Groundwork

Beauty and personal care · County · South Dakota

Barbershops in Potter County, SD

How Potter County, SD compares with other counties and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
0
None on the map
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$1M
On personal care products and services · $950 a household
Spending per listing
n/a
Listings per 10k households
0.0
Population, 2025
2,377
−3.8% since 2020

See the barbershops around any address in Potter County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Potter County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

There are no barbershops on map listings in Potter County as of September 2026. At the U.S. ratio of barbershops to household spending, Potter County would have about 1, against none on map listings.

Household spending on personal care products and services in Potter County comes to about $1M a year: $950 per household, 5% below the U.S. average. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

There is no official count of businesses with payroll classed as barber shops in Potter County: counts under 3 aren’t published.

Population estimates put the population change in Potter County from 2020 to 2025 at −3.8%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Potter County compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Potter County, SD compared with South Dakota and the U.S.
MeasurePotter CountySouth DakotaU.S.
Listings per 10k households0.02.55.3
Spending per listingn/a$3.9M$1.9M
Households per official establishmentn/a45,69316,589
Official establishment growth, 2019–2023n/an/a+28.5%
Population growth, 2020–2025−3.8%+5.3%+3.1%
Spending per household on personal care products and services$950$983$1,005
Median household income$72,045$75,081$80,734
Groundwork market scoreNot scored82

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
0
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Potter County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Potter County

Population, 2025 estimate
2,377−3.8% since 2020
Households
1,066
Median age
49.7
Homes lived in by their owners
82%
Vehicles per household
2.1
Land area
861 sq. mi.
People per square mile
3
Median household income
$72,045
Average household income
$89,555
Median home value
$121,300
Jobs located here
798
Daytime population
2,300Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Potter County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Potter County. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across South Dakota

Every South Dakota market ranked →

The highest-scoring counties in South Dakota for barbershops, numbered among those based in South Dakota, with Potter County marked.

Top counties in South Dakota

Counties in South Dakota ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lincoln County, SD9672.5$4.5M+17.5%#1 of 1,356
2Minnehaha County, SD77333.9$2.6M+7.6%#112 of 1,356
3Pennington County, SD62194.1$2.4M+6.6%#405 of 1,356
Potter County, SDNot scored00.0n/a−3.8%

Other business types in Potter County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Funeral services

Questions

How many barbershops are in Potter County, SD?

Map listings as of September 2026 show no barbershops in Potter County. The listings count barbershops. No official count is published for barber shops in Potter County: counts under 3 are left out.

How much do households in Potter County, SD spend on personal care products and services?

About $1M a year, or $950 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 1,066 households in Potter County and national spending patterns by income.

How does Potter County, SD compare with the U.S. for barbershops?

Potter County has no barbershops on map listings. At the national ratio of barbershops to household spending, Potter County would have about 1, against none on map listings.

How fast is Potter County, SD growing?

Population estimates put Potter County at 2,377 people in 2025, down 3.8% since 2020, against +3.1% for the U.S. It has 1,066 households. Median household income in Potter County is $72,045, 11% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Potter County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Potter County

Screening a site or an acquisition in Potter County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Potter County. Signed out, you see a blurred preview; on an account, each report is one action.

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.