Groundwork

Food and drink · County · Virginia

Pizza places in Suffolk city, VA

Competitor counts, household spending and official business counts for pizza places in Suffolk city, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 74 out of 100: Upper middle

Ranked #182 of 2,090 scored counties
#22 of 95 scored counties in Virginia

Listings
18
12 chain locations (67%)
Official establishments
87
All limited-service restaurants · +24.3% since 2019
Household spending a year
$159.5M
On food away from home · $4,208 a household
Spending per listing
$8.9M
74% above the U.S.
Listings per 10k households
4.7
41% below the U.S.
Population, 2025
104,699
+10.4% since 2020

See the pizza places around any address in Suffolk city

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Suffolk city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For pizza places, Suffolk city has a Groundwork market score of 74 (upper middle): #182 of 2,090 scored counties and #22 of 95 scored counties in Virginia. That puts it in the top 10% of counties for pizza places.

Households in Suffolk city spend about $159.5M a year on food away from home, or $4,208 per household, 3% above the U.S. average. Spread across 18 pizza places, that is $8.9M per pizza place, 74% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

Suffolk city has 18 pizza places on map listings as of September 2026. 12 of them (67%) are chain locations, against 58% across the U.S. That is 4.7 per 10,000 households, 41% below the U.S. rate of 8.0.

In 2023, official counts showed 87 businesses with payroll in Suffolk city classed as limited-service restaurants, up 24.3% from 2019. That is one for every 436 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Population estimates put the population change in Suffolk city from 2020 to 2025 at +10.4%, faster than the U.S. (+3.1%).

How Suffolk city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Suffolk city, VA compared with Virginia and the U.S.
MeasureSuffolk cityVirginiaU.S.
Listings per 10k households4.77.58.0
Spending per listing$8.9M$5.8M$5.1M
Households per official establishment (all limited-service restaurants)436471478
Official establishment growth, 2019–2023+24.3%+3.6%+6.1%
Population growth, 2020–2025+10.4%+2.8%+3.1%
Spending per household on food away from home$4,208$4,372$4,070
Median household income$92,666$93,170$80,734
Groundwork market score7459

Official counts and lending

Businesses

Official establishments, 2019 to 2023
70 → 87All limited-service restaurants · +24.3% over the period
Employees, 2023
1,689
Annual payroll, 2023
$31.2M
One-person businesses, 2023
11All limited-service restaurants with no payroll
Map listings, September 2026
1812 chain locations
Listings at the U.S. rate for this spending
31The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Suffolk city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Suffolk city

Population, 2025 estimate
104,699+10.4% since 2020
Households
37,908
Median age
39.1
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
399 sq. mi.
People per square mile
248
Median household income
$92,666+23.8% vs. 2015–2019, before inflation
Average household income
$116,720
Median home value
$347,400
Jobs located here
32,634
Daytime population
88,435Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Suffolk city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Suffolk city. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Virginia for pizza places, numbered among those based in Virginia, with Suffolk city marked.

Top counties in Virginia

Counties in Virginia ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1New Kent County, VA9855.4$8.9M+21.2%#1 of 2,090
2Powhatan County, VA9376.2$7.5M+7.0%#2 of 2,090
3Frederick County, VA91174.8$9.2M+8.8%#7 of 2,090
4Caroline County, VA9165.0$8.1M+11.3%#8 of 2,090
5Albemarle County, VA90214.6$10.1M+5.1%#11 of 2,090
6Rockingham County, VA88164.9$7.9M+6.6%#17 of 2,090
7Louisa County, VA88106.4$6.3M+13.6%#21 of 2,090
8Isle of Wight County, VA8585.1$8.4M+6.7%#36 of 2,090
9James City County, VA85216.6$7.1M+6.2%#41 of 2,090
10Culpeper County, VA83115.8$7.5M+9.3%#51 of 2,090
22Suffolk city, VA74184.7$8.9M+10.4%#182 of 2,090

Other business types in Suffolk city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Suffolk city, VA?

Map listings as of September 2026 show 18 pizza places in Suffolk city. 12 of them (67%) are chain locations. The listings count pizza restaurants. Official counts show 87 businesses with payroll classed as limited-service restaurants in 2023, up 24.3% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 11 one-person businesses without payroll.

How much do households in Suffolk city, VA spend on food away from home?

About $159.5M a year, or $4,208 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 18 pizza places on map listings, it comes to $8.9M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 37,908 households in Suffolk city and national spending patterns by income.

How does Suffolk city, VA compare with the U.S. for pizza places?

Suffolk city has 4.7 pizza places per 10,000 households, 41% below the U.S. rate of 8.0. Spending per pizza place is $8.9M, 74% above the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Suffolk city would have about 31, against 18 on map listings. There is one business with payroll in the industry for every 436 households, against one for every 478 across the U.S. The official count rose 24.3% from 2019 to 2023, against +6.1% for the U.S.

How fast is Suffolk city, VA growing?

Population estimates put Suffolk city at 104,699 people in 2025, up 10.4% since 2020, faster than the U.S. (+3.1%). It has 37,908 households. Median household income in Suffolk city is $92,666, 15% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Suffolk city scores 74 for pizza places (upper middle), #182 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Suffolk city. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Suffolk city

Screening a site or an acquisition in Suffolk city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Suffolk city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.