highest-scoring metro areas in Texas for child care centers and preschools, numbered among those based in Texas, with the Austin-Round Rock-San Marcos metro area marked.

Top metro areas in Texas

Metro areas in Texas ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Midland, TX80304.3$1.4M+9.8%#19 of 387
2Odessa, TX77223.4$1.3M+5.0%#29 of 387
3San Antonio-New Braunfels, TX734514.7$1M+9.5%#42 of 387
4Austin-Round Rock-San Marcos, TX726096.2$1M+14.0%#50 of 387
5Dallas-Fort Worth-Arlington, TX701,6085.6$1M+10.6%#56 of 387
6Abilene, TX67243.6$1.1M+4.8%#72 of 387
7College Station-Bryan, TX64474.4$958K+6.9%#91 of 387
8Houston-Pasadena-The Woodlands, TX621,5045.7$960K+10.3%#101 of 387
9Sherman-Denison, TX60295.2$834K+12.8%#122 of 387
10San Angelo, TX59173.6$1.1M+0.3%#127 of 387

Other business types in the Austin-Round Rock-San Marcos metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in the Austin-Round Rock-San Marcos, TX metro area?

As of September 2026, map listings count 609 child care centers and preschools in the Austin-Round Rock-San Marcos metro area. 141 of them (23%) are chain locations. The listings count day care centers and preschools. Official counts show 542 businesses with payroll classed as child care services in 2023, up 9.1% from 2019. Official counts also show 2,420 one-person businesses without payroll.

How much do households in the Austin-Round Rock-San Marcos, TX metro area spend on child care and other personal services?

About $631.1M a year, or $638 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 609 child care centers and preschools on map listings, it comes to $1M per center. It is estimated from the incomes of the 989,434 households in the Austin-Round Rock-San Marcos metro area and national spending patterns by income.

How does the Austin-Round Rock-San Marcos, TX metro area compare with the U.S. for child care centers and preschools?

The Austin-Round Rock-San Marcos metro area has 6.2 child care centers and preschools per 10,000 households, 7% above the U.S. rate of 5.8. Spending per center is $1M, 3% above the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, the Austin-Round Rock-San Marcos metro area would have about 630, against 609 on map listings. There is one business with payroll in the industry for every 1,826 households, against one for every 1,573 across the U.S. The official count rose 9.1% from 2019 to 2023, against +5.7% for the U.S.

How fast is the Austin-Round Rock-San Marcos, TX metro area growing?

Population estimates put the Austin-Round Rock-San Marcos metro area at 2,620,945 people in 2025, up 14.0% since 2020, faster than the U.S. (+3.1%). It has 989,434 households. Median household income in the Austin-Round Rock-San Marcos metro area is $100,431, 24% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Austin-Round Rock-San Marcos metro area scores 72 for child care centers and preschools (upper middle), #50 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Austin-Round Rock-San Marcos metro area. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in the Austin-Round Rock-San Marcos metro area

Screening a site or an acquisition in the Austin-Round Rock-San Marcos metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Austin-Round Rock-San Marcos metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.