Groundwork

Beauty and personal care · County · Oregon

Barbershops in Benton County, OR

Competitor counts, household spending and official business counts for barbershops in Benton County, OR, set against other counties and the U.S.

Groundwork market score · out of 100

Score 70 out of 100: Upper middle

Ranked #223 of 1,356 scored counties
#5 of 20 scored counties in Oregon

Listings
12
4 chain locations (33%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$38.9M
On personal care products and services · $1,009 a household
Spending per listing
$3.2M
72% above the U.S.
Listings per 10k households
3.1
42% below the U.S.
Population, 2025
97,728
+4.4% since 2020

See the barbershops around any address in Benton County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 12 barbershops in Benton County. Of those, 4 are chain locations, or 33%, against 12% across the U.S. That comes to 3.1 for every 10,000 households, 42% below the U.S. rate of 5.3.

Household spending on personal care products and services in Benton County comes to about $38.9M a year: $1,009 per household, in line with the U.S. average. Spread across 12 barbershops, that is $3.2M per shop, 72% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

Official counts show 3 businesses with payroll classed as barber shops in Benton County in 2023. That is one for every 12,846 households, against one for every 16,589 across the U.S. Another 10 one-person businesses have no payroll, by official counts.

Between 2020 and 2025, the population of Benton County grew 4.4%, faster than the U.S. (+3.1%). The Groundwork market score for barbershops in Benton County is 70 (upper middle), #223 of 1,356 scored counties and #5 of 20 scored counties in Oregon. That puts it in the top quarter of counties.

How Benton County compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Benton County, OR compared with Oregon and the U.S.
MeasureBenton CountyOregonU.S.
Listings per 10k households3.13.85.3
Spending per listing$3.2M$2.7M$1.9M
Households per official establishment12,84620,21716,589
Official establishment growth, 2019–2023n/a+26.9%+28.5%
Population growth, 2020–2025+4.4%+0.7%+3.1%
Spending per household on personal care products and services$1,009$1,036$1,005
Median household income$77,702$83,011$80,734
Groundwork market score7056

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
12
Annual payroll, 2023
$504K
One-person businesses, 2023
10Businesses with no payroll
Map listings, September 2026
124 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Benton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Benton County

Population, 2025 estimate
97,728+4.4% since 2020
Households
38,537
Median age
38.4
Homes lived in by their owners
57%
Vehicles per household
1.9
Land area
675 sq. mi.
People per square mile
143
Median household income
$77,702+25.2% vs. 2015–2019, before inflation
Average household income
$110,303
Median home value
$513,000
Jobs located here
38,819
Daytime population
95,808Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Benton County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Oregon

Every Oregon market ranked →

The highest-scoring counties in Oregon for barbershops, numbered among those based in Oregon, with Benton County marked.

Top counties in Oregon

Counties in Oregon ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, OR84783.3$3.6M+1.8%#39 of 1,356
2Yamhill County, OR79112.8$3.7M+2.2%#80 of 1,356
3Deschutes County, OR79303.5$3.1M+6.8%#82 of 1,356
4Columbia County, OR7573.3$3M+2.6%#137 of 1,356
5Benton County, OR70123.1$3.2M+4.4%#223 of 1,356
6Clackamas County, OR68472.9$4M+0.9%#273 of 1,356
7Klamath County, OR6451.7$5M+0.9%#351 of 1,356
8Polk County, OR64113.3$3.1M+2.3%#356 of 1,356
9Linn County, OR64193.7$2.5M+3.0%#365 of 1,356
10Lane County, OR63613.8$2.5M−0.7%#386 of 1,356

Other business types in Benton County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Benton County, OR?

There are 12 barbershops on map listings in Benton County as of September 2026. 4 of them (33%) are chain locations. The listings count barbershops. Official counts show 3 businesses with payroll classed as barber shops in 2023. Official counts list 10 one-person businesses without payroll.

How much do households in Benton County, OR spend on personal care products and services?

About $38.9M a year, or $1,009 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 12 barbershops on map listings, it comes to $3.2M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 38,537 households in Benton County and national spending patterns by income.

How does Benton County, OR compare with the U.S. for barbershops?

Benton County has 3.1 barbershops per 10,000 households, 42% below the U.S. rate of 5.3. Spending per shop is $3.2M, 72% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Benton County would have about 21, against 12 on map listings. There is one business with payroll in the industry for every 12,846 households, against one for every 16,589 across the U.S.

How fast is Benton County, OR growing?

Population estimates put Benton County at 97,728 people in 2025, up 4.4% since 2020, faster than the U.S. (+3.1%). It has 38,537 households. Median household income in Benton County is $77,702, 4% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Benton County scores 70 for barbershops (upper middle), #223 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Benton County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Benton County

Screening a site or an acquisition in Benton County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.