Groundwork

Beauty and personal care · County · Virginia

Barbershops in Franklin County, VA

How Franklin County, VA compares with other counties and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
1 chain location (25%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$19.8M
On personal care products and services · $862 a household
Spending per listing
$5M
2.6 times the U.S.
Listings per 10k households
1.7
68% below the U.S.
Population, 2025
55,526
+1.9% since 2020

See the barbershops around any address in Franklin County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Franklin County comes to about $19.8M a year: $862 per household, 14% below the U.S. average. That is about $5M of household spending for each shop on map listings, 2.6 times the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

There are 4 barbershops on map listings in Franklin County as of September 2026. Per 10,000 households, that is 1.7, 68% below the U.S. rate of 5.3.

Official counts don’t publish a figure for barber shops in Franklin County, since they leave out counts under 3. Official counts also show 10 one-person businesses without payroll.

Between 2020 and 2025, the population of Franklin County grew 1.9%, slower than the U.S. (+3.1%). With 4 barbershops on map listings, Franklin County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Franklin County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Franklin County, VA compared with Virginia and the U.S.
MeasureFranklin CountyVirginiaU.S.
Listings per 10k households1.74.75.3
Spending per listing$5M$2.2M$1.9M
Households per official establishmentn/a12,94516,589
Official establishment growth, 2019–2023n/a+30.7%+28.5%
Population growth, 2020–2025+1.9%+2.8%+3.1%
Spending per household on personal care products and services$862$1,023$1,005
Median household income$68,849$93,170$80,734
Groundwork market scoreNot scored46

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
10Businesses with no payroll
Map listings, September 2026
41 chain location
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Franklin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Franklin County

Population, 2025 estimate
55,526+1.9% since 2020
Households
22,999
Median age
47.0
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
691 sq. mi.
People per square mile
80
Median household income
$68,849+22.4% vs. 2015–2019, before inflation
Average household income
$93,658
Median home value
$240,400
Jobs located here
15,404
Daytime population
47,925Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Franklin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for barbershops, numbered among those based in Virginia, with Franklin County marked.

Top counties in Virginia

Counties in Virginia ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Albemarle County, VA8992.0$5.5M+5.1%#15 of 1,356
2James City County, VA8982.5$4.3M+6.2%#18 of 1,356
3Culpeper County, VA8952.6$3.9M+9.3%#19 of 1,356
4Frederick County, VA86113.1$3.3M+8.8%#32 of 1,356
5Suffolk city, VA83123.2$3.1M+10.4%#48 of 1,356
6Orange County, VA8353.4$3M+10.1%#49 of 1,356
7Chesterfield County, VA83553.9$2.7M+8.7%#53 of 1,356
8Bedford County, VA7772.1$4.3M+4.4%#98 of 1,356
9Isle of Wight County, VA7663.8$2.6M+6.7%#126 of 1,356
10Gloucester County, VA7153.3$2.9M+3.6%#200 of 1,356
Franklin County, VANot scored41.7$5M+1.9%

Other business types in Franklin County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Franklin County, VA?

As of September 2026, map listings count 4 barbershops in Franklin County. The listings count barbershops. No official count is published for barber shops in Franklin County: counts under 3 are left out. Official counts list 10 one-person businesses without payroll.

How much do households in Franklin County, VA spend on personal care products and services?

About $19.8M a year, or $862 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 4 barbershops on map listings, it comes to $5M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 22,999 households in Franklin County and national spending patterns by income.

How does Franklin County, VA compare with the U.S. for barbershops?

Franklin County has 1.7 barbershops per 10,000 households, 68% below the U.S. rate of 5.3. Spending per shop is $5M, 2.6 times the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Franklin County would have about 11, against 4 on map listings.

How fast is Franklin County, VA growing?

Population estimates put Franklin County at 55,526 people in 2025, up 1.9% since 2020, slower than the U.S. (+3.1%). It has 22,999 households. The median household income in Franklin County is $68,849 a year, 15% below the U.S. median of $80,734. That rose 22.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Franklin County has no market score for barbershops: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Franklin County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Franklin County

Screening a site or an acquisition in Franklin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.